Latest / Forget The Noise / 15. Pushing Forward | Featuring Kendal Merrill

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15. Pushing Forward | Featuring Kendal Merrill · Forget The Noise

• Speaker 1: They say motivation something you want. Discipline is something you need. Obsession is something you have to have. I'm gonna show you what I wanted, how I got it, and how I was obsessed to get there. All right, today we have a wicked episode. We are touching the fitness industry. We're here with Kendall, the owner of Strong Studio and the Vault recently opened. She her onboarding form was just like paragraphs upon paragraphs. So I'm gonna cold notes this one, okay? So she went from playing varsity soccer, which built her standard for discipline. And then from there, she's grown up in a home with an entrepreneurial father. She got a taste for the corporate world, working for Nikon, Nikon cameras. I thought it Nixon. And then ⁓ she had a little side hustle of like coaching, training, used her own body to experiment, and then she jumped into it full-time. That led to a brand new location that we're in today, which is awesome for latest use of space. And then a second business flourished from there. And then on top of that, she recently competed in a physique competition. Bodybuilding. Bodybuilding. And then on top of that, she was nominated for Small Business of the Year in the local, I guess, Dufferin Board of Trade. Speaker 2: Yeah. Speaker 1: What is it, gala? Like a gala? Yeah. ⁓ So we'll let her intro introduce herself and then we'll jump right into the episode. So Kendall, camera's all yours. Speaker 2: Yeah, I got Hi everyone, I'm Kendall. I'm the owner here at Strong Studio, like AJ mentioned. we've been open now, ⁓ gosh, four years. Four years, just in June. Crazy, yeah. We spent the last year renovating this amazing space that we're in, so we're super excited. Now one month in, our clients are absolutely loving it. yeah, that's me, that's Strong Studio. Speaker 1: From her onboarding form, I thought she was gonna like be talking over me the whole time. Yeah, I'm like two questions on, she'll just run with it from there. So so soft spoken and she said she was a little nervous before this. ⁓ but we're gonna put her on the spot. So the most valuable source of knowledge is experience. And you built your business on passion, a hobby turned lucrative. From there you tested the waters with your own body and then implemented into friends and family. Right? So I find my consulting business was kind of the same thing. I got off the tools, guys asked me for help. How'd you get off the tools? Do you have any advice? And that snowballed into the business. Right? So at what point, like how did this play out? Like at what point did you turn around and say, I'm gonna do this? Speaker 2: Yeah, so I was just kind of a certified trainer on the side and ⁓ I was training people kinda for fun and it's weird in this industry because like your certifications kinda mean nothing. It's a little bit of a fluffy word unfortunately. ⁓ there's not much ⁓ like regulation to it. So Speaker 1: Let's dive into that. So like what are the regulations? Speaker 2: There are none, so Speaker 1: So why get a certification? Speaker 2: It's that's the interesting part is it's like a lot of the certifications are just like a weekend course or something that you would do, which is a little bit frustrating. So like the the knowledge of like experience is number one in this world and kind of learning as you go or learning from mentors or your peers and things, ⁓ because all of these certifications that you can get are really fluffy. ⁓ here, for example, though at Strong Studio, like all of our trainers are deeply certified, and then we do our own like onboarding monthly kind of ⁓ check-ins exactly we hold our own standard here which almost like outweighs kind of like the industry standard Speaker 1: So you hold your own standard. Speaker 2: Yeah, a hundred percent. ⁓ so that was kind of like me getting certified by myself on the side. Like you said, I kind of just did a lot of like my own findings and my own education in the field. ⁓ I started training out of a gym when I was living in a different town, training clients and then ⁓ so many of my clients were like, you need to do this full time. And at the time I was working at Nikon full-time ⁓ on their marketing team and it was just something that I could only do this passion part. Time it just didn't make sense, and then the opportunity came to ⁓ kind of open up my own thing. I grew up in the Caledon ⁓ area, so it was really nice to be able to do it in our own home, basically, our hometown. And ⁓ and then we opened, and it's just been growing ever since. Everyone has been so accepting of us here. I think we hold kind of that gap in the industry of like your private training. We we don't have open jam. Speaker 1: We do have a lot of the commercial gyms here and a lot of the open twenty four hour key card gyms. Not the yeah. Speaker 2: Yeah, for sure. So people really kind of ⁓ respect that. The the the I guess the I don't want to call it like a hierarchy, but they they respect like the prestigeness. Yeah. Speaker 1: You're paying a premium for an experience, yeah. Speaker 2: Exactly. It's the experience, it's the the kind of energy environment that we've created in here and it's it's a premium space that that you get and it's Speaker 1: I do love the space. Like do you think your marketing or anything had something to do with no, because when I walked in here, it wasn't just a gym. It was like you're walking into like a lifestyle brand. Yeah, hundred percent. You know what mean? Like it's not just a conventional gym. You're walking into something a little bit more. Was your marketing kind of helping out with that? Speaker 2: Uh-huh. 100%. And I think too a big thing when you're growing a business, especially in the fitness world, it's it's such a vulnerable thing already walking into a studio or walking into a gym. A lot of our clients have never been in a gym before. This is their first time ever walking in. And they've reached out to us because they know we're a little bit more of that private aspect. So creating a space that's actually like warm and welcoming and not really intimidating, everything is neutral. When you want to Speaker 1: I walk in here and I'm like, fuck yeah, let's go, let's send it. Like I don't know about you, but like I'm like, there's so many here. Like they have seventy fives. Like conventional gyms don't have seventy fives. Speaker 2: it you know it's not overwhelming it's very just like calm I find it's calm ⁓ until we blast the music obviously but ⁓ so people really like that they appreciate that and then from like a branding perspective like just like sleek you know there it's not overwhelming it's something that's just ⁓ welcoming when when you walk in ⁓ I think that's super important Speaker 1: So where you are today looking around the space, is this where you envision yourself when you first said, I'm gonna go and do this? Like is this like kinda like this is the way you wanna train people, I wanna be one on one, I wanna be more intimate. Yeah. So like looking at the space is one of those like, Yeah, this is what Yeah, this is what I wanted to offer to people when you first started or did it change, right? Like Speaker 2: I think no, a hundred percent. I honestly, when I first started like from the the gym side of things, when I finished soccer, I vo like was training more functional, obviously sports focused, athletic based at that point. And then when I got into the strength world, that was my first time ever even going into a commercial gym. ⁓ And I was the type I literally would walk on the treadmill for an hour because I was like, everyone is looking at me. I I'm not I don't even know what that is over there. I'm not even You know? So I would just go and walk on the treadmill for an hour. And then I was like, I need to create something. I need to create a space where the me's of the world right now ⁓ feel comfortable ⁓ go. And there's so much of that unfortunately. It's such a it's it's sad to be honest. Speaker 1: A lot of that. Yeah, and I find a lot of the people that feel like that, they don't realize like a lot of people that are actually there at the gym doing better for themselves are more inviting than they think. A hundred percent. You what I Like I would never criticize someone for being in the gym. And I take like fitness pretty seriously. So I'm there every day. And it's one of those like if I see someone new, I'm like, okay, let's go. Like 100%. What do you need? Like, how can I help you? You know what I mean? But people have this perspective where it's like, we were talking before we jumped on camera. It's like Speaker 2: thing. Speaker 1: They have this like perspective like meat heads, or like you're just dumb, you know, gorillas like, ⁓ lift weight, ground up. Like it's like Yeah. So that's me working out. So I'm gonna be honest. That's me. The coach will turn