The offline blind spot for marketers in the omnichannel world
Join us this week when Robert Pease, Pipeline Practice Lead for Heinz Marketing hosts Guy Weismantel, EVP Marketing Marchex
They'll be tackling:
The offline blind spot for marketers in the omnichannel world
How the complex omnichannel customer journey has transformed the role of the digital marketer
How does the offline blind spot impact businesses’ bottom line?
Why customers who call your business are your best customers and how markets struggle to target them effectively
How call analytics can help marketers develop a strategy to adapt to the omnichannel landscape
The importance of knowing…
The skinny
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