Latest / Pharmacy Podcast Network / Integrative Care Impact and the Expanding Role of the Pharmacist | TWIRx
Transcript
- 0:01Speaker 1: July tenth, twenty twenty six.
- 0:04Speaker 2: This is Twerks.
- 0:24Speaker 1: Hey, Hey, hey, and welcome to this Week in Pharmacy.
- 0:30Speaker 1: I'm excited to be here. July tenth, Holy Smokies twenty
- 0:37Speaker 1: twenty six. What is going on? If you could just
- 0:39Speaker 1: take a break, pull over on the side of the
- 0:42Speaker 1: road and take a break. It's going too fast people. Hey,
- 0:48Speaker 1: we're headed to Orlando Thought Spot twenty twenty six. If
- 0:52Speaker 1: you're going, please reach out to me, reach out to
- 0:55Speaker 1: the Pharmacy podcast Network. Let's see you there. I love
- 0:59Speaker 1: to collaborate in person. I love getting in front of
- 1:02Speaker 1: pharmacists and pharmacy owners and really understanding what's happening in
- 1:07Speaker 1: your markets. Your markets are so different from one side
- 1:11Speaker 1: of the nation to the next. You do share some
- 1:14Speaker 1: similarities and some pressures of what you're going through.
- 1:18Speaker 2: But.
- 1:21Speaker 1: The camaraderie and the lessons learned from one pharmacy owner
- 1:26Speaker 1: to the next is huge, and we want to be
- 1:32Speaker 1: a part of spreading that word. If you have success stories,
- 1:36Speaker 1: if you have something that's working in your pharmacy, if
- 1:39Speaker 1: something is working in your community, let's talk about it
- 1:43Speaker 1: on this Week in Pharmacy. Join me on Twerks reach
- 1:48Speaker 1: out to me.
- 1:49Speaker 2: Let's talk.
- 1:51Speaker 1: Hey up on Twerk's news. First of all, a shout
- 1:57Speaker 1: out to Orsini or SI Specialty Pharmacy. Thank you for
- 2:02Speaker 1: posting about Chronic Disease Day. This is honoring Chronic Disease
- 2:07Speaker 1: Day today July tenth. Or scene posts something on LinkedIn
- 2:13Speaker 1: recognizing the stresses, recognizing what people go through, what families
- 2:18Speaker 1: go through, that are supporting those with rare diseases. And
- 2:22Speaker 1: the specialty pharmacy sector is probably one of the fastest,
- 2:27Speaker 1: if not the fastest growing sector of our pharmacy markets
- 2:32Speaker 1: in what's happening and I'm so proud to be a
- 2:36Speaker 1: small part, a tiny part of the communication side and
- 2:39Speaker 1: pr side of specialty pharmacy. We will be headed to
- 2:44Speaker 1: the NASP in Washington, d C. To celebrate the National
- 2:48Speaker 1: Association of Specialty Pharmacy's annual event. We're going to have
- 2:52Speaker 1: more news coming up on that. We'd also like to
- 2:55Speaker 1: talk about it on an episode of Twerks and dig
- 3:00Speaker 1: In and really preface what does the future of specialty
- 3:04Speaker 1: pharmacy look like? Hey on Twerque's news from a specialty
- 3:08Speaker 1: pharmacy continuum, thank you for flagging this information. Headline is
- 3:13Speaker 1: beyond symptom relief yoga in the biology of chronic lower
- 3:18Speaker 1: back pain. You have to read this, readers. This is
- 3:22Speaker 1: really interesting. Lower back pain continues to be one of
- 3:26Speaker 1: the most challenging conditions in clinical medicine. Even with the
- 3:30Speaker 1: progress of pharmacologic, rehabilitative and intervention methods, significant portions of
- 3:38Speaker 1: patients report persistent symptoms in lower back pain. And among
- 3:45Speaker 1: the approaches that are finding a lot of relief for
- 3:50Speaker 1: people throughout the world, throughout the nation is yoga and
- 3:55Speaker 1: relating mind body interventions. This kind of plays into what
- 4:00Speaker 1: we're going to be talking about today and integrative pharmacy
- 4:03Speaker 1: and holistic pharmacy when we welcome Rob Kressback, the godfather
- 4:10Speaker 1: of functional pharmacy, and doctor Bianca Bradshaw. So you're not
- 4:15Speaker 1: going to want to miss that that's coming up on
- 4:18Speaker 1: twerks on our first feature. Shout out to Pharmacy Practice News,
- 4:23Speaker 1: thank you for submitting and giving us a heads up
- 4:27Speaker 1: headline PBM Pharmacy collaboration improves Medicaid outcomes, Oh my goodness.
- 4:34Speaker 1: With the pillaging of the traditional three big PBMs and
- 4:39Speaker 1: attacking systems of funding three point forty b for example,
- 4:44Speaker 1: and where our tax dollar goes getting sucked up into
- 4:48Speaker 1: that almighty stock price. It's nice to hear that there
- 4:52Speaker 1: are pharmacy benefit managers out there like Carolin our Ex,
- 4:57Speaker 1: a subsidiary of Evilence Health, who is working on Medicaid
- 5:05Speaker 1: reimbursement solutions in the PBM space. They started this project
- 5:11Speaker 1: way back in twenty twenty one and concentrated in Ohio,
- 5:16Speaker 1: I'm sorry, in Iowa and in Arkansas. And it's called
- 5:21Speaker 1: the CPTC program, which promotes the use of community pharmacy
- 5:25Speaker 1: centered care to simplify prescription management, increase medication adherence, improving
- 5:31Speaker 1: quality of care delivered, enhancing the number of satisfaction and
- 5:36Speaker 1: minimized health disparities. The program focuses on Medicaid members with
- 5:42Speaker 1: chronic conditions, those who need extensive, coordinated care by pharmacists,
- 5:47Speaker 1: and gives them the personalized support they need. This was
- 5:50Speaker 1: explained by Nirelli Paith, the Clinical Strategy and Outcome Director
- 5:57Speaker 1: for the CPTC, and she goes on being quoted. She says,
- 6:03Speaker 1: participating pharmacists adhere to providing standard services such as free
- 6:08Speaker 1: medication delivery, multidose packaging for members who are on multiple
- 6:14Speaker 1: chronic medications. In medication synchronization, in medication reconciliation services. None
- 6:22Speaker 1: of that is new to us. We know that independent
- 6:25Speaker 1: community pharmacies throughout the nation have perfected all of that
- 6:29Speaker 1: multi chronic management of your medications, the synchronization, and definitely
- 6:35Speaker 1: the packaging. When I hear the word free within this
- 6:39Speaker 1: free medication delivery, as long as the pharmacy is getting
- 6:43Speaker 1: something for that in order to support that infrastructure, I'm great.
- 6:47Speaker 1: I'm good with that. There has to be a baseline
- 6:50Speaker 1: in Medicaid patient reimbursement for that prescription, but I'm going
- 6:55Speaker 1: to keep my eyes on this. I shout out to
- 6:57Speaker 1: Gina Shaw for writing a great article from Pharmacy Practice News.
- 7:04Speaker 2: Hey, a shout out.
- 7:05Speaker 1: To the MMM online. The publication that came comes from
- 7:11Speaker 1: Hay Market Marketing Communications. And if you want a tongue twister,
- 7:17Speaker 1: say Hey Market Marketing Communications, fast three times and I
- 7:22Speaker 1: will give you one million dollars if you say it
- 7:26Speaker 1: without stumbling. I don't have a million dollars, but you
- 7:30Speaker 1: can still try to tongue tie that, all right. The
- 7:35Speaker 1: article comes from the online news mmmdash online dot com.
