Latest / Top Secrets of Marketing & Sales
The 4 Quadrants of Promo Sales: The Four Mores
The idea of The Four Quadrants of Promo Sales (i.e. The Four Mores) is to recognize that if you're just focusing on one thing -- bringing in more clients -- you are very likely missing out on 75% of the available profits that are going to come from these other three quadrants. The Four Mores David: Hi, and welcome to the podcast. Today, co-host Jay McFarland and I will be talking about The Four Mores: More clients, more money, more margin, more often. Great to see you again, Jay. Jay: Yeah, it's good to be here. And I feel like there's one more more, if you can get all of those. More…
The skinny
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