to me and I'm like, what am I doing? They're like, get the weight from there to there. I'm like, okay, yeah. That's it. ⁓ the art of life is a constant readjustment of your surroundings. So you're Speaker 2: Lift weird. I like to lift heavy things. I don't know. Speaker 1: When I was looking at your onboarding form, you said there was no end goal for success. People are constantly changing, life's adjusting. So let's feed off that a little bit. Speaker 2: Yeah, that's a huge thing for me. And you know what, I didn't know that at the beginning to be honest. You always think you know what your end goal is, but it every time you reach it, it just gets shifted. Speaker 1: I don't know, my end goal is kind of sitting on co ⁓ on the beach at Kabul, but whatever. Like you you can have your own angel and lift up your things. Yeah. Speaker 2: I feel like you're in a entrepreneurial's mindset. I bet you'll always have something going on behind the scenes. And that's what I mean. It's like you net like you reach that one thing and like your end goal is probably just chilling at a cottage wherever, you know, Cabo. And but you still got grind going back at home. Speaker 1: ⁓ literally, right? Yeah. ⁓ we're doing something there. Yeah. Like yeah, it it's a hundred percent. Speaker 2: It's always that mindset of like n ⁓ proud but never satisfied. You know, where you're just like there's what's that next thing, right? And it's it's just like the evolving of like you learn, you grow, okay, what's next? Learn, grow, what's next, right? And Speaker 1: So let's kind of go off the beaten path here because I like what something you said there. Do you find when you first started, you like integrated with your clients, you built the business, you kind of scaled up, and now you've turned more into like a visionary creating the space and like what you're offering your clients and so forth? Speaker 2: A hundred percent. Yeah, that's truly. At our old space, for example, we literally only had personal training. That was it. It was a very like narrow focused. We were like, we're gonna stay in our lane. We're just gonna do what we know we're good at and then we'll we'll see from there, right? ⁓ with all of this, we've we've implemented online coaching now for all of our clients. We have a within our building here we have like clinic services now, we have group classes, new nutrition coaching, mobility coaching. We've kind of grown out that way. And then from like a visionary perspective, it's just like what to me I'm always like, what more can I do? What more, what more service or or like offerings can I provide for my clients? And I think that's why our clients really love this too because it's it it it's not it's not like transactional. It's really it's relationship based. We buy into this like lifestyle and and this journey Speaker 1: Buy into it. Speaker 2: Right. And that's what we're trying to do. And at the end of the day, too, in the in the whole fitness realm, if you can't figure out a way for fitness or health or whatever it is that you're focused on to work within your lifestyle, it'll never grow with you. It there there'll be zero longevity to it if you're just like doing it to do it, right? If you're just like if it's an in and out and it's a transaction, like I said, it's just gonna good luck carrying it long term, right? Speaker 1: And there's so many different avenues to fitness. And that's what I love about the episode today is like we had touched on the fitness industry. And like I I love being fit. I love going to the gym. And people don't realize that there's so much more to it than just showing up for an hour and going. Like I when you're saying like you have the clinical services, you have like a nutrition coach. Like showing up is only a tenth of the battle. Like literally, if you really want to get fit and like Dial into like your goals, it's so much more than that. Like you know, you got twenty-three other hours in a day, you gotta like eat healthy and make the right decisions and stuff like that. So, like being able to like walk into a space, you being the visionary, and create an avenue for people saying, Hey, which road do you wanna go? Like, clearly you're fit, you've been to the gym before, you're just looking for a new experience, you got that covered. But we have everything else covered. So you're almost like capitalizing no matter who walks through the door, on like what they need specifically. Speaker 2: Exactly it. It's it's a personalized, exactly, service for for their own, like customizable for their needs. And that might change too over time, right? They might come in thinking it's one thing and you know, during conversation, onboarding, all of that. We shift and then a couple months later it shifts again, right? And and that's the great thing about the journey is it's not there's none of that end goal. What's the finish even within Speaker 1: Yeah, exactly. Yeah. And we'll we'll get into the whole one stop shop kind of online coach thing. We'll talk on that after about being saturated. so I always use the analogy of like moving the goalpost forward. I find myself like before I would set the goalposts and I'd get closer to them, I'd move them five feet. And as I succeed more, instead of moving them five feet, I'm like, ⁓ Fuck it, I'm gonna send them 20 feet. And then I'm gonna send my goalpost 50 feet. Like I tend to move the goalpost more now as I have more proof of concept with what I succeeded. Getting to this point in this space, like was this a big goalpost move? Or like, what would you tell fitness? I didn't really doubt dial that in with you during the episode, but like I want you to reach out because you've seen success. You've opened two locations. You have the brand, you have you have the full package here, right? So like Put that out there to other people thinking of opening a gym or people just starting with their one-on-one. Like you as a person, how are you moving the posts and how far are you moving them now? Like was going from your last location to here a big move? Was opening the second location? Was it like when you got your first clients? Like, well, maybe I can handle two more. Was that like, was it incremental for you? Is what I'm trying to say. Speaker 2: Yeah, it's ⁓ the weird thing is like y and you probably experience this too, it's just a series of little decisions over and over and over again. And then one day you wake up and you're like, What the frick? You know, like it's and then you think back and you're like, ⁓ every day I just had to make a decision. Yeah. And that one or that one or that one, wherever it went, none of them are really wrong or right. It just led you to that next Speaker 1: Something was moving the needle. Speaker 2: Something was moving the needle, exactly right. And then you look back and you're like, ⁓ I just made a series of decisions and then it led me here. And then I also think this is a big one for me, is I I almost like climb into this imposter syndrome thing where I'm it's so big and it needs to be talked about more, honestly. Where it's like if you just start acting like Speaker 1: T Dog's laughing. I I talk about this all the time. I love it. He's laughing. I love it. He's laughing. Speaker 2: much I find if you just start acting like the person that you want to become you will literally become that person and I always say this that I am rather than I will be like I Speaker 1: One line in my notes like God, she's jumping the gun here. Speaker 2: It's like I am a entrepreneur. I'm a business owner. I'm a freaking online coach. Like I I grow people's confidence. I do this, I do that. Not like ⁓ that's what I wanna be. You know, like I wanna be an entrepreneur. I wanna be a a good communicator. I wanna be a good speaker. No, you know what? I fucking am. Speaker 1: Finally, we broke the shell. Now she's starting to like get out there. So I I no, honestly, I love that because like I'm big on operate where you want to be, not where you're at. And like, I don't know if you listen to other episodes, I've said it before. When I first started AC Custom, I'm like, I want to be a bigger company. Yeah. I'm like, hmm, how do I do this? Google second email address, admin at accustom.ca. I'm like, okay, my name will be Michelle. And this and I operate two email addresses like I had an administrator in the office. People are like, Hey Jay yeah, I talked to Michelle Tim. I'm like, Yeah, you did. Yeah, yeah. Like this. And then they're like, She's so quick. We just talked about that. And I'm like, do it from my So I actually like operated like two different email addresses and pretended like I was some somebody else, right? Speaker 2: My phone. That's amazing. But then when did you get a Michelle? Look at that. You ha probably have someone doing that. Speaker 1: Well yeah, and then the best part is I already built out how they're supposed to do their job. So I'm like, Hold on. This is how I did it. And they're like, What do you went how you did it, right? Like I so I'm a big