Private Label-Palooza & Nestlé's Bet On GLP-1

CPG Week by BevNET & Nosh · May 23, 2024 · 15m

In this episode:

This week, the podcast team digs into the growing trend among major retailers to invest in new modern white label programs. The CPG Week crew discusses why retail chains from CVS to Walmart to Grocery Outlet are launching expanded private label programs and what these next-generation brands might mean for consumers and independent CPG businesses.

Later, the group dives back into the GLP-1 diet trend after the news that Nestlé is set to launch Vital Pursuit, a 12-SKU line of frozen meals specifically positioned toward semaglutide drug users and consumers looking to manage…