- 7:41Speaker 1: The title is five things for Pharma Marketers to know
- 7:44Speaker 1: for Friday, July tenth, twenty twenty six. The main one
- 7:48Speaker 1: I want to bring to your attention is the top
- 7:50Speaker 1: contenders to lead the Food and Drug Administration, and they've
- 7:56Speaker 1: been sent to the White House for final review and decisions.
- 7:59Speaker 1: The finalists include Heidi Overton, she's a White House advisor,
- 8:06Speaker 1: Jeffrey Vakareka vach Risika. I don't know how to say
- 8:12Speaker 1: his last name, Jeffrey, We'll just call hi Jeffrey, doctor
- 8:16Speaker 1: Jeffrey an oncologist and health system executive. And Stephen Ferrara,
- 8:22Speaker 1: a health affairs official at the Defense Department. You know,
- 8:28Speaker 1: the styles of our political leadership, especially at the top
- 8:34Speaker 1: there at the White House, the styles of them, of
- 8:39Speaker 1: those individuals, and then the trickle down effect of how
- 8:42Speaker 1: that impacts public health is mind blowing. And there's goods,
- 8:48Speaker 1: good and bad about so much of what's happened with
- 8:51Speaker 1: the Trump administration. And there was very little, in my opinion,
- 8:56Speaker 1: that was being done aggressively and proactively to really change,
- 9:01Speaker 1: drastically change something of the diet and of the education
- 9:07Speaker 1: of American of the American public. And as we listen,
- 9:11Speaker 1: every single one of you that's listening right now, I
- 9:15Speaker 1: really think You're highly educated, and I think that your
- 9:18Speaker 1: education and your understanding of things go far beyond the
- 9:22Speaker 1: lay person, far beyond me, for example, not being a pharmacist,
- 9:26Speaker 1: not being educated like you are, and new physicians out there.
- 9:31Speaker 1: So I'm hoping that the that the FDA chooses someone
- 9:37Speaker 1: that has a background in health care and in medicine
- 9:42Speaker 1: and in patient direct patient care. So I'm voting for
- 9:46Speaker 1: doctor Jeffrey, the oncologist and health system executive. I don't
- 9:51Speaker 1: know of Jeffrey, maybe you guys do. The reason is
- 9:54Speaker 1: is because we have to come back to selecting people
- 9:59Speaker 1: at such a high levels that immediately have credibility based
- 10:04Speaker 1: on their credentials, based on their experiences, based on their education,
- 10:08Speaker 1: and stop putting people that lean heavier to the political
- 10:14Speaker 1: side instead of the baseline. There's nothing wrong with political opinion.
- 10:21Speaker 1: Our culture here I go on my soapbox. Our culture
- 10:26Speaker 1: has been taught to become hateful and to become combative
- 10:32Speaker 1: when you start talking about politics, which makes things hard
- 10:35Speaker 1: to ever come to any kind of middle ground, and
- 10:40Speaker 1: when you select the sensitivity around medication management, food disparities,
- 10:48Speaker 1: things that are really affecting the health and the well
- 10:51Speaker 1: being of our public, and you don't have people that
- 10:55Speaker 1: have credentials. It just loses credibility. Lying loses credibility when
- 11:02Speaker 1: you find out that our highest of political leaders have
- 11:05Speaker 1: lied in the past for narratives and for pushing agendas,
- 11:09Speaker 1: and the whole debacle with the pandemic and everything we
- 11:13Speaker 1: went through. So I'm hoping and I'm voting for Jeffrey
- 11:19Speaker 1: vak a Rica. I'm not gonna say his name anymore.
- 11:22Speaker 1: I need a pharmacist to read that Vaci r C.
- 11:26Speaker 1: I'm gonna have it in the show notes. But look
- 11:28Speaker 1: that person up. Send me a tweet, send me a
- 11:33Speaker 1: LinkedIn post, tell me what you think of these selections,
- 11:36Speaker 1: and if you know anything about doctor Jeffrey, it'd be great.
- 11:42Speaker 2: Hey.
- 11:42Speaker 1: Last up, closing Twerque's news with some good news because
- 11:46Speaker 1: I'm so tired of the the bad news that's out there.
- 11:51Speaker 1: Good news coming out of Oregon. Hillsboro Pharmacy opens with
- 11:55Speaker 1: a familiar look and new familiar feel and a new look,
- 12:00Speaker 1: and this organization, this pharmacy out of Hillsboro, Oregon, is
- 12:07Speaker 1: now setting up resetting up. The Hillsboro Pharmacy in Fountain
- 12:12Speaker 1: officially reopened just this week in pharmacy after they had
- 12:18Speaker 1: a horrible commercial fire and the owner, Jasmine new In.
- 12:24Speaker 1: I'm going to have to reach out to Jasmine because
- 12:25Speaker 1: I love this model, this pharm of the pharmacy, what
- 12:29Speaker 1: she's doing for the community. And they're going to be
- 12:32Speaker 1: partnered with other pharmacies to do some of the procurement
- 12:36Speaker 1: of their medications. But the special side of this that
- 12:40Speaker 1: brings the community in is their fountain development, their pancakes,
- 12:46Speaker 1: their coffee, their sandwich counter. Really to get the community
- 12:51Speaker 1: involved in bringing them in in an untraditional pharmacy setting,
- 12:56Speaker 1: and rather than filling prescriptions on site, medications are prepared
- 13:00Speaker 1: at Newinn's Portland Pharmacy and delivered to secure pickup lockers
- 13:05Speaker 1: inside the Hillsboro store, and customers can still receive assistance
- 13:09Speaker 1: from staff in person or connect with a pharmacist by
- 13:13Speaker 1: video telehealth alrighty if they have questions before taking their medication.
- 13:20Speaker 1: Absolutely love this Newen has really been aggressive in battling
- 13:27Speaker 1: how the PBMs have ruined independent community pharmacies throughout the nation.
- 13:33Speaker 1: This Hillsboro Pharmacy is the oldest operating business in Hillsboro.
- 13:38Speaker 1: The pharmacy was founded in eighteen seventy three holy smokies.
- 13:44Speaker 1: I love this story. Look this up. This comes from
- 13:47Speaker 1: Hillsborough News Times. Just put in Hillsboro Pharmacy and look
- 13:52Speaker 1: up the news section to find this good news, news
- 13:57Speaker 1: that we needed, news that.
- 13:59Speaker 2: Is happy, happy stuff.
- 14:02Speaker 1: You know, I can't see crap. If you're driving and
- 14:05Speaker 1: you're listening to this podcast, you don't see me with
- 14:08Speaker 1: my obnoxious sunglasses on. These lights are super bright, and
- 14:13Speaker 1: I can't find my other sunglasses that don't look as
- 14:16Speaker 1: shady as the shades do. But I can't see anything.
- 14:20Speaker 1: Oh there, there you are, Now I can see you.
- 14:24Speaker 2: Hey.
- 14:25Speaker 1: We have two amazing interviews I want to share with you,
- 14:30Speaker 1: Rob Cress and doctor Bianca Bradshaw coming up next on
- 14:36Speaker 1: this On This Week in Pharmacy, What do you Say?