believer in operate where you want to be instead of where you're at. Yeah. Kind of thing. Like I literally stand in boot boots a lot bigger than I'm supposed to. Same. But I feel like that's scaled my business a lot faster than Speaker 2: Yeah. Hundred percent. Speaker 1: It needed to be scaled. You I mean? Like a lot of people, like you built up your business so quick. Why don't you just sit back and relax? I'm like, well, my business wouldn't be where it is if I just coasted until now. Like that's why it's moving so fast, is because I did that. I took the leap and I'm like, you know what? I want to be a million dollar business. I'm gonna be a million dollar business, right? Kind of thing. So like I love that you're able to do that. Speaker 2: And sometimes those are scary too. Like sometimes those leaps are scary. But it's it's just something you do and and you make that decision, you do it, and then you learn and you grow or you learn, you adapt, you you know, it's every choice you make, you're gonna learn something from it. And whether it's a setback, maybe it will be, but you'll learn another thing then. Or it's something that makes you progress and move forward, right? It's Speaker 1: But I think if you're operating at a bigger capacity, you tend to become more resilient. Totally. So like as like I take on new challenges or I'm taking on new goals, I'm at the point where it's like I've had so many shit kickings in the past where I'm like, well, I'm gonna take this chance. And if I get a shit kicking, I know I can handle it. Totally. Like you become resilient to it. You build calluses and you become like numb to it almost like calluses. No, but like it's true, like even like a bad client, people are like, ⁓ this client's gonna be a pain. And I'm like, we've had ten of them. Speaker 2: If that's Speaker 1: I would take it all day. Like yesterday I was at an estimate. They're like, well, we gotta rip out the fence and move a post here. I'm like, how far? They're like a foot. And I'm like, Yeah, that's our problem today. Speaker 2: And you know what? I read something recently, and it was like if if your problem is in the grand scheme of things this little, that's a good thing. You know, like how cool is that that like ⁓ our problem is this, that you had to rip some grass out, or whatever it was, right? And it's like those things you just can't focus on them either. Like you gotta triage those things, especially as a business owner, entrepreneur. Triage is such a big thing. You're gonna have so many problems come in on the daily fires that you have to put out. Triage that it like your life depends on it because it will just it'll take over your life otherwise and you won't be able to operate you won't be able to Speaker 1: Exactly. Yeah. ⁓ I was actually at the small business enterprise, which you used to be a part of, and one of the I guess I guess administrators there, she said to the younger entrepreneurs, like, if we had a bowl full of everyone's problems and you had yours in your hand, would you gamble to put it yours in and pull out a different one? And I'm like, I'm thinking about this and I'm like I've heard like an like a similar story to that, I'm like, no, not a chance. I'll take my problems all day. I mean they're they're problems, but I'll take them. Speaker 2: problems but you also like and that also touches onto the topic of the unknown too. A lot of people are are almost scared to creep into that unknown, right? But it's all it's okay too though. Like it's okay to just stay in your lane and stick within that. and then kind of measuring between the two. Speaker 1: So with building out the success, building the Brazilian, and the second location, the personal I guess, experience you've built, it it's literally a white club service. Let's be honest. It is, right? Yeah. Like where does fulfillment fit in that, like for you? Speaker 2: ⁓ it's it's the whole thing, honestly, and that's what Speaker 1: But is it the client walking in the door for the first time and is it just as fulfilling as the client that's been there for five years? Yeah. Speaker 2: Yeah. I think they're equally as fulfilling for sure. I think it's such this industry in general, if you get the opportunity to work in this industry and and make it your your career if you can, it is so rewarding from the get-go to be such a big part of someone's life that that you're you're changing them forever. And we've had oodles and oodles of success stories of clients that have come in. That in itself is so fulfilling from like a trainer client perspective whether it's day one for them or it's five years down the line right seeing them progress ⁓ the confidence it's really nothing even to do with like the the physical changes physical attributes it's all here here the magic yeah crazy Speaker 1: It is just Yeah it it's just and it I find just fit being physically fit and physically health or mentally healthy when you walk in a room you feel it in different. You mean like if I walk a room and I'm looking good in the shirt and I have this confidence and I have this like clear head where like I walk in, people like they like ⁓ navigate like they migrate to you. Totally. They and like the trust is already built. Yeah. You know what I Like it's kinda like, okay, this guy's confident, this guy's like clear headed, he's thought, he's thoughtful, he's thought through. Yeah. You know, he talks like like I guess like resourcefully. Totally. And like if I if I encounter someone like that and I'm like, and we have to do business together, I'm like, okay, I already have a little bit of trust here. Like, you know what I mean? It's like you've proven it in yourself. Totally. And if you can fix your own like mindset, you can fix anything. Like it's so big. Speaker 2: Yeah, to be able to like to confidently demand a room o in a way, like to to be able to walk in and and hold that like level of of demand within a room is is huge, right? From a business perspective. ⁓ and they they say some of the best entrepreneurs and and business people are they they focus on fitness big time. It's a big part of their life. Speaker 1: 100%. And I know I'm a little bit huskier, but like I show up every day. Like I I you know I lift heavy things. That's what I do. Like you know Yeah. I'll run my 5K, I'll lift heavy things, I'll skip a hundred times, and I'm done, right? Like, you know what I mean? Like that's pretty much my standard. If someone dying in a fire, I can carry them out and I can run enough to get safe. That's where my standard ends, right? so let's talk a little bit about like clearly running this business and building the studio or strong studio. Has been I just look at this place as like a studio. Like it's like it's not just a conventional gym, it's like a full, like blown studio. ⁓ clearly it's wearing like it can wear on someone mentally, like scaling it up, growing it. So the why the vault? Like, was that just an opportunity, or was that just like ⁓ I don't have enough fulfillment, or was it just one of those like fuck it, send it, let's see what happens. Like Speaker 2: You know what, option three. Speaker 1: Is that what it is? And that's a typical like entrepreneur right there. And that's what I love about the podcast. It's like raw stuff. Like p if you follow her on social media, you're kinda like, she has it together. She has it like planned out and she and she just admitted. It was like, yeah, fuck it, send it. Yeah. Speaker 2: Let's go. Let's see what happens. No, I we we kind of were just like it was a really cool space that we saw and it came up on the market and ⁓ the space was just the it's it's basically an old bank and that's why we call it the vault. So it's it's a really unique historic space. There's a lot of history there within the town that it's in, and ⁓ When I walked into the space, I truly was just looking for it at it for an investment purpose. And I was like, ⁓ I'll just lease it out. I'll, you know, I'll get a good tenant in, some type of business, you know, can operate main floor, great. And ⁓ and then I walked in and I was like, holy shit, I was like, this could be a studio. And I was like, let's go. Let's send it. ⁓ literally two months later we opened. Speaker 1: That's crazy. So that's a quick turnaround too. Speaker 2: It was quick turnaround, really quick turnaround. ⁓ but it complements this space well. They're they're in c two completely different towns. They they kind of operate individually, but it's Speaker 1: I'm sure you can pull some SLPs and system from here and kinda help you piggyback off there, right? And that's a linear way to do it, right? Speaker 2: Sure, and I think we were able to open so quick and effective efficiently there because I had done it all here already and I had grown the team here, I had grown all the processes, everything was already in place and it was just plug and play over there, right? And Speaker 1: So we have strong De Vault. Let's dive into competing. Like That's my love. No, but like why put I've had friends