Latest / Ecommerce Playbook: Numbers, Struggles & Growth
How 7-Figure Brands Can Win in Q3
Joy Sharma runs CTC's PE7 program for mid to high 7-figure brands. His claim: if you're stuck at a growth plateau, he can diagnose what's wrong without looking at your ad account. The answer is almost never creative. It's almost never ad structure. It's offer-market fit.
In this episode, Joy breaks down why Facebook's auction works against you as you scale spend, how the AOV-to-CAC ratio determines your ceiling, and why Q3 is the single most important window for 7-figure brands to get this right before Q4.
In this episode:
Why growth plateaus are a business problem, not a marketing problem…
The skinny
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