- 14:47Speaker 3: This episode is sponsored by Independent Pharmacy Cooperative, widely known
- 14:51Speaker 3: as IPC. Established in nineteen eighty three, IPC is the
- 14:55Speaker 3: nation's largest group purchasing organization owned by Independent Pharmacy the
- 15:00Speaker 3: mission of maximizing the success of community pharmacists. IPC works
- 15:04Speaker 3: to provide members with access to effective programs and services
- 15:08Speaker 3: designed to enhance profitability for independent pharmacy. Read more about
- 15:12Speaker 3: our mission by checking out our website at ipcrx dot com.
- 15:16Speaker 3: That's ipcrx dot com.
- 15:31Speaker 1: Hey, returning back to this week in Pharmacy. My friend
- 15:35Speaker 1: who I nicknamed the godfather of functional pharmacy, but is
- 15:39Speaker 1: actually getting bigger than just focusing on just the pharmacy aspect.
- 15:44Speaker 1: Rob Crass is back on the show. It's so good
- 15:47Speaker 1: to see you.
- 15:48Speaker 4: Great to see you, Tat, Thanks for having me. Yeah.
- 15:51Speaker 1: I have talked with you for years now, and it
- 15:56Speaker 1: is changing. It's funny to watch how we we dig
- 16:01Speaker 1: into very specific things that are impacting our lives, our careers,
- 16:07Speaker 1: the people that we're working with, in your case, patients
- 16:09Speaker 1: that you serve, and you've now tripped into and I
- 16:13Speaker 1: think it was purposely. I shouldn't say trip, because you
- 16:16Speaker 1: don't trip when you're walking down the trail in the
- 16:18Speaker 1: in the in the woods. When you're doing some of
- 16:21Speaker 1: your presentations, you're you're very directed and very focused. But
- 16:26Speaker 1: it's become bigger for you and and what your mission
- 16:29Speaker 1: is and being a pharmacist that's involved in what is
- 16:32Speaker 1: total health. Just share with our listeners some of the
- 16:36Speaker 1: stuff you've been working on lately.
- 16:38Speaker 4: Yeah, And actually I think trip is a good word
- 16:40Speaker 4: because there's a saying in mythology that says, where you
- 16:44Speaker 4: trip up, therein lies the treasure, and I think we
- 16:48Speaker 4: got to recognize that in life. And that's exactly something
- 16:50Speaker 4: that's happened.
- 16:52Speaker 5: You know.
- 16:53Speaker 4: I've created kind of a lens of medicine called orientation
- 16:57Speaker 4: based medicine, and it's something that actually compliments functional medicine,
- 17:01Speaker 4: allopathic medicine, integrated medicine. And what we've been putting together
- 17:07Speaker 4: is a way to assess a patient's orientation literally where
- 17:11Speaker 4: they are when they come to us, not just based
- 17:13Speaker 4: off lab values. Most importantly, what their capacity is to
- 17:17Speaker 4: make change. You know, in our clinical practice over the years,
- 17:21Speaker 4: we've seen time and time again where if you primarily
- 17:27Speaker 4: just practice off of what the labs say, even if
- 17:29Speaker 4: their functional labs getting into drenals, getting into hormones, getting
- 17:32Speaker 4: the GI sometimes they it might be mistimed, it might
- 17:37Speaker 4: be misdosed, and it doesn't give that true patient speccificity,
- 17:44Speaker 4: if that's the word I'm looking for. That we say
- 17:47Speaker 4: that functional medicine has that personalized approach. So this has
- 17:50Speaker 4: kind of taken it to that level to dial into
- 17:53Speaker 4: who really is sitting in front of you and It's
- 17:56Speaker 4: been an exciting process.
- 17:59Speaker 1: I love what podcasting has done for my career, my
- 18:04Speaker 1: network and bringing people in to really accentuate some of
- 18:08Speaker 1: these topics. Introduce us to our special guests today on TWERPS.
- 18:12Speaker 4: Absolutely, we got Bianca Bradshaw here. Who is She's part
- 18:16Speaker 4: of my programs and she's truly a rockstar practitioner, pharmacist,
- 18:20Speaker 4: human being and coach. Bianca is the owner of the longest,
- 18:27Speaker 4: oldest continuing operating pharmacy in the state of California. She
- 18:31Speaker 4: is an author of a book on anti inflammatory eating.
- 18:34Speaker 4: She's an incredible entrepreneur and when you asked me, do
- 18:39Speaker 4: I have someone to bring on here, Bianca immediately came
- 18:42Speaker 4: to mind. And you know, even before you came on,
- 18:45Speaker 4: I was complimenting her on how her coaching ability has
- 18:49Speaker 4: just skyrocketed to the point where on our calls I
- 18:52Speaker 4: sit back and she just takes over and for me
- 18:57Speaker 4: not to talk it's a big thing, but I don't
- 18:59Speaker 4: have to. Bianca.
- 19:01Speaker 1: Welcome, Welcome, Bianca, thank you so much.
- 19:06Speaker 6: I have been in pharmacy for twenty two years, primarily
- 19:09Speaker 6: an independent pharmacy owner operator for the past twelve almost
- 19:14Speaker 6: thirteen years, and about.
- 19:16Speaker 7: Five years ago, I started.
- 19:19Speaker 6: Really getting interested in what I was calling what I
- 19:21Speaker 6: gave a name to a functional medicine. I didn't know
- 19:24Speaker 6: the name when I started. I just thought everybody needs magnesium.
- 19:27Speaker 6: So it's It's been a great experience, and I love
- 19:33Speaker 6: the opportunity to join you here and excited to be
- 19:37Speaker 6: a part.
- 19:37Speaker 4: Of this well.
- 19:39Speaker 1: I like this conversation rob for selfish reasons where I
- 19:44Speaker 1: try to take a subject that's empowered by and fortified
- 19:49Speaker 1: by the guest who then has reaches and prongs into
- 19:53Speaker 1: other subjects that were very dear to on the Pharmacy
- 19:56Speaker 1: podcast Network that to me, independent community pharmacy is one
- 19:59Speaker 1: of my most favorite subjects that really pulls everything in
- 20:03Speaker 1: and I want to confess to the listeners and obviously
- 20:07Speaker 1: to both of you, as a talking head of the
- 20:12Speaker 1: pharmacy profession, probably the longest talking the oldest of the
- 20:18Speaker 1: talking heads in the form of podcasting in pharmacy. As
- 20:24Speaker 1: a cheerleader, I'm always a half glass full kind of guy.
- 20:27Speaker 1: I can't help it. It's my personality. I always want
- 20:29Speaker 1: to talk about, you know, the good of what's happening.
- 20:33Speaker 1: And then I've learned as a as someone that's not
- 20:36Speaker 1: completely naive that there is the bad side of things
- 20:39Speaker 1: and they're the negative side of things or the challenges.
- 20:42Speaker 1: And I've really been excited about encouraging pharmacists more particularly
- 20:47Speaker 1: our pharmacy owners, our independent pharmacy owners, to take the
- 20:50Speaker 1: time to build revenues that aren't just about the prescription,
- 20:54Speaker 1: not just about the dispensing fee, but slowing things down
- 20:57Speaker 1: at the counter and inviting the patient to go into
- 21:00Speaker 1: the counseling room and sit down and really hammer out
- 21:04Speaker 1: a very specific, very personalized, very precision based plan. It
- 21:10Speaker 1: is all about that individual, what's happening at individual's life.
