#537 - Helium 10's New MCP, Keyword Searches NOT Dead, & TikTok Bans AI | Weekly Buzz 7/16/26
Helium 10 releases a super-powerful MCP that will revolutionize the way you manage your Amazon accounts. New data shows that AI and Alexa for shopping have not decreased the number of people using the Amazon search bar to enter keywords.
We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.
Helium 10’s new MCP is…
The skinny
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