compete. Like I've done like a fitness challenge or something like that, but like I I don't know, I must have been like 19 or something. I had a friend competing and he's like, I'm just starving. I'm like, just eat a fucking apple at that point. An apple day keeps the doctor away. Because I can't the sugar. And I'm like, what? One apple will throw you off. Speaker 2: It's not about that. Speaker 1: That it it is about that. It is about that. I'm a half a mortgage payment stopping at McDonald's, okay? So like I would not l survive not being able to eat an apple. Like Speaker 2: it's the principle of it so you it's a purpose there's a big why behind it if you don't have a why why do you do this why you know you you'll fail in in that sport for me because bodybuilding is so structured you eat at the same time every day you eat the same foods you you know you're sitting like it's such a structured thing you do cardio steps every morning workouts same time every day that helps me Operate at such a higher level when it comes to business because I don't have to think about those things. I don't have to think about when am I training, when am I doing all that. So from that perspective, when I pair it with business, I I love it. It keeps me dialed in. It's just every category of my life. I am so dialed into a process. and honestly, it is unbelievably rewarding to put yourself through something so. daunting, I guess you can say, ⁓ and and challenging men Speaker 1: I I love the challenging, I love the mental part of it. I just don't see myself being able to physically do it. And it's true. It's like if someone can't see themselves doing something, I think this is with everybody. It's like if you can't see yourself doing it in reality, it's unreasonable for someone else to do it. Which like I I'm bad for even suggesting that, but it's like But then people look at my s schedule and like I was just talking to T Dog. He's like, How do you get up at 4 15 every morning? I'm like, you just get up and do it because I have so much other shit to do. That's my time blocking. Like that I have to do it. So 100%. I I like that. I like the idea of challenging yourself. I think not enough people challenge themselves. Yeah, and I had a friend say, which I I do like this, and I think you can resonate with this is like when someone says like you're preparing for an for ⁓ a competition, right? And someone's like, You're wired different. Like you're almost taken away from the hard work you did by downplaying it, saying, Well, you're just wired different. It's just who you are. Like, you what I mean? And I'm like, but they're also kind of downplaying themselves, saying, you know, like Kendall's just normal. She just puts in a little bit of harder work, a little more consistency, a little more dedication. So like she's not wired different. She just has her why. She has like her structure. She has it dialed in and she's disciplined. You know I But you see what I mean? Like how people can downplay someone else when like people look at me and they're like, You you're wired different because you get up at 4 15 every morning and go to the gym. I'm like, but like, no, don't downplay me. I'm just like you. Yeah, you just make the choice, right? So with the mindset whole thing, you have coach, you have business owner, competitor, and what was the other one? I had a note there. Yeah, and the small business nomination this year. And then you got responsibility like Speaker 2: I just make the choice. Speaker 1: building the team, building out like everything you need. Like how do you find yourself switching hats? I feel like a lot of entrepreneurs don't talk about Now that I'm talking to serial entrepreneurs. Like young entrepreneurs, I talk to a few of them on the podcast. I try to network with them, help them out. But I love having that one-on-one conversation with a serial entrepreneur where it's like Speaker 2: Yeah. Speaker 1: This is a thing for us. Like it's hard to take off one hat and put another hat on. Like it's like just switching it on a dime. It's like because no two businesses, I know your businesses are aligned, but like the problems at the vault versus here are different. The clients there and here are different. The team there and here are different. So it's like having to take the hat off instantly and put it on. People think it's like, you know, well, you know, you shut down at three o'clock here and you have a client at five o'clock. I'm like Two hours isn't a lot. It's not a lot to take off one hat and put on another hat, right? Like so how do you manage like wearing the multiple hats and transitioning between them? Speaker 2: Yeah, I think ⁓ i i it's even less than two hours to be Speaker 1: No, but I'm just saying, like, you know what I mean? I'm being graceful here, but I've I've literally had a Back to Batch? Yeah, right. Speaker 2: Yeah, it's it's definitely challenging. It's something I think for me, like I've just really tried to put processes in place to be able to shift and adapt. I think the great thing about this industry as a whole is you can be raw and you can be real and people kind of like that. They grasp it and they like the authenticity and the the vulnerability of that. So in a way I can just be myself 90% of the time. Speaker 1: Do you find that helps build comfort and trust with clients like ⁓ if I walk in and some guy that, you know, is like ⁓ so structured like Hulk and this and that, I'm like, well I can never be like that. When a client walks in, sees you're real and authentic, it's kinda like, Well she's just a normal person. Some of them think they are. Some of them think they are. Okay. Like I do not get along with a lot of them like that. Like I don't Yeah, no, I'm just saying, like it at some of those like commercial gyms, I'm just like, fuck off. Like the best of the pointers too, where it's like, have you thought about I'm like, but relax. Speaker 2: But you want to know that. Issues, they're just trying to sell you. That's a big thing in this industry, unfortunately. It's like it's so sales focused. And why is it like that? It's like these are actual humans that are coming in that are like this took a lot for them to come in here. 90% of the time, like this is they they would be rather doing a hundred different things than come in here for a tour and look around a space like this, right? ⁓ the last thing we need to do is make it even more challenging for them. feel like we're like shoving numbers down their throat right that's true just be real just be authentic talk about your own journey right talk about like connect with them build relationships it's it should be a space that they feel like comfortable in and they can just be themselves and hang out that's what we're really big on just hang out come have fun get your ass whooped the odd time learn something new Speaker 1: I know, I'm dreading that. We're gonna try and do a workout after this. We're gonna do a workout. Yeah, so we're gonna see how that goes. ⁓ god. It hurts to sit here during the podcast. It's like hurting. ⁓ don't worry about your competition. You don't have to beat everyone. You just have to give a piece ⁓ people a reason to choose you. Yeah. Let's talk about the oversaturation in fitness industry because I know it's like I think it's like nine DMs a day. But if I post my son talk, I was like, yeah the gym bro, I can help you. I'm like Yeah. I'm done my workout, chill. Speaker 2: ⁓ the fitness industry is one of the most heavily pushed influencer market there is. Like it it's up there with like like food, things like that. It's it's so influencer focused the fitness industry that there is way too much garbage knowledge out there and it's hard because then you know, your your people on the street, gen pop we call them, who are just around, they're getting fed so much information and they don't know left from right. How do they know what to follow, who to trust, how to you know? And it's it's so frustrating on on our side of things when we are really like educational based and like we do have the the proper knowledge and there is there there's some where there's not a right and wrong, but there's some areas in this world. There is. There's a really big right and wrong. And it's obviously important to to find that right education. But unfortunately it's a lot of these indust a lot of the influencers are just looking for like the quick fixes and by my program or whatever it is. Nothing is personalized. Nothing is about the client themselves or and they're just looking for that quick fix. Speaker 1: And I think it's such a vulnerable space for people where it's like people feel insecure about their bodies or they don't feel healthy or they just found out bad news about health or something like and they want to make a change, they're vulnerable, so they're willing to do throw money at it. You know what I mean? Like it's kinda like the religion thing. Like, you know what I mean? Like I'm not religious. I got a lot of friends who aren't religious. But then people