- 21:13Speaker 1: And so I've been talking about that concept for freaking
- 21:16Speaker 1: twelve years and bringing pharmacogenomics into it and bringing labs
- 21:21Speaker 1: and bringing the vitamin therapy at the right time, and
- 21:25Speaker 1: not me, but trying to bring in content for people
- 21:28Speaker 1: that do that. And that's glass half full. But you,
- 21:32Speaker 1: as an owner, Bianca, when would you have time with
- 21:35Speaker 1: you got to get out three hundred, six hundred prescriptions
- 21:38Speaker 1: a day. You have all this happening, and your two
- 21:41Speaker 1: texts ones on vacation, one quit suddenly, and your wholesaler
- 21:45Speaker 1: isn't getting you the supply and something else is coming up,
- 21:48Speaker 1: and insurance is due and buff and I'm this happy
- 21:52Speaker 1: podcaster guy that wants you to just go make money
- 21:55Speaker 1: and counseling, and but then the real world hits And
- 21:58Speaker 1: so how do you transition from where you know, pharmacy
- 22:04Speaker 1: should be going and pharmacy care should be going, and
- 22:06Speaker 1: there is money in it, But how do you take
- 22:11Speaker 1: the realm of the dispensing fee that keeps the life
- 22:14Speaker 1: blood and the light lights on and transform into this
- 22:19Speaker 1: next gen you know, pharmacy that's doing things that could
- 22:23Speaker 1: bring money, but it's just like and it's better for
- 22:26Speaker 1: the patient holistically. But boy, that's that's a whole podcast
- 22:30Speaker 1: in itself. And I said, we only had twenty minutes,
- 22:32Speaker 1: and I've I've thrown you into a trap just a.
- 22:36Speaker 7: Little bit, That's okay.
- 22:39Speaker 6: In about twenty twenty one, I realized that juggling everything
- 22:44Speaker 6: you just said was becoming a challenge to my health,
- 22:50Speaker 6: not to mention my sanity, and I decided to close
- 22:55Speaker 6: the pharmacy for lunch every day. Novel concept. Suddenly I
- 22:59Speaker 6: have a forty hour a week pharmacy. In addition, I
- 23:03Speaker 6: personally have an hour lunch every day that I can
- 23:06Speaker 6: either meet with clients on a functional medicine perspective, or
- 23:10Speaker 6: take a meeting that I need to as an owner.
- 23:12Speaker 6: It has created an opportunity for me. There were some
- 23:17Speaker 6: challenges at first because I was always concerned about the
- 23:21Speaker 6: overlap of the retail and the functional medicine. But what
- 23:25Speaker 6: I found is that it's actually exciting and it wakes
- 23:28Speaker 6: me up for the afternoon and gets me going to
- 23:32Speaker 6: think about the moments that I've helped somebody a little
- 23:35Speaker 6: bit on a higher level, and really that made all
- 23:39Speaker 6: the difference for me.
- 23:41Speaker 1: It's wild rob when you think of you know, we
- 23:46Speaker 1: expect our patients, You expect the members of your consultation
- 23:51Speaker 1: and your coaching to kind of follow the blueprint that
- 23:54Speaker 1: you're helping them to build, to live better, to live healthier.
- 23:58Speaker 1: But then people like any biggest hypocrite on the show
- 24:02Speaker 1: today is like, hey, do this, do this, But then
- 24:05Speaker 1: my workout plan falls to the side, or I'm not
- 24:08Speaker 1: weightlifting every day like I'm supposed to be, and so
- 24:11Speaker 1: the rubber meets the road, like I need help. You're
- 24:16Speaker 1: one of my favorite people in in phiremacy, and I'm
- 24:19Speaker 1: not even you. I'm not even your client yet, and
- 24:22Speaker 1: I should be.
- 24:25Speaker 7: Can I pop in there? He's got the mystical man.
- 24:31Speaker 1: True. So yeah, to speak to that and the dangers
- 24:36Speaker 1: of where we're at today, because I can't wait to
- 24:39Speaker 1: talk about direct to consumer and how that's thrown a
- 24:43Speaker 1: monkey or monkey wrench into things good and bad.
- 24:47Speaker 6: Yeah.
- 24:48Speaker 4: Well, I think what you just, what you just described
- 24:51Speaker 4: within yourself is endemic in our society. And what it
- 24:54Speaker 4: comes down to is nervous system adaptation, which essentially identifies
- 25:00Speaker 4: what our capacity is to make change in life. So,
- 25:03Speaker 4: for instance, Beyonca's example, I close the pharmacy for an hour,
- 25:07Speaker 4: so she created space, She created an avenue to build
- 25:10Speaker 4: capacity and to step into something new, whether it's a patient,
- 25:14Speaker 4: whether it's us as practitioners. We're all experience and things
- 25:18Speaker 4: like this. And I know sometimes it sounds like it's
- 25:20Speaker 4: easier said than done, but I think sometimes it takes
- 25:25Speaker 4: a proper evaluation of where we are and the changes
- 25:28Speaker 4: that need to be made. And when you were saying
- 25:31Speaker 4: the direct to consumer, you know, I think this in itself.
- 25:35Speaker 4: We speak about patient care, and it's not to say,
- 25:37Speaker 4: you know, direct to consumer offers patients some autonomy, some authorship,
- 25:43Speaker 4: which I think is really important. That's something we've always
- 25:46Speaker 4: asked for, and that's what the realm of functional medicine
- 25:49Speaker 4: kind of grew off of. It was basically the female
- 25:52Speaker 4: patients saying, you know what I want to change. I
- 25:55Speaker 4: don't like what's happening. I'm demanding more and functional medicine,
- 25:59Speaker 4: and before that, integrated medicine was there to answer it.
- 26:02Speaker 4: So when we see that an example direct to consumer right,
- 26:11Speaker 4: so we know it has its benefits autonomy, authorship for
- 26:14Speaker 4: the patient, but I think sometimes it can fall into
- 26:17Speaker 4: a lack of care. And the example we used before
- 26:19Speaker 4: we went on here is the reach, you know, the
- 26:22Speaker 4: reducing the black box warnings on estrogen. Now, estrogen has
- 26:25Speaker 4: gone through the roof, but has patient care followed it?
- 26:29Speaker 4: And I've got to say many times it has not.
- 26:32Speaker 4: And I think that's where the opportunity is for us
- 26:34Speaker 4: as practitioners to help guide our patients the right way
- 26:38Speaker 4: because we're going from, as you said, kind of a
- 26:41Speaker 4: you know, a fast food type of medicine, and we
- 26:44Speaker 4: know fast food doesn't solve problems. So it's actually reorient
- 26:48Speaker 4: in that direction of medicine on how we can overlay
- 26:51Speaker 4: the patient care and find the opportunity for us as
- 26:54Speaker 4: practitioners and doing so because they're not finding it through
- 26:57Speaker 4: the conventional My practitioners paid to see me for.
- 27:01Speaker 1: Seven minutes, so you know, we were, we were using
- 27:09Speaker 1: me as an example before we started recording. And I can,
- 27:13Speaker 1: I can fill out six questions for a prescription medication,
- 27:18Speaker 1: and I could, I could answer that anyway I wanted
- 27:21Speaker 1: to answer it in order to just get access to
- 27:23Speaker 1: the medication. It might not even be true what I'm doing,
- 27:28Speaker 1: And and that online mechanism of collecting that data has
- 27:32Speaker 1: no way to read my facial expressions, take my blood
- 27:36Speaker 1: pressure at the time, dig into deeper, you know, consultation
- 27:41Speaker 1: of it. So where where, like you said, there's a
- 27:45Speaker 1: where's the good and bad balance? I know you can't
- 27:47Speaker 1: answer that question per se, but is there a lane
- 27:52Speaker 1: where we are transactional that makes sense? Or should one
- 27:57Speaker 1: hundred percent? You know, should should we not go direct
- 28:01Speaker 1: to consumer at the mass scale? That seems like we're
- 28:04Speaker 1: moving towards. It's a juggernaut that I don't think anybody's
- 28:07Speaker 1: going to slow down.
