Latest / Online For Authors Podcast

Covers, Tropes, and Trust: Keys to Lasting Author Success with Editor Ally Machate
My guest today on the Online for Authors podcast is Ally Machate, owner of The Writer's Ally about loyal fan bases and long-term brand equity. Ally Machate is a bestselling author, expert publishing consultant, and founder of The Writer’s Ally. With 25+ years of experience—including as an editor at Simon & Schuster—she and her team of industry pros specialize in helping serious authors create high-quality books that resonate with readers and stand out in a crowded market. Her clients include authors with such companies as Simon & Schuster, Penguin Random House, Rodale Inc., Chronicle Books…
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