Latest / The SmallBizChat with Melinda Emerson / Hit it & Quit It with Bernadette McClelland, Ted Santos, and Barry Moltz

Transcript

Hit it & Quit It with Bernadette McClelland, Ted Santos, and Barry Moltz · The SmallBizChat with Melinda Emerson

• 0:01
  3210
• 0:04
  ignition.
• 0:06
  Lift off.
• 0:08
  Ending small business failure.
• 0:11
  Welcome to the small biz chat podcast with the number 1 small business spurt, Melinda Emerson.
• 0:18
  Melinda's goal is to end small business failure, and she'll give you the information
• 0:22
  you need to succeed and live the life you dream of.
• 0:26
  Now here's your host, the small Biz chat lady herself, Melinda Emerson.
• 0:35
  Hey.
• 0:35
  Hey.
• 0:35
  Hey.
• 0:35
  Have you guys heard the news about the Black Friday special going on right now with small
• 0:39
  business lady university?
• 0:41
  Well, we are having a huge a bet in January.
• 0:44
  The small bus lady university, 1 day virtual startup boot camp.
• 0:50
  And just for the holidays, you're gonna be able to join us for $47.
• 0:56
  And you can get $50 off the regular ticket or the VIP ticket.
• 1:00
  All you have to do is take advantage of this offer today.
• 1:03
  Head over to smallbizladyuniversity.com forward slash startup boot camp.
• 1:09
  Now don't delay.
• 1:11
  This offer will expire November 30th.
• 1:17
  Now what I wanna do is bring our other 2 guests back.
• 1:20
  Let's bring back Ted Santos and sales expert Bridget Bridgette, lord have mercy, run a debt.
• 1:29
  Bernadette.
• 1:30
  McClellan.
• 1:31
  McClellan.
• 1:32
  I think lord, I think I got it.
• 1:34
  Anyway, so I wanna bring them back.
• 1:36
  We're now gonna do a little quick panel that I like to call, hit it and quit it.
• 1:41
  So here's how it works.
• 1:42
  I'm gonna ask one question.
• 1:45
  Each of you have to answer the question, and you only have 30 seconds to answer, and you
• 1:51
  cannot deal somebody else's answer.
• 1:53
  So they say the answer.
• 1:56
  You gotta come up with something else.
• 1:57
  Alright?
• 1:58
  Everybody knows how this works.
• 2:00
  So Bernadette, I'm coming to you first, and then I'm gonna come to you, Ted, and then I'm
• 2:05
  gonna come to you, Barry.
• 2:06
  Alright?
• 2:06
  We ready?
• 2:08
  Alright.
• 2:08
  What is your favorite podcast?
• 2:12
  Oh, my favorite podcast.
• 2:13
  It's all in the mind.
• 2:14
  It's an Australian broadcasting, corporation podcast on, yeah, bright and all in the mind.
• 2:21
  Love it.
• 2:22
  Love it.
• 2:22
  Alright, Ted.
• 2:23
  What is your favorite podcast?
• 2:24
  I'll probably say his last name incorrectly.
• 2:27
  I'll be like you and, like, Tom, I think.
• 2:31
  Brilliant guy has great guests on the shows.
• 2:34
  What is the name of his podcast, though?
• 2:36
  That's a good question.
• 2:37
  I I just
• 2:38
  Don't worry about it.
• 2:39
  We'll find it.
• 2:40
  We'll put it in the show notes.
• 2:41
  Barry, what is your favorite pocket?
• 2:43
  Of course, fall biz lady.
• 2:45
  I could stay a lexical week.
• 2:46
  There's not only one that compares, except maybe mine, the the small business radio show,
• 2:50
  but I normally listen to it since they do it, but small business lady got less
• 2:54
  Well, my podcast is actually called small bits chat, but thank you, Berry.
• 2:58
  Alright.
• 2:58
  Small bits part.
• 2:59
  Right?
• 3:00
  But you got the small bits.
• 3:01
  Right?
• 3:02
  Okay.
• 3:02
  Second question and Ted is first to you this I, then Barry, then Bernadette.
• 3:07
  What is your favorite business app?
• 3:09
  Favorite business app.
• 3:10
  What do you call it?
• 3:11
  Paid cash app.
• 3:12
  Because I get money.
• 3:14
  People send money to it.
• 3:15
  Cash App.
• 3:16
  Okay.
• 3:16
  Cash App.
• 3:17
  Alright.
• 3:18
  Barry, what's your favorite?
• 3:19
  What's your favorite business app?
• 3:21
  And mine?
• 3:22
  Dion Cash App is Barry Molt.
• 3:23
  So if you wanna send me some money, I'm here for you to get it.
• 3:26
  My favorite business app is something called Paulo.
• 3:29
  Io because it helps me find any business person's phone number and email in the country
• 3:36
  and I really use it to prospect to get to the right folks.
• 3:39
  Oh, that's a good one.
• 3:40
  I've actually never heard of
• 3:42
  that one.
• 3:42
  You gonna make me look that one up.
• 3:43
  He said it's Apollo I hope.
• 3:45
  It's about $49 a month.
• 3:47
  Well worth.
• 3:48
  Oh, that sounds like it's good stuff.
• 3:50
  Alright.
• 3:50
  Run a debt.
• 3:51
  Favorite business app.
• 3:53
  Okay.
• 3:53
  So I can't say Apollo, but I will say, I'll go to LinkedIn, like, yes, LinkedIn.
• 4:00
  Alright.
• 4:01
  I'll take LinkedIn.
• 4:02
  LinkedIn's the number 1 B2B sales tool, so I will take LinkedIn all day.
• 4:07
  Alright.
• 4:07
  3rd question.
• 4:08
  Barry, you're getting this one first this time.