- 28:10Speaker 4: No, I agree, And you know, to speak to that, say,
- 28:12Speaker 4: if someone was to fill out a questionnaire online just
- 28:15Speaker 4: to get a medication because you can do that. You
- 28:19Speaker 4: can lie, right, I mean easily. Do you have any
- 28:22Speaker 4: health conditions? Nah? Are you in any other medications?
- 28:25Speaker 1: Nah?
- 28:25Speaker 4: Right, just give me the med And that's a sliberally
- 28:29Speaker 4: slippery slope right there. I'm not one that is ever
- 28:32Speaker 4: one to ask for more regulations. Actually, I think that
- 28:35Speaker 4: gets us into another jugern out of issues. But on
- 28:40Speaker 4: the other side of things. The example that I used,
- 28:44Speaker 4: it was actually one of my pharmacist members reached out
- 28:49Speaker 4: to me on something she didn't know how to operate
- 28:51Speaker 4: or navigate. And it was basically, someone filled out a
- 28:54Speaker 4: ten symptom questionnaire, a ten questionnaire and got hormones. Basically
- 29:00Speaker 4: had an estrogen, progesterone and the DHA sent to them.
- 29:03Speaker 4: I looked at the doses. The doses were horrendous. They
- 29:06Speaker 4: were giving them a female who's still cycling, still impairmentopause, right,
- 29:11Speaker 4: excessive doses of estrogen, accessive doses of progesterone, and the
- 29:14Speaker 4: DHA was a man's dose. So this individual felt very agitated,
- 29:20Speaker 4: was having sseuitoicidal thoughts, and was actually one to get
- 29:23Speaker 4: a divorce within a realm of two weeks from her husband.
- 29:25Speaker 4: So that's not good medicine. And I know that women
- 29:30Speaker 4: need men need proper hormonal balance, but sometimes it doesn't
- 29:34Speaker 4: come right from the hormone itself, like balance has to
- 29:37Speaker 4: start first. Does that answer them? Yeah? Please?
- 29:43Speaker 7: Oh, I was gonna say.
- 29:44Speaker 6: I would add to that that in pharmacy, so many
- 29:48Speaker 6: things are a pendulum, and I think that right now
- 29:51Speaker 6: we are on the upswing of this, and there will
- 29:53Speaker 6: end up we will see problems and patients will realize
- 29:57Speaker 6: that they want to.
- 29:58Speaker 7: Talk to a practitioner.
- 30:00Speaker 6: But I live in a very rural area and sometimes
- 30:03Speaker 6: getting into a provider is difficult and scary. If people
- 30:07Speaker 6: are going to lie and try to just get what
- 30:10Speaker 6: they want, I think they're going to do that anyway.
- 30:13Speaker 6: That's been pharmacy hopping and doctor hopping and shopping for years.
- 30:17Speaker 6: But I think there is a positive potential to this concept.
- 30:24Speaker 6: It's just we need to find a balance where patients
- 30:26Speaker 6: are getting the follow up care and there's an expectation
- 30:30Speaker 6: that they will continue with the provider on some level.
- 30:34Speaker 1: Bianca, is there a lane here? My glass always half
- 30:41Speaker 1: full and not empty. To get community pharmacy, to get
- 30:45Speaker 1: independent pharmacy quicker to revenue, so that we can eventually
- 30:52Speaker 1: hire maybe a staff pharmacist or a shift pharmacist that
- 30:56Speaker 1: does one hundred percent consults instead of having anything to
- 31:00Speaker 1: do with prescription processing, which is our core. But do
- 31:04Speaker 1: you have a pathway as a pharmacy owner to get
- 31:08Speaker 1: that done.
- 31:09Speaker 7: Are you familiar with scripted?
- 31:11Speaker 1: Yeah?
- 31:11Speaker 6: I have heard of that, Okay, I've been working with
- 31:15Speaker 6: them for several years. Unfortunately, I've been in the position
- 31:20Speaker 6: where I didn't have a full time staff pharmacist to
- 31:23Speaker 6: really grow this program. I have met some resistance from
- 31:27Speaker 6: providers because they feel like I'm operating outside my lane
- 31:31Speaker 6: in scripted. But as I said, being in a rural area,
- 31:36Speaker 6: I know there are situations where I've helped women with
- 31:40Speaker 6: UTIs that get them twice a year and know that
- 31:43Speaker 6: that's what it is, following a protocol, you know, talking
- 31:46Speaker 6: to the patient, having them in front of me, taking
- 31:49Speaker 6: there their temperature, making sure there's nothing crazy going on,
- 31:53Speaker 6: and they were able to get a prescription for a
- 31:55Speaker 6: UTI that day within two hours, versus is after the
- 32:01Speaker 6: weekend sometime next week when the doctor can get them
- 32:04Speaker 6: in and they didn't stress the resources of our emergency room,
- 32:08Speaker 6: which is extremely overused in this area.
- 32:14Speaker 1: Three times is expensive too. Mm hmm, ye, I love that.
- 32:18Speaker 4: You know, if I can speak to that. I think
- 32:19Speaker 4: what that really says a lot of is I think
- 32:23Speaker 4: this is almost in the self image of a lot
- 32:25Speaker 4: of pharmacists. It's almost like the arc type. We always
- 32:29Speaker 4: just wait for permission. And I'm not saying to step
- 32:32Speaker 4: out of the lines or the boundaries of what's legal,
- 32:34Speaker 4: and I'm just saying we constantly, you know, it's you know,
- 32:37Speaker 4: we wait for permission to do something. And I mean,
- 32:42Speaker 4: Bianca on our call the other day, we were speaking
- 32:44Speaker 4: with a pharmacist who, you know, My drive was, I
- 32:47Speaker 4: think you just need to take the you need to
- 32:49Speaker 4: take the leadership here, and you need to make it happen.
- 32:52Speaker 4: Nothing's holding you back from it. Accept identity and self image.
- 32:56Speaker 4: And I think there's a lot of opportunity for the
- 32:59Speaker 4: independent pharmacy university staff to really say what they can do,
- 33:03Speaker 4: to really speak of their expertise, and it's there. So
- 33:08Speaker 4: I think that plays a role as well.
- 33:12Speaker 1: All Right, mapping and blueprints And this is a good
- 33:16Speaker 1: wrap up question, Rob, is there is there a model
- 33:19Speaker 1: where a pharmacy owner who says, I really want to
- 33:23Speaker 1: build a men's health clinic out of my independent community pharmacy.
- 33:27Speaker 1: So it becomes a marketable, repeatable mode of not only marketing,
- 33:35Speaker 1: but services provided that you'd have to go get a
- 33:39Speaker 1: coach or have to like a way to get what
- 33:43Speaker 1: you're doing plugged into independence in order to make it
- 33:46Speaker 1: a program that is repeatable and could even become a
- 33:49Speaker 1: revenue revenue program.
