South African Honey Is Coming to the UAE
South African honey is making its way into the UAE, with premium producers looking to tap into a market where consumers are increasingly interested in quality, traceability and natural products. Hive & Earth Sustainable Honey Company, which exhibited at Gulfood last year, is now looking at the UAE as a potential growth market. Tim Elliott speaks to co-owner Danie Vorster about entering the UAE, the opportunities, and the challenges of bringing South African honey to the region.
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