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Latest / The Side Hustle Career Podcast with Fexingo: Second Income, Freelancing While Employed

How a Social Media Manager Built a 10K Monthly Side Hustle in Content Repurposing

In this episode, Lucas and Luna explore how a social media manager turned a common client pain point into a lucrative side hustle: content repurposing. They break down the specific process of taking one long-form piece—like a podcast episode or webinar—and spinning it into 20+ pieces of micro-content across platforms. The guest, who started by offering this as an add-on to existing clients, now charges $2,000 per ‘content hub’ and averages five hubs a month. Lucas digs into the math: time investment, tools like Descript and Canva, and how to pitch the service as a time-saver for busy…

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