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Latest / Social Media Marketing with Fexingo: Instagram, TikTok, LinkedIn, and Platform Strategy

The Shift From Influencer Marketing To Community Building

In this episode, Lucas and Luna explore why the era of paying for celebrity endorsements is collapsing and what brands are doing to survive. We examine how community-led growth has become the only reliable engine for customer acquisition in October 2026, using a specific case study of a direct-to-consumer brand that abandoned its influencer budget to build a private Discord server. The hosts break down the metrics that actually matter now, from retention rates to net promoter scores, and discuss why trust is the new currency in social media marketing.

#CommunityLedGrowth #SocialMediaStrategy…

The skinny

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