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EP28: Part One: The New Rollercoaster Moment

Cross‑border trade is being reshaped by geopolitical tension, new regulatory demands, and rising expectations inside global companies. In this opening episode, Bruce Jackson and Karen Murphy join Jeff Rittener to explore the new rollercoaster moment facing trade professionals — why the role is shifting, what’s driving the volatility, and how teams can navigate a profession that now sits closer to strategy, risk, and the business than ever before.

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