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How Shantanu Narayen Reinvented Adobe for the Cloud Age
In this episode of The CEO Diary, Lucas and Luna dive into Shantanu Narayen's boldest move as Adobe CEO: the 2013 decision to kill the company's billion-dollar perpetual license model and bet everything on cloud subscriptions. They trace the inside story from the early skepticism on Wall Street to the dramatic revenue dip that followed, and explain how Narayen used a 'no going back' strategy to transform Adobe into a $200 billion SaaS giant. Along the way, they discuss the cultural shift inside Adobe, the role of the 'Kickbox' program for internal innovation, and…
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