- 33:52Speaker 4: Absolutely. I mean, whether it's a men's program, I think
- 33:55Speaker 4: it's great to niche something and to do something that
- 33:57Speaker 4: you're passionate about, but this would fall in line with
- 34:00Speaker 4: women's health, whether it's perimenopause, whether it's menopause. Yeah, the
- 34:04Speaker 4: mapping is there. I caution it not to fall into
- 34:10Speaker 4: the practice in a box. You know, things that are
- 34:14Speaker 4: often sold just do this test, this system, this test,
- 34:17Speaker 4: but very simply yeah, I mean, whether it's from marketing
- 34:21Speaker 4: or whether it's from how that patient journey works, because
- 34:25Speaker 4: we can see people from one off. But turning things
- 34:28Speaker 4: into actually a coaching program allows better patient care, better
- 34:33Speaker 4: I think value to the patient, and also supports the
- 34:37Speaker 4: practitioner one in sustainability, but also time spent, which is
- 34:43Speaker 4: a n eemic for most practitioners. Yeah, I mean that's
- 34:47Speaker 4: what we do you know, so you know, we give
- 34:49Speaker 4: them the ways to do that, to make it easier
- 34:52Speaker 4: to cut down on the time and all that.
- 34:55Speaker 1: So it's the it's something though that can be implemented
- 35:00Speaker 1: and can be turned into a program. I come back
- 35:03Speaker 1: to Bianca, I'm thinking, you know, we just came back
- 35:05Speaker 1: from covering podcast press as the McKesson ideas. Here I
- 35:11Speaker 1: met up with a team that has a program through
- 35:14Speaker 1: a company called full Script, and it is like a
- 35:17Speaker 1: deep dive into the into the supplements industry, but it's
- 35:24Speaker 1: tied directly into pharmacy care and pharmacy counseling. And it's
- 35:28Speaker 1: not just hey, take this magnesium. It's no, we're not
- 35:32Speaker 1: only gonna pretest, but then when you take, we're gonna
- 35:35Speaker 1: take some you know, tests later to see how you're interacting,
- 35:39Speaker 1: and we're really going to like dive into what our
- 35:41Speaker 1: goal is. And it's just like it's so refreshing because
- 35:45Speaker 1: the supplement industry is almost like the wild West in
- 35:49Speaker 1: a lot of ways. And I just read an article
- 35:51Speaker 1: where a six month old started having kidney issues because
- 35:56Speaker 1: they're stupid ass parents. I'm allowed to say stupid ass
- 35:59Speaker 1: because it's my show and the FCC is not going
- 36:03Speaker 1: to bleep me out. But the parents were giving them
- 36:06Speaker 1: protein powder every damn day in their in their formula,
- 36:10Speaker 1: and it was like, what the hell? Like people do
- 36:13Speaker 1: things that they interpret because of either doctor Google or
- 36:18Speaker 1: hallucinations from AI or they you feed something enough, you're
- 36:24Speaker 1: just going to justify why you think this is necessary
- 36:27Speaker 1: to do. Like it's just like hold up and settle down,
- 36:30Speaker 1: Like let's let's bring in your physician, let's get your
- 36:33Speaker 1: pharmacists involved. Who's who's really dialed in and we want
- 36:36Speaker 1: to know what your goals are for either your infant
- 36:39Speaker 1: or yourself, or your your loved one, or your your
- 36:42Speaker 1: your mother who has dementia. But let's slow down and
- 36:46Speaker 1: let's get a pharmacist oversight of this. But Bianca, you
- 36:49Speaker 1: have last words, since you're our special guest today.
- 36:55Speaker 7: I think that.
- 36:57Speaker 6: We are inundated with social media, with every sort of
- 37:02Speaker 6: commercial that's out there, and unfortunately our customers are easily
- 37:09Speaker 6: distracted by that. That being said, in a small, independent
- 37:13Speaker 6: community pharmacy where I have relationships, I know that I'm
- 37:19Speaker 6: getting the phone calls asking if this is a good
- 37:22Speaker 6: idea before they buy. Maybe not one hundred percent of
- 37:25Speaker 6: the time but it is so refreshing and so nice
- 37:29Speaker 6: to pick up the phone and they say, I wanted
- 37:32Speaker 6: to talk to you before I did this.
- 37:34Speaker 7: So I think that the.
- 37:36Speaker 6: Base role that pharmacists have always played with being accessible
- 37:40Speaker 6: and being relatable, being a known part of the community
- 37:44Speaker 6: is what makes us unique in this. We don't want
- 37:47Speaker 6: people substituting a prescription medication for a supplement. We want
- 37:51Speaker 6: them substituting a prescription medication or a supplement for common sense.
- 37:57Speaker 6: And that's our biggest role, especially the realm of functional medicine,
- 38:02Speaker 6: but also as an independent farm system.
- 38:05Speaker 4: And I steal the last word, yeah, absolutely rough because
- 38:09Speaker 4: it really speaks to what both of you just said,
- 38:11Speaker 4: especially Todd the protein thing. I mean, we've become such
- 38:14Speaker 4: a biohacking cultuure. People are looking for the quick fix.
- 38:18Speaker 4: So the fact that people are checking with Bianca, that's
- 38:20Speaker 4: the gold right there. And I think this biohacking, you know,
- 38:24Speaker 4: And this is another reason I think Bianca and I
- 38:26Speaker 4: work so well together. We recognize that we need to
- 38:29Speaker 4: bring things back to more of a simplistic nature, more
- 38:32Speaker 4: of the lifestyle, more of just getting out in nature
- 38:35Speaker 4: and getting some sunshine. Like it's this quick drive that
- 38:40Speaker 4: people have, and I think that sends us awry. I'm
- 38:42Speaker 4: not saying all biohackens bad, but I'm saying we kind
- 38:45Speaker 4: of lose our innateness. I think of what's going on
- 38:48Speaker 4: in our own body as well as like this earth
- 38:51Speaker 4: efforts standing on and how nature really created us.
- 38:54Speaker 1: You know, Yeah, we're.
- 38:56Speaker 7: Losing our instincts.
- 38:58Speaker 4: We're losing our instincts, our intuitional Yeah, damn, I took
- 39:01Speaker 4: the last word from you again, but we do.
- 39:06Speaker 1: You both have to promise to come back to twerks.
- 39:09Speaker 1: We have to unravel some of these issues. I want
- 39:11Speaker 1: to dive deeper into scripted. I love the thought of
- 39:14Speaker 1: that organization and how they're empowering The pharmacist Rob, I
- 39:19Speaker 1: really appreciate you. You always give me a really good
- 39:22Speaker 1: guidance and our listeners a really good content to think
- 39:26Speaker 1: through and think about. Bianca. We'll have a link to
- 39:30Speaker 1: your LinkedIn inside the podcast show notes. Shout out to
- 39:35Speaker 1: our pharmacist, our technicians out there doing some amazing innovative things.
- 39:39Speaker 1: Please bring your story to this week in Pharmacy. We
- 39:43Speaker 1: would love to help tell the story of what you're
- 39:45Speaker 1: doing to innovate and to push our profession further and
- 39:50Speaker 1: change it. It's got to change. It can't stay where
- 39:52Speaker 1: it is. It's been hijacked by the big insurance corporations.
- 39:56Speaker 1: Which is another episode of Twerks that we can talk
- 39:58Speaker 1: about later. But hey, I hope you guys have a
- 40:01Speaker 1: great weekend. Thanks for being on twerks.
- 40:04Speaker 7: Thank thank you.