on the deathbed, for example, they say, ⁓ God, why me? Like they they they're because they're vulnerable something at that point. And there's like, you know, like I need something. Speaker 2: Yeah. Reaching for something. And unfortunately in the fitness industry That's what sells. Keeping people confused and keeping people unsure about what the heck to do is how this fitness industry grows. Like it which is crazy to me. It's it's mind-blowing. It's basically the equivalent of like a client coming in for us and us not properly teaching them or educating them so that they don't grow. So that they don't their journey here doesn't progress, right? Speaker 1: You're extending the client experience. Speaker 2: Then the client has to stay with us. And the industry is literally the fitness industry, the online, you know, influencer industry is growing by just keeping people confused. Let's just feed them as much random information as we can. Quick fixes, all these little programs, little fac yo's Speaker 1: I've seen some You curl every day, you get big calves. I'm like Speaker 2: I know. Like and then everyone's confused. And then and then the same influencer is selling things that contradict each other even, right? Because ⁓ I got it. Speaker 1: I find it's not just influencer, I find it's society as a whole because I mean just gonna go back to entrepreneurship. I talked to a lot of entrepreneurs and they're like, Well, when am I gonna get my break? And I'm like, How long have you been at it? They're like four months. I'm like, whoa, like, relax, like chill, like take it down a notch. You got a long way to go. Because people do want the quick fix. And I think because it's sold so easily online that people believe they can have the quick fix. Totally. And like that's why people go with it, right? Because people don't want to put in the work, right? They don't want to, you know, be told that they're wired different. Speaker 2: Yeah, and that's exactly it. And you you can't go into entrepreneurship with that mindset. You you can't go into it thinking that this is like the the easy way out of something. You know what? Like it's i I read this thing and it was like ⁓ it's like this funny thing going around online saying where you they're like, ⁓ I ⁓ I wanted to make my own schedule, I wanted to do this, I wanted to go on vacation when I could. So I opened my own business, now I'm working twenty-four hours a day. 100%. That's what you do. And you just you need to understand that and also kind of just accept it. And if that's what you want, then then that's to me, I would never go back to corporate world. I would never, I would never go back to a nine world. But only people with that mindset will succeed in entrepreneurship because I don't want the entrepreneurship. Speaker 1: You go from nine to five to five to nine. I'd let my business fail ten times over and start ten more. Ten more and just gamble. Wait, we're supposed to succeed? There's a point where we succeed. Did you hear that? And you run your own business. You can succeed at some point. That's crazy. This is insane. Speaker 2: But for us it's like the other option isn't an option. Yeah. We don't want that. So we're like this this has to work. I'm gonna do this. I'm gonna die doing it. And so be it, right? Speaker 1: And I don't mind putting in the hours or the work or there's something about it where it's like it's fulfilling. It's you know what mean? And now that I'm starting to get a taste of the freedom, like we're literally here on a Thursday and I came like just after lunch. Totally. Right. And I'm just sitting here shooting a podcast. Like having that freedom and doing like a passion project, it's like okay, the last you know, five, six years, it was totally worth it because now I get this like half a day I can do this for something I wanna do. Speaker 2: A hundred percent. Yeah I mean building that life that you can feel like you're never working a day in your life is pretty cool. Speaker 1: So fitness, entrepreneurship, competing, I want your perspective on consistency and resilience. Cause I love this. I think being consistent and being resilient is like the hardest thing to come by in a human being. And when you find it, like I want those people in my network. Like I'm so happy we've been connecting over the past few months, been able to do this. I want to continue connecting, you know, maybe do some collab stuff. And like every avenue you've gone down. is literally those two things, right? So like how how do you feel about that? Speaker 2: Yeah, no one's perfect, you know, at the end of the day. It's it's just like we discussed, it's making a series of decisions over and over again to get you to somewhere. But showing up every day and being consistent with your efforts is what will get you there, right? It's it's a effort thing and it's and like you said, like we're okay with putting in that work. We're okay with, you know, showing up every day and having to do that grind work. ⁓ but consistency is just about effort. That's all it is. You're never gonna be perfect, you're never gonna Everyone always talks about like discipline as well when it comes to being consistent, but it's being disciplined means nothing unless you actually want it. It's like you've gotta want it, you've gotta show up and do the work. You can be like a disciplined person, but if you don't want it in that field or you know, whatever category it is, you're not gonna do it, right? So many people are like, I'm I'm not disciplined, I can't do it. And it's like, but you are. Do you show up to work every morning? Yeah, do you do you feed your kids? Do you're disciplined. Speaker 1: Someone literally does the same thing every single day. I'm not disciplined. I'm like, you're alive. So you eat every day, you drink every day, you walk every day. Like you are disciplined. Speaker 2: It's just not in the field that you wanna be disciplined. That's a huge thing. Speaker 1: Exactly. Yeah. It is, yeah. And people don't look at it from that perspective. So I love that you can point out that perspective. Let's talk about dealing with people. Can you read people now? I find I can read people pretty good now that I've done with crying like walk in the door and I'm like, nope. Or walk in the door and say, All right, let's go. Yeah. ⁓ Speaker 2: True, right? But being able to like chameleon basically to I I ⁓ Adapt my body language or my energy that I'm giving based on what they give to me. Because that's gonna make them feel the most welcome and and supported and connected. And I think that's a huge thing in growing relationships is just being able to adapt to them and connect with them on something. First 20 seconds of a conversation, I'm always trying to find something that they say that I can relate to. And then that carries the conversation through. And it makes Speaker 1: red when I walk in the door. As we walk in the door, I she read me now. She's just like Speaker 2: I know what he's having for dinner tonight. That's a big thing, right? Connecting with them and and reading their body language, reading maybe what they need from you. Like we get a lot of people in here that I can tell they're a little hesitant or they're they're nervous and I know they need a lot more from me. I know I'm gonna have to carry this conversation a little bit more and and really pull them out of their shell a little bit more and dive a little bit more maybe into like the community that we've built here or the type of environment that we have here, right? And they don't even need to say anything for for me to read that, right? ⁓ And then Speaker 1: So the chameleon thing, I like that because we do have to accommodate clients and you know, people's feelings and stuff like me with renovations, we deal with hundreds of thousands of dollars. Totally. Like literally hundreds of thousands of dollars. So do you find when you're out of that role, you don't chameleon as much? Because I find I don't know. Like literally now no, now like part of the reason I have a podcast is like I want to get better at something. And I'm like, what do I love to do? And I'm like, I love like I love being on camera. Favorite topic? Me. Like boom, right? Like that's it. And that's T Dog. I tell everyone that I'm like, my favorite topic's me. So I love being on camera. But I've had multiple people tell me, like, you don't know how to have a fucking conversation. Like you are so hard headed, you don't know how to converse. Like and I'm like, Well, if I'm bad at that, I'm gonna start a podcast. Like full blown video, lights, everything. Like, I'm just gonna put myself out there and learn to do that, right? But it's very unfiltered. Right. Because that chameleon's on all day. So it's like at home, I'm like, no. It's not I'm not dealing with that if I don't want it. Yeah. I've like Right? Because you only have so much in it, right? You have so much input in a day, like you need no put, right? Speaker 2: the exact same Sure. And you you have to be always on for your