Episode 8: How to successfully scale your jewelry business through TikTok, Reels and online community building with Jessica Fried

Jewelry Business Academy Podcast · Feb 3, 2022 · 47m

In today's episode, we chat to Jessica Fried, the founder of Dainty Diamond. Jessica shares how she transitioned through different jobs before finding her passion in jewelry, an industry her family has been involved in for over 30 years. Jessica has successfully scaled her business using TikTok and Reels, with many of her videos going viral and has reels with over 1.6M views. We deep dive into this in today's episode and Jessica shares her advice for creating reels and TikToks which will gain traction, and why she doesn't share her reels to her Instagram feed.

Jessica shares her strategy for…