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Latest / Learn Local E-commerce In Pakistan - E-commerce Podcast by Deployers in Pakistan.

Khaadi's Ecommerce Ad Strategy Exposed: 200+ Google Ads, Zero TikTok Ads | Ecom Baithak Ep. 50

In this episode of Ecommerce Baithak (Episode 50), hosts Haider Ahmed Qazi, Omer Mubeen, Jahangir Ali, and Ch. Waleed Shahbaz sit with ecommerce and retail experts Yamin Malik and Jameel Ahmed for a full Khaadi case study — covering its origin story, market-gap strategy, the famous McKinsey moment, and how it disrupted Pakistani retail four times over through product innovation, store experience, the 2011 Dolmen Mall collaboration, and in-store cafés. The episode then breaks down Khaadi's complete digital marketing strategy: Meta ads, Google ads, TikTok ads, and YouTube ads across sale and…

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