clients or whatever it is. And I totally get that for sure. Speaker 1: Now you're always picking people up. You're always helping them reach your goals. And I did want to ask this question specifically to you in the fitness industry. Cause I find entrepreneurs all face it. I just wanna know how bad it is with you because it's like you're constantly making other people better. I know you compete, but that's like that's a challenge. That's not like make yourself better. That's like putting yourself, you know, through shit. So from there, like, how's a lonely chapter? Like there's gotta be a lonely chapter where you're always helping other other people, but like you're not helping yourself. And I know like you you know, you keep fit, stay healthy, but like there's gotta be a a phase where it's kinda like, Yeah, okay, I've helped so many people today, like I need to call someone, I need help. Yeah. Speaker 2: And you know what? It it was like that for a really long time at the beginning. It took me a while to get to a point where I could actually just take time for myself and and and you know be like, no, I'm not gonna train this client. You know, I I was the yes man. I was the type like a client came in and was like, do you have 5 a.m. available? Yeah, I'll be there. Right. And and it took me a while to get to a point where I was like, no, no, I I need to structure my day so that I can be actually effective. And for the clients that need it, right? That I already have or whatever it is. And it took a while to get there. But it's ⁓ it's definitely, it drains you, it's definitely can be super, super lonely at times. but because of that, it's forced me even more to create a really good community here because then I can get fulfilled on the other end of with it actually even being work, and then I'm fulfilled with the community aspect here. ⁓ but yeah it's it's daunting and it took me a while. It took me a while to get there to kind of perfect my own processes and and figure out ways to keep myself fulfilled and on my own journey while having so many others rely on me for that. It's it's hard. It's challenging for sure. Speaker 1: How do feel about redundancy? Because I find like I have chapters or seasons where it's like, ⁓ wake up at 415, go to the gym, go to work, come home, you know, work on this, work on that, spend time with the family, back to bed. Like it's like it it wears on you, like mentally. Like it does, right? Speaker 2: I think it's something th the bodybuilding sport is the the king of that. Speaker 1: That's our one to a ass, yeah. It's like liter Speaker 2: It literally is you were living Groundhog Day every single day. It is the same thing over and over again. I think it's just something you kinda get used to to be honest. And you just learn better ways to do each of those things and and you just try to find fulfillment in each of those things. ⁓ like as weird as this sounds, literally like eating. I'm trying to figure out how I can eat because obviously eating is a big thing that I'm doing. I'm trying to figure out ways To eat more productive and more like efficiently. And there's actually science behind this where the only thing you should be doing when you're eating is eating. You should never be watching TV. You should never even be talking with anyone. You should how crazy, Speaker 1: I like eat like raw chic like chicken or pasta on my desk and I'm like type with the other hand. I'm like e even though if I just spent five minutes eating, I'd probably type twice as fast, but I'm like Speaker 2: And you know what I used to be like that? I used to do all my emails and stuff while I was eating. I used to have meetings. I used to do everything because it was just there was not enough time in the day. And I would just because my processes weren't there. Yeah. My I did not schedule myself well enough. And now I'm like, no, I'm gonna take this half an hour. I am literally just gonna eat. I'm gonna look at my food. And it and you know what? That I have way more fulfillment in just eating now. It's so crazy. Speaker 1: But as a business owner, you think the world's gonna fall apart. You think it's gonna fall apart. But then you sit there and you eat for that half an hour and like, Look at that, the world's still here. Yeah, wow. Like no one even knew I left. Like it's crazy. Speaker 2: It's just a half an hour later. So true. Speaker 1: let's give you a little bit of an open floor. Because as you guys can see, she printed notes. Like when I came to the table, my she has notes. I've never had someone actually print notes as a guest. So like Speaker 2: A really notes driven person. Speaker 1: So what can I expect? I'm like, I don't even know. Like I literally I don't even know. Like I'm just gonna wing it as we go. So like let's give you an open floor. Like you can talk about your businesses, the industry, yeah, experiences, like Speaker 2: I think I definitely would love to touch on mentors because that's a huge thing in entrepreneur world, obviously, is feeling like everyone always needs like one mentor and like what like and everyone thinks it always has to be this like structured type thing where like you you meet weekly and you sit down and it's so interesting because I never actually ever had a mentor. Did you at all Speaker 1: No, I just got around the right circles. I I know that I got in the right circles. And like it was just like their like floor was my ceiling and I'm like, Okay, let's go. Game on. Okay, now I know I can Speaker 2: Big thing, ⁓ Yeah, I never want to be the smartest person in the room. I would actually hope to be the least smartest in the room. I never have to worry about that. Yeah. Speaker 1: In any room I'm not the smartest. Did we just have T-Dog ask how to lo unlock a door or something like that? Just say how do you lock the door? Speaker 2: Man, I'm a gym person. Yeah, it's it's a big thing like surrounding yourself with a circle of people I think within every category too that you can learn from, whether it's business, whether it's anything mindset, what Speaker 1: Honestly, I am so big on mastermind groups. And I'm in one. I've been in it for like six years. T Dog actually just joined it. They actually have a free call Thursday if you want jump on. Yeah. But honestly, like it's a pay-to-plate. I don't even know how much it is. Like what? $250 a month? $2.50 a month. But see, the now the numbers work. We had a podcast. I'm gonna put this out there. And I did the like that asking how much time have we got. And he's doing the It's like not even enough numbers to make a time. Like, you know what I mean? So this is a whole like back end inside joke in case anyone's wondering. But like getting into this group was like just life-changing for me. Yeah. Because like they weren't mentors directly, but like the things that people are doing in these rooms, like one guy in the group, he retired at 36 and he has 21 businesses or something like that. Another guy's setting a world record for consistent Speaker 2: That's so good. Speaker 1: consistently running half marathons every day. He's on day like four hundred and sixty eight. I have another guy who just up and left his business and said, I'm moving to Mexico, you guys figure it out. And his business has been running five, six years. Like you get into these rooms and I'm like, I literally show up every day and I think I have a problem. Like these guys are like muscling through. And that's what I mean. Like my ceiling was here and their floor was here. So I'm like, you know what I So like I didn't have like one mentor, but I had like a group of like minded people that were like a mentor per se. But I never like Did a one on one kind of thing with them? And how about you? Speaker 2: same it yeah a hundred percent just connecting with the ⁓ networking all around connecting with the right people putting yourself in the right circles and and never like closing doors that's a big thing too like so many people feel like it has to be like yes or no or black and white and it's like networking can just be networking you know and it can just be like connecting on surface level things and just growing that network of people right Speaker 1: I think there's three avenues to networking and there's business, personal relationship, and personal development. I have networks where I deal with business and then I have networks where it's like we just have personal relationship and then I have a network where it's like personal development where like these people in my network are like push me to do better kind of thing. And I think people like align in different like if me and you networking, I feel like we could align in all three. Totally. But then other people it's like okay, I'm sticking I'm sticking you in the business avenue and like that's where we stay because as people I don't see us align too much. Yeah. Proud of you, you're doing well, you've never crossed me. Yeah. But I just don't see us being at the same level. Yeah. Kind of thing, right? Like Speaker 2: Yeah, and it's just making those connections in those different realms for sure. Do you think that like personal cause I do. I'll just put it up. Do you think personal development actually will i whether you focus on personal development or not, your business will be that much more progressive with it? No, I I just think Speaker 1: Next question. It's on my sheet. It's literally right there. ⁓ Speaker 2: Okay. It's a 'cause I think it's a huge thing. Because you just brought it up, the whole like business avenue, personal development. Speaker 1: I think my business does better because I'm big on personal development. 