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Local Business Spotlight: Local Coast
This week, we head to Main Street in Annapolis to meet Kristen Umana, co-owner of Local Coast, a homegrown coastal lifestyle and apparel brand that got its start in 2021 and now has stores in Annapolis and Severna Park.
Kristen tells us how an idea born during COVID grew from online sales and local pop-ups into two brick-and-mortar stores. We talk about her background with Ralph Lauren and Hermès, the family effort behind Local Coast's original designs, why crabs and Orange Crushes are naturally big sellers, and how the company gives back to organizations including the Chesapeake Bay…
The skinny
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