- 40:17Speaker 1: Hey. Today's episode is supported by suite Rx. This organization
- 40:25Speaker 1: has been empowering independent community pharmacies long term care pharmacies
- 40:31Speaker 1: for more than fifteen years. They've been innovative in the
- 40:36Speaker 1: technologies that they push out and support, concentrating on retail
- 40:41Speaker 1: long term care combo specialty pharmacies and three forty bter
- 40:46Speaker 1: independent pharmacies throughout the United States. Once again sweet Rx.
- 40:51Speaker 1: Check them out at suitearx dot com if you're looking
- 40:55Speaker 1: for a different pharmacy management system that really customizes, especially
- 41:01Speaker 1: the consulting side of the of the world. And we're
- 41:05Speaker 1: going to be talking with organizations that work with sweet
- 41:09Speaker 1: x specifically for long term care pharmacy consulting. I can't
- 41:13Speaker 1: wait for you to hear that, and that's going to
- 41:16Speaker 1: probably be this week in pharmacy over the next couple
- 41:19Speaker 1: of weeks, and I'll make sure that you're all aware
- 41:23Speaker 1: you have to listen to this next interview with my
- 41:28Speaker 1: special guest Bonnie Callahan from Judy Health, which has a
- 41:35Speaker 1: subsidiary Capital Rx's, which is the one of the PBMs
- 41:40Speaker 1: that are changing the game, destroying the old models and
- 41:44Speaker 1: ushering in solutions that are really patient centric, driven by
- 41:48Speaker 1: our pharmacist. Up next on This Week in Pharmacy. Hey,
- 41:55Speaker 1: welcome back to Twerks This Week in Pharmacy. It's Friday,
- 42:00Speaker 1: and I'm excited to be here. I need a weekend.
- 42:02Speaker 1: I feel like after the Fourth of July holiday, we're
- 42:05Speaker 1: coming up. It's July tenth. What are you going to
- 42:08Speaker 1: be doing this weekend, Bunny?
- 42:10Speaker 5: Ooh, I am going.
- 42:11Speaker 8: So I'm from southern California and I am going on
- 42:13Speaker 8: a little staycation to us San Diego to celebrate a
- 42:17Speaker 8: neighbor's birthday. So I am very excited to wrap up
- 42:21Speaker 8: this bard week.
- 42:22Speaker 1: I love it. I love it all right, Well, this
- 42:24Speaker 1: is your first time on This Week in Pharmacy, not
- 42:27Speaker 1: your first time on the Pharmacy Podcast Network. Back in
- 42:31Speaker 1: the Crazy Pandemic era, we and I hooked up through
- 42:34Speaker 1: LinkedIn July of twenty twenty one, so it's our five
- 42:38Speaker 1: year anniversary. Happy anniversary, Bunnie, amazing exactly. And we had
- 42:44Speaker 1: you on a show called Transforming in the Nation, which
- 42:48Speaker 1: was really about what sociological issues are impacting healthcare specifically
- 42:53Speaker 1: are there a pharmacists within those subjects that are becoming
- 42:57Speaker 1: empowered and becoming champion of something that we're really missing
- 43:01Speaker 1: and we do miss little pockets of care throughout everything.
- 43:06Speaker 1: In your case, we were talking about how is demographic hatred
- 43:11Speaker 1: or how is minority hate, like how is that impacting
- 43:14Speaker 1: someone going for care? And then LGBTQ we were like
- 43:18Speaker 1: really diving down into so we Russia had five years
- 43:23Speaker 1: now where our lives are slightly different, but we all
- 43:26Speaker 1: have the same missions. And it's so good to have
- 43:28Speaker 1: you back. You're part of Judy Health. This is a
- 43:32Speaker 1: rock star organization. Our listeners might know it better as
- 43:37Speaker 1: the subsidiary or one of the components of Judy Health,
- 43:40Speaker 1: which is the mothership. And it was Capital RX and
- 43:44Speaker 1: you guys are heroes because you're transforming pharmacy benefit management
- 43:48Speaker 1: care and I'm all for that for sure, And I
- 43:51Speaker 1: just wanted to welcome you to TORCS. It's good to
- 43:53Speaker 1: have you here.
- 43:54Speaker 5: Thank you Todd.
- 43:55Speaker 8: Always a pleasure, such a privilege to be able to
- 43:58Speaker 8: speak with you today.
- 43:58Speaker 5: So thanks for having me.
- 44:00Speaker 1: All right, So the reason why I wanted to have
- 44:02Speaker 1: you in Bonnie is tell our listeners a little bit
- 44:06Speaker 1: about your career track being a pharmacist and now you've
- 44:12Speaker 1: transformed your clinical passion into the world of pharmacy benefit
- 44:17Speaker 1: management and how that's becoming what I consider I'm a
- 44:20Speaker 1: half glass fool guy, so I'm always seeing the future
- 44:23Speaker 1: of the positivity of being a pharmacist, and I see
- 44:26Speaker 1: pharmacists going from transactional you know, the script gets paid
- 44:34Speaker 1: and then that's kind of like the end, and I'm like, ah,
- 44:37Speaker 1: the future is disease state management and specialty understanding and
- 44:42Speaker 1: expertise where the Board of Specialties start in coming out
- 44:47Speaker 1: with other standards and certifications, you know. And so you're
- 44:51Speaker 1: a rock star that you have proven that a pharmacist
- 44:56Speaker 1: moving much deeper into the business of pharmacy care is
- 45:01Speaker 1: so necessary. So give our listeners a little overview on
- 45:03Speaker 1: your background.
- 45:05Speaker 8: Yes, absolutely so, I actually started my career got more
- 45:09Speaker 8: than fifteen years ago now in the community pharmacy space.
- 45:12Speaker 8: Did my residency with Kroger Pharmacy and the University of
- 45:15Speaker 8: Cincinnati in Ohio. And really what drew me to that
- 45:19Speaker 8: program and what I loved so much about it was
- 45:22Speaker 8: not only was I able to get experience and what
- 45:25Speaker 8: it was like to be on the bench and obviously
- 45:27Speaker 8: doing the community pharmacist thing that we all know about, right,
- 45:30Speaker 8: but in addition to that, what I wanted to really
- 45:32Speaker 8: get into was pharmacist role in chronic condition management at
- 45:36Speaker 8: the retail pharmacy.
- 45:37Speaker 5: So I saw patients come to Kroger pharmacies, there would be.
- 45:41Speaker 8: You know, a consultation room next to year we would
- 45:43Speaker 8: do you know, diabetes, cholesterol, hypertension kind of checks and
- 45:49Speaker 8: big referrals to physicians and things like that. We were
- 45:52Speaker 8: able to do that in the community pharmacy space, and
- 45:55Speaker 8: this was over fifteen years ago, and I thought that
- 45:57Speaker 8: was the coolest thing, and that's how I started my career,
- 46:00Speaker 8: and that really has been a through life through my
- 46:03Speaker 8: career because I've always been interested in how pharmacists, the
- 46:06Speaker 8: value of pharmacists in chronic condition management, and the beauty
- 46:11Speaker 8: of me being able to get into now the PBM
- 46:14Speaker 8: world is understand seeing how the payment side of that works,
- 46:21Speaker 8: how we can incorporate chronic condition management and other types
- 46:25Speaker 8: of medication related services in integrating that into the benefit
- 46:34Speaker 8: structure of our clients. And I'm able to do that
- 46:39Speaker 8: through Judy Health. I started with Caparax back Gosh in
- 46:44Speaker 8: twenty twenty one and since that time, fast forward the
- 46:48Speaker 8: five years here I and now VP of Clinical Programs
- 46:51Speaker 8: here at Duty Health and able to have an amazing
- 46:55Speaker 8: team of pharmacists and technicians and together we really own
- 46:58Speaker 8: and operate the different types of clinical programs that our
- 47:02Speaker 8: clients can elect, and we have pharmacies embedded, pharmacist anti
- 47:07Speaker 8: dishes embedded within many of these programs to help ensure
- 47:11Speaker 8: the best outcome for the member.