• 4:10
  Bernadette your second, and then you tit.
• 4:13
  What is your favorite old school marketing tip?
• 4:16
  A favorite old school marketing tip that there's nothing that can really replace meeting
• 4:22
  something somewhat in person and socialize it with them to form a solid relationship.
• 4:28
  Love it.
• 4:28
  Love it.
• 4:29
  Alright, Ted.
• 4:29
  What do you got?
• 4:31
  Chanel male.
• 4:32
  Something really elegant, succinct.
• 4:34
  I I used to do CEO roundtables, and I sent invitation snail mail.
• 4:38
  I like it.
• 4:39
  I like it.
• 4:39
  Alright, Bernadette.
• 4:40
  What's your favorite old school marketing tip?
• 4:43
  With my book going out with hindsight style while Ted Okay.
• 4:46
  A tip is you've gotta be a better marketer of what you do than do it of what you do.
• 4:51
  Be a better marketer than a doer.
• 4:53
  I don't know about that one, Bernadette.
• 4:55
  I think I will fight you on that.
• 4:56
  I think I think your work should speak for you.
• 4:58
  I think sometimes there's so many people out here that are such good marketers but they're
• 5:02
  really just good at selling and not good at doing.
• 5:05
  So I gotta I get the third about people that sell Market.
• 5:11
  Stop selling.
• 5:12
  Market.
• 5:13
  Go to Market.
• 5:13
  Alright.
• 5:14
  You got a better market plan.
• 5:16
  Good.
• 5:16
  Alright.
• 5:16
  Last question, Bernadette.
• 5:18
  This is coming to you first, then you, Ted, then you, Barry.
• 5:21
  What is the best business book you've ever read?
• 5:24
  Well, I I only bought 5 books over from a try you with me.
• 5:27
  One of them is Jonathan Livingston Seagull.
• 5:31
  Believe it or not?
• 5:32
  I love it.
• 5:33
  I love it.
• 5:33
  A blue ocean strategy.
• 5:35
  Blue Osha's strategy.
• 5:36
  That is a good one.
• 5:37
  Alright, Barry.
• 5:38
  The book that I really like is love is the killer app by Tim Sanders.
• 5:44
  Just Just a fabulous book, and he really realized relationships in love with what's all
• 5:48
  about probably 20 years ago.
• 5:51
  I I actually love that book too.
• 5:53
  And my favorite book right now is a book called 10 X is Easier Than 2 X by Dan Sullivan.
• 6:00
  That book is really powerful, and it has changed my outlook on everything.
• 6:06
  Thank you guys so much for being awesome guests on my show.
• 6:11
  You know, I want you all to know that I really, really appreciate your time.
• 6:16
  To coach and mentor my loyal listeners.
• 6:19
  And thank you so much to Bernadette Mcclellan.
• 6:23
  Mcclellan New place.
• 6:25
  Hold with.
• 6:27
  I don't I I swear to you, blame it on my head, not my heart.
• 6:30
  Her new book shift and disrupt stops selling widgets, start selling wisdom, go out and grab
• 6:36
  it.
• 6:36
  Thank you to Ted Santos, CEO of Turnaround Investment Partners in New York City.
• 6:42
  Check him out, and my favorite small business expert, Barry Moulds.
• 6:45
  You can check him out at barrymolt.com.
• 6:49
  Thank you all for joining me for this episode of the small biz chat podcast.
• 6:54
  If you are an inspiring author speaker, coach, or consultant.
• 6:59
  I wanna invite you to join me in Philadelphia, September 212223, for brand in demand live.
• 7:07
  I'm gonna teach you what you need to know to elevate your brand so that your target
• 7:11
  customers come to you.
• 7:13
  And just for being a fan of the small biz chat podcast, I got a discount code for you.
• 7:18
  So if you head over to mallbizladyuniversity.comforward/brandindemandlive.
• 7:26
  Use my code SBL school, and you'll get a discount off of VIP ticket.
• 7:32
  Alright.
• 7:33
  Thank you all so much for being here, and I wanna leave you with this.
• 7:36
  You never lose in business either you win or you learn.
• 7:40
  God bless everybody.
• 7:45
  Hey.
• 7:45
  Hey.
• 7:45
  Have you guys heard the news about the Black Friday special going on right now with small
• 7:50
  business lady university?
• 7:51
  Well, we are having a huge event in January.
• 7:55
  The small bus lady university, 1 day virtual startup boot camp.
• 8:00
  And just for the holidays, you're gonna be able to join us for $47.
• 8:06
  And you can get $50 off the regular ticket or the VIP ticket.
• 8:10
  All you have to do is take advantage of this offer today head over to
• 8:14
  smallbizladyuniversity.comforward/startup bootcamp.
• 8:20
  Now don't delay.
• 8:21
  This offer will expire.
• 8:22
  November 30th.
• 8:31
  Thanks for listening to the Small Biz chat podcast with Melinda Emerson.
• 8:36
  Subscribe to this podcast, wherever you listen to podcast, and join us next Wednesday for more
• 8:41
  fantastic information and interviews.
• 8:44
  You can find more sources and small business success strategies by visiting Melinda's
• 8:48
  website succeed as your own boss dot com.
• 8:51
  Thanks again for listening, and we'll see you next week.