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The Manager’s Playbook 050: Mike Biggane - Spotify, Personalization, Artist Development & The New Music Business

The music industry didn’t slowly evolve. It structurally changed.

And most people are still trying to operate inside a version of the business that no longer exists.

In this episode of The Manager’s Playbook, I sit down with Mike Biggane, creator of New Music Friday, former Global Head of Curation at Spotify, and former EVP of Music Strategy at Universal Music Group, for a grounded, honest conversation about where the music business really is right now.

Mike was in the rooms where modern music discovery was built. From shaping playlist culture and algorithmic curation to navigating the shift…

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