- 47:14Speaker 1: I love it. I love the fact that you are
- 47:16Speaker 1: so persistent in growing in your career and in bolting
- 47:22Speaker 1: on the next thing to come out of the knowledge
- 47:25Speaker 1: that you have. That's a shout out to pharmacists listening
- 47:28Speaker 1: to this, and I kind of like want to start
- 47:31Speaker 1: giving you questions to dig into that. And here's something
- 47:35Speaker 1: I'm thinking of. So I learned about pharmacogenomics in twenty eighteen.
- 47:40Speaker 1: It was from an administrative point of view, It had
- 47:42Speaker 1: nothing to do with clinical. We were taking ICD nine
- 47:46Speaker 1: codes at the time, because there were no such thing
- 47:47Speaker 1: as ICD tens back then, and we were taking CPT
- 47:51Speaker 1: codes and we were building this database thinking how can
- 47:54Speaker 1: we help the PBM and how can we help the
- 47:57Speaker 1: insurance company find where this test should be paid for
- 48:04Speaker 1: based on the necessity based on the code, and then
- 48:07Speaker 1: we gave that information a UPMC. At the time, this
- 48:10Speaker 1: is years ago, and when that opened my mind up
- 48:13Speaker 1: to PGX labs. So much data that's coming in that
- 48:18Speaker 1: gets lost in the EHR because it's overwhelming. That poor overworked,
- 48:26Speaker 1: over stimulated physician primary care who's like, all right, your
- 48:31Speaker 1: labs came back, here's what's going on. Now, I got
- 48:34Speaker 1: to kick you off to a specialist. And I'm thinking,
- 48:37Speaker 1: hold on, before you get to this specialist, or before
- 48:41Speaker 1: how about you give some of that data to the
- 48:42Speaker 1: pharmacist over there who's hungry for it to really dig
- 48:46Speaker 1: into this stuff. The remember, I don't know if you've
- 48:49Speaker 1: ever seen a PGX results test, but it was like
- 48:51Speaker 1: fifteen pages of yellow, green and orange and red, and
- 48:57Speaker 1: it's like the red is like you're not going to
- 48:58Speaker 1: metabolize and you're going to die and blah blah. So
- 49:01Speaker 1: it's like so when I think of that when I
- 49:03Speaker 1: think of all everything that's coming that's going to demand
- 49:07Speaker 1: more of the reason that pharmacists became pharmacists and the
- 49:11Speaker 1: experts in pharmacology, the experts and medication management. So there's
- 49:16Speaker 1: PBM decisions. You need to be informed by the labs,
- 49:19Speaker 1: the A one C, the LDC, renal function, all that stuff.
- 49:23Speaker 1: So this makes prior authorization and that step therapy and
- 49:27Speaker 1: medication optimization. It needs to be more precise because of
- 49:31Speaker 1: the decisions that are there based on patient specific needs,
- 49:35Speaker 1: based on evidence base. So talk to us about that
- 49:38Speaker 1: and how people might not realize, Holy cow, that's that's
- 49:42Speaker 1: what That's what PBM should be doing. They should be
- 49:46Speaker 1: grabbing a doctor Bonnie and saying, hey, get to the
- 49:49Speaker 1: bottom of this.
- 49:50Speaker 8: M Yes, I love that question, and I love the
- 49:53Speaker 8: topic of pharmacogenomics, and I would love to kind of
- 49:57Speaker 8: give a relevant example.
- 50:00Speaker 5: Where are pharmacists today on on.
- 50:03Speaker 8: Our clinic program team here at you to help are
- 50:06Speaker 8: actively working with PGX test results and connecting well, first
- 50:11Speaker 8: of all, to your point about it being thirty pages
- 50:13Speaker 8: and red, yellow, green, whatever, it is helping to interpret
- 50:17Speaker 8: that for the member. So breaking it down for the
- 50:19Speaker 8: member because it is so confusing and also at the
- 50:22Speaker 8: same time looking at the report and saying okay, prescribe
- 50:26Speaker 8: outreaching the prescriber and saying, hey, based on these results, here.
- 50:30Speaker 5: Are some recommendations. Right.
- 50:32Speaker 8: A lot of those times, you know, you can get
- 50:34Speaker 8: a PGFS test ordered, it get sent you know, to
- 50:37Speaker 8: you in the mail, you get the results, and that
- 50:39Speaker 8: you kind of sit on it or it's up to
- 50:40Speaker 8: the member to do something. And that's what I love
- 50:43Speaker 8: about the r RX helix we call it program where
- 50:47Speaker 8: you know, we have in house pharmacists there review the
- 50:49Speaker 8: report after the member does the cheek swab thing, and
- 50:53Speaker 8: then they hop on a call with the member and say, hey, look,
- 50:57Speaker 8: this is this is what this means. And we're also
- 51:00Speaker 8: going to talk to the doctor about, you know, specific
- 51:03Speaker 8: changes to your drug regimen. And it's funny because we're
- 51:07Speaker 8: as far as talking about the pharmacists and the clinicians
- 51:12Speaker 8: role in this not only can they have a clinical impact,
- 51:14Speaker 8: but we also did an analysis that we presented at
- 51:17Speaker 8: Pharmacy Quality Alliance actually this past this year where we
- 51:22Speaker 8: looked at really the impact of a clinician reaching out
- 51:25Speaker 8: to the member too and the impact of that on
- 51:28Speaker 8: the uptake of even doing the pg X test, because,
- 51:32Speaker 8: as we know, it's kind of scary to say, well,
- 51:34Speaker 8: I'll do this cheek swab, but like what am I doing?
- 51:37Speaker 5: Am I sending my DNA in I don't you know?
- 51:39Speaker 8: So we were seeing resistance there and so we we
- 51:43Speaker 8: kind of looked at our we did an experiment and
- 51:46Speaker 8: we found that, you know, by having one of our
- 51:49Speaker 8: clinicians pharmacists or technicians make a telephonic outreach to the member,
- 51:55Speaker 8: this increased the adoption rate of you know, doing the
- 51:58Speaker 8: test itself.
- 52:00Speaker 5: Significantly.
- 52:01Speaker 8: So we're talking like ten percent versus a two percent
- 52:04Speaker 8: uptake compared to not doing some type of telephonic outreach.
- 52:08Speaker 8: So not only is the pharmacist you know, friend and
- 52:11Speaker 8: center to help with digesting the clinical results, they're also
- 52:15Speaker 8: really helpful from a proactive standpoint of consulting the member
- 52:18Speaker 8: even before the test to say this is why it's important.
- 52:20Speaker 8: And that goes back to the expertise right that pharmacists
- 52:23Speaker 8: bring about PGX.
- 52:26Speaker 5: There's not a lot of you know, you.
- 52:29Speaker 8: Know, other clinicians out there who are feel comfortable in
- 52:33Speaker 8