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10 - Rooted in Legacy, Driven by Change with Stephanie Luster, President of Essations Incorporated
Family Legacy and Entrepreneurial Roots
In this episode, Joanne chats with Stephanie Luster, president of Essations Incorporated—a multifaceted manufacturer serving professional stylists and consumers in the textured hair space. Stephanie reflects on growing up in a family business, watching her parents build from the ground up, and how those early experiences—and doing the small things first—laid the foundation for future success as a second-generation leader.
Building a Brand with Purpose
Stephanie unpacks the truth about launching beauty products, offering real talk on contract…
The skinny
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