Latest / CareTalk: Healthcare. Unfiltered. / Only 6% of High-Risk Patients Get Screened

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Only 6% of High-Risk Patients Get Screened · CareTalk: Healthcare. Unfiltered.

• 0:05
  SPEAKER_00: To be fair to you, it can take you know 15 to 17 years between the time something at the academ at an academy level around a genetic mutation and a and a path of care is identified by the medical oncology community between the time they identify it and it actually becomes part of community practice.
• 0:23
  SPEAKER_00: And so to some degree, if the insight is there and the technology is there, it can still take nearly two decades.
• 0:29
  SPEAKER_00: And the amount of medical knowledge we're creating is probably doubling every two or three years, making making the complexity for the uh the community oncologist, the doctor, the internist, the pediatrician, the OB, even uh even a bigger burden.
• 0:43
  SPEAKER_00: And so how do you solve for that with a service like yours, which maybe we can get into what the service provides?
• 0:53
  SPEAKER_00: And then how do you get doctors and patients to use it?
• 1:00
  SPEAKER_01: Yeah, so you know, we're we're kind of like the so as we were talking right before you know it came on air, you know, we're joking that color is one of the you know most reinvented companies in in health tech.
• 1:12
  SPEAKER_01: Um, but you know, through that time, like I think the realization is like you need to deliver a complete and integrated service.
• 1:20
  SPEAKER_01: So over time we got more and more vertically integrated.
• 1:23
  SPEAKER_01: And this is what was coming out of the of COVID, where actually we did some work together through the pandemic work, um where um I used to be on the board of the American Cancer Society, and at the time I was spending time with the CEO of the ACS, and one of the observations we were making um was that you know we work with a lot of self-insured employers, and cancer was accelerating faster than in cost than anything else.
• 1:52
  SPEAKER_01: Um and but there was no integrated solution, like how do you manage cancer holistically?
• 1:59
  SPEAKER_01: And so we had this idea that's now become the core of Color's business, which was uh creating what we call a virtual cancer clinic.
• 2:07
  SPEAKER_01: And the core concept behind that is like if you were to create a cancer center in the modern age, how would you go about it?
• 2:15
  SPEAKER_01: Like most of the cancer centers we know today, whether it's community clinics or you know, the ICI centers like Stanford MSK and so on, you know, are have are decades old, right?
• 2:25
  SPEAKER_01: And come from a very different era.
• 2:28
  SPEAKER_01: If you were to start today, you would not go and buy buildings and put it physically somewhere.
• 2:33
  SPEAKER_01: What you would do is that you would actually build a a clinic with a a national footprint that is virtual first and that works with existing clinical providers.
• 2:44
  SPEAKER_01: And that's kind of effectively what we set out to do with the and the core reason for that is that we realize that you know there is a very deep scarcity of clinical access for around cancer, whether it's from screening and prevention during treatment and also for survivorship.
• 3:04
  SPEAKER_01: Like a lot of people even forget about survivors, but that's actually an exploding part of the cancer surface area that is very heavily underserved.
• 3:13
  SPEAKER_01: And in many ways, like what is scarce is not like MRI machines and surgery rooms and infusion seats.
• 3:22
  SPEAKER_01: It's literally the clinical access service model so that you know every person who has high risk, whether it's uh you know someone like me with a you know BRC ammutation or someone with a smoking history or someone with environmental exposure, like how do they know that they're on the right screening plan and that they actually get their screenings done, right?
• 3:44
  SPEAKER_01: Like, if you look at, for example, um lung cancer is the highest mortality cancer in the US, a lot of it is driven by smoking.
• 3:52
  SPEAKER_01: For people who have big smoking histories, they should be getting screened once a year.
• 3:56
  SPEAKER_01: The national adherence rate to that today is about 6%.
• 4:00
  SPEAKER_01: So getting ex-smokers to get their lung CTs would have a bigger mortality impact than any single cancer therapy that we have introduced in the last like 30 years.
• 4:12
  SPEAKER_01: Um, and so and and that's not a you know you know deep scientific problem.
• 4:21
  SPEAKER_01: It is like an access and operational problem, and that's what this virtual cancer clinic block is really set to set around.