100%. I make faster decisions because I have less time, because I'm trying to put more on my plate. I'm moving faster, which puts me around people that move just as fast as me. I respect myself. When I walk in a room, like I feel like I'm fit, I'm clear-headed. Yep. Like people respect that. 100%. So like I think if you're not going through a personal development journey and you are working in business. You gotta fucking do it. Totally. And I'm sure you feel the same way, right? Speaker 2: Hundred percent. It like who you become literally determines like how your business will operate, how your business will progress, grow. It's such a big part of it. Or we get a lot too from the online client perspective, because usually when you're doing clients online, all your check-ins and stuff are just like voiced things or like WhatsApp or whatever. And they'll be like, ⁓ I see you online, but you haven't you haven't like gotten to my check-in, or you haven't, you know, responded to me in a day. And it's like, just because I'm online? Or they're like, you post it online, but you haven't returned my text. It's like what what type of entitlement do you have that you feel like because I'm posting something online, that means I'm gonna get to something to do with work or get to some you know what I mean? Speaker 1: Yeah. I was out for dinner once. I literally had a homeowner come up to like touch me and they're like, Hey yeah, ⁓ I know you're out for dinner, but like I'm still waiting on that estimate. I'm like, ⁓ my god, I was there at three PM today. Are you kidding me? I swear to God, I'm like, ⁓ my god. Speaker 2: Great, I know. And it's just something like as entrepreneur, you're ca you have to learn to kind of just like rub that off your shoulder. Speaker 1: Yeah. And I I I literally I mean you had to it when I get home tonight. Yeah. Speaker 2: And then be okay with giving it to them twenty-four hours later or whatever, right? Because you can't hold that guilt on you. You can't be like, ⁓ my god, I have to get home. Speaker 1: But it goes back to the yes man, right? Totally. Yeah. But again, that goes back to the time thing, right? Where they're like, ⁓ you have an hour of free, let's do lunch. I'm like, no. Just it doesn't mean it's yours. Yeah, hundred percent. I decide whose time it gets, right? Yeah, yeah, yeah. Speaker 2: Yeah, you can't be a yes man. You gotta yeah. If it's not like you gotta say no to it for sure. Yeah. Speaker 1: So we had a mic die on us. Thanks, T Dog. And he's so embarrassed right now. Like he's just like, he's dying inside. And we're one day we're gonna get him on camera. I'm debating on what week we're gonna put him on the podcast. ⁓ Yeah, right. We'll let Kendall interview you. She's vicious. Yeah. Well, you're good at interviewing. Look at your notes. You just take my spot, right? Like, so I don't know where where the mic die. Yeah, like Speaker 2: Ha ha. be good. No, I'll I'll record. Great. Yeah. Speaker 1: I don't even know where we left off. Speaker 2: what were you talking about? We were talking about like time blocking and saying no to people and Speaker 1: Yeah, so while our mic was charging, we were talking about one time blocking, how crucial your time is. and that's how you become efficient. Two, your time. Like we were just talking about networking more, maybe grabbing lunch, stuff like that. And somehow it came up where we were saying, like, you know, do you ever have someone say to you like, what do you do on lunch? And you're like, ⁓ nothing. And they're like, ⁓ let's grab some needs like no. And they're like, Why not? You're free. And it's like doesn't mean it's your time. Speaker 2: Okay. Speaker 1: Mm-hmm. Right? It's just like it's not entitled to like sh Kendo was saying, like she's had clients look over her shoulder and it's like, ⁓ you have an empty slot right there. Can I fit in there? And they're she's No, like I'm starting at five AM and I'm working till ten PM. Like I want that hour to myself, like kind of thing. And as entrepreneurs I find like a lot of them don't respect their own time. I know. They don't like give themselves that freedom. And I we were just talking about it on last podcast, two podcasts ago, where I think we're wired in a way and I think it's like the fitness industry online. Like you get flooded with all this information when you become an entrepreneur and they're like, you know, being busy is a badge of honor. It's like, no, you're not, you're a fucking idiot. Like, you know what I mean? Like I I'm busy moving the needle. Like everything I'm doing, like we were talking about the spreadsheet. Yeah. So everything on this spread if plucking away at something on that spreadsheet, it's like I'm moving the needle towards something. Speaker 2: Being busy is different than being productive. Yes. Being busy is fluff to me. ⁓ you're busy. I'm this. I'm that. I'm I'm busy. Being productive is such a different thing. And if you're not if there's no productivity within that busyness, you're you're just it's just Speaker 1: It's constantly moving the needle. That that's my thing, right? We were just talking my shop about And I think knowing that you're productive allows you to become that person where people wonder like, are you wired different? Like you were saying, like with your Speaker 2: A hundred percent. Yeah. Speaker 1: Goals of like doing the bodybuilding competitions and stuff like that. And like me like have my structure plan. Like Drun was talking about like how do you get up at that time and I'm like, 'Cause I have to move the needle. I know how much I have to get done in a day. I have a goal. I have my spreadsheet where it's like these are my tasks for the day. I'm like, if I don't get up at that time, I'm not moving the needle towards that. For sure. Which results in Yeah, you'd just be busy. Yeah. Speaker 2: That's what it is. Speaker 1: That that that's like the corny thing entrepreneurs do. She's like, look at my calendar. I'm like, let me show you my calendar. Like Lily is like the corniest thing in the world. Speaker 2: How we're both such competitive people. We're like, no, mine's busier. Speaker 1: Yeah. Well, these great things are where I have to eat, right? Why I have bathroom breaks in mine. Speaker 2: I probably will not eat if it's not in my gallery. Speaker 1: Right? Alright, so a few ⁓ questions I always ask people at the end. One thing is you're in front of the world. What's something you wish someone would ask you? Speaker 2: It's changing. Speaker 1: That's why I didn't you see the whole sheet. Well, you came with 27 notes. I'm like, I gotta hide something. I gotta keep something like killed nine trees. Yeah, like if you were like on in front of the world and you're like, you know what, I just wanna get one thing out there. I want I wish someone would ask me this. Speaker 2: No ⁓ Wow, so someone's asking me. Wow, that is such a challenging question. I really like that question though. Has anyone ever asked you it? Speaker 1: What? I think someone did on an episode. I think I answered that on an episode. Did you? That's good. No, I didn't. No, stop flipping the script. No, this is on you right now. Like see what she did there? I almost fell for it. I almost fell for it. Yeah. Speaker 2: Excuse me time to think for a second. ⁓ I think it, you know what, I think a good question, and I don't even know if I would wanna I I don't know if I would wanna answer this or even just ask a bunch of entrepreneurs this, but if they could go back and do something different, would they? Or would they just keep trekking forward? And I think it's like I like that question because it just like opens the floor to so many things, like from like a knowledge perspective. Knowledge is power at the end of the day, like what you can learn. And we all we said like you you make a decision, you learn, you adapt, you grow, you make a decision, learn, adapt, grow. ⁓ so like if people could go back and change anything about it, ⁓ and what they would change, why they would, if they would Yeah, yeah. Speaker 1: And I don't know if I'd change anything. Like I feel like even starting a business later on. Yeah. I think having the employment prior and the positions I had as an employee built those skills to get me to be a good entrepreneur, right? Totally. So it's I I like that question. Yeah. What would you change or would you go back and change like do something different? Speaker 2: Totally. And then I I think ⁓ another one too would be being a female in such a male dominated industry is big. Like it's from from a like a hierarchy perspective or a a like respect perspective a lot of the time, unfortunately, when people like come into these facilities and things, they look as they look to like a man for guidance. They look to like the male figure of like the gym world. They always think that there's more there's something more elite to them. Speaker 1: Can I open a can of worms? Can I please open a can of worms? Let's play devil's advocate. Do we have time on the cameras? ⁓ yeah. Do you find because I feel like men are guilty of this in like the construction thing or mental health or something like that? Like, especially mental health, men are guilty of this. We're our own worst enemy. We come in there chest beating when we have a group of men trying to like better ourselves. I'm like, but everyone here is fucking competing, right? Do you find in the fitness industry? Speaker 2: Let's do it. Speaker 1: Part of the blame is to women because they sexualize it so much. Speaker 2: Yeah, yeah, one hundred percent. I I think Speaker 1: I I find a lot of that, even like some of the influencers and stuff like that, because I follow like golf, comedy, entrepreneurship, fitness, everything on like social media and I'm like ninety percent of the female influencers, I'm like, it's sexualized to an aspect. Like there's twenty other camera angles you could have g given me. Like you know what I I'm like I I get why and it does work, but you're kinda setting a band-aid on like For sure. You know what I mean? Speaker 2: Also, I and I think that's a actually a really good point for anyone watching this when it comes to like getting something online or getting information for people online. You can easily just by separating those two find people who are doing it for like an education purpose or that reason, right? And it's it's very easy and to separate the two and know as a viewer what it's for. And if you unfortunately are watching the the influencers or you know the the content of more of that sexualized stuff, they 90% of the time their information is wrong or they're right. They don't have that education behind them. So that's what they're reaching for. That's what they're grabbing for, right? In order to sell their programs or whatever it is. Speaker 1: And I find it's that like guilt on both sides where it's like women, they kinda like sexualize themselves, but men are just as bad for watching it for you know, like entertaining it. So women put out more, but then the more that goes out, more men watch it. It's like this vicious cycle where I'm like, Well, men like it and women like the like have the followers. So I'm like sure it kind of works for both sides, but it's killing the industry. It's almost like guilty by association, the fitness industry, right? Speaker 2: Totally. It's really killing the industry. Yeah, a hundred percent. And I think though it's it's it's so important. Like the the deeper you get into this field, you're able to separate yourself from it. And the bodybuilding world is really guilty of that. Like when when we compete, we go literally on stage in like a bikini and you know we're flaunting around, people say. But we look at it as such like a science-based thing. We don't we don't look at it as like, ⁓ my gosh, look at her bum and look at her sh we literally are like wow her Gloop sions or like her delts or like we don't look at it like that, right? It it's like it's human kinetics. It's like an actual body. It's it there's nothing like sexualized to it. But you really only get to that level when you're so deep into it. All the surface level stuff's really sexual. Speaker 1: It's like entrepreneurship. It's like, you put your head down, work harder, put in 24 hours a day, seven days a week, go, go, go. But once you get deeper into it, people are like, I bought back my time. Yeah. I delegated and I don't work anymore. And they're like, and they're the most successful entrepreneurs, but they're so deep into it, they understand that, right? So I think every industry has their thing, right? Sure. Okay, another well, last question. So I like the guest to be part of the episode. You're gonna get content out of it. So I wanna know. Speaker 2: For sure. Speaker 1: What would you name this episode? Speaker 2: What would I name this episode? ⁓ boy. Speaker 1: We literally named the episode this, so Yeah, you're literally that's what we do. Well, the first episode, like, he's like, What do I name it? And I'm like, I don't know. Speaker 2: Really gonna make it. Pressure is on you guys, why can't you just do the work for us? Yeah. I like the idea of like something to do with like always pushing forward and and progressing. Speaker 1: I like pushing forward. That's pretty like. Speaker 2: Yeah. That's good. Speaker 1: Works with fitness, that works with everything. Speaker 2: Right. Wow. Pushing forward. Yeah. Speaker 1: I know. She tried to f she started asking me questions. Like Lily started asking me questions halfway through the episode. Like, ⁓ so you got an open floor now. You can talk to your camera. Cool. Talk to your guests, talk to listeners, whoever you share the episode with. You can give all your social plugs, a little closing, like your little mantra, like Speaker 2: I think definitely ⁓ there's a lot of people always are like, how do you do it? How do you do this? How do you grind 15-hour days? And I just think like just do it. Honestly, you just do it. You learn and you figure out ways to like implement it into your life so that it's just like part of your lifestyle. But if you're someone who's like questioning whether you want to open a business or become an entrepreneur. I think it's really important to sit down with entrepreneurs and have conversations like this because it's not something easy to do. It's not an easy fleet to take on. And I think too many people unfortunately just go into it thinking that it's like rainbows and butterflies. And ⁓ I think having those difficult conversations and like looking at yourself in the mirror and figuring out if you're someone who can do that is really important. ⁓ because you have to be you gotta be some type of way to to be able to to you you gotta have thick skin, you gotta be able to be resilient, you gotta be able to push forward. Speaker 1: Yes. Speaker 2: ⁓ So yeah, I think it's just like if that's something that you see for your future or something that you want for your future, start connecting with those types of people. ⁓ obviously HA is a great resource for that. thanks. Speaker 1: Taking over the episode and just sitting just sitting here like Speaker 2: but do it. Like the it's you'll you'll create great relationships, you'll grow and it's ⁓ it's it's a fun journey if if you end up going that route, it's a fun journey and ⁓ you'll get to meet people like us and it's it's something that's definitely rewarding, put it that way. Speaker 1: And I feel like you're at the same level where if we someone that wanted to start a business, if they picked up the phone or shot a DM or something like that, like we're not too busy for you. No. We talked about it, but like someone going to start a business, if I can give you advice, like I'm all for it. Yeah. You know what I mean? So like those are the place I want to put my time. We're not scary. We're probably gonna answer you directly. Yeah. We'll take the time to talk to you. Like when we were talking about like not giving up our time, those empty time slots are for bringing value. For you know, self care for stuff like that. That's what we wanna do when we get to a certain level. And like we're when you're where we're at, it's like that's just as important as our revenue line. Yeah. It literally is like bringing value and having like personal development and stuff like that. That is just as important as the money coming in. So like don't be scared to reach out. Like, you know Speaker 2: Hundred percent I I was there once, right? Like we were all there once and I think if I even could have had more people like us, it I just reflect on like how much more that would have helped, right? Speaker 1: My breath would smell better because I wouldn't eat so much shit. Like literally, like. It's true though, like Speaker 2: Yeah, no a hundred percent. It's yeah, for sure. But yeah, I think that's all I have. Social plugs? ⁓ social plugs, ⁓ strongstudio.orgill for here, and then my own is Kendall.fit. Speaker 1: And we'll share those all the comments. we might have to do part two because I feel like there's a lot left on the table here. I totally agree. Yeah, that would be awesome. We could do a series. Yeah, do like a series, ⁓ But that was forgetting the noise podcast. This episode was awesome. We're gonna go crush a leg workout right now. So we'll get some behind the scenes on that. We'll get some promo videos going with that. And besides that, like just go out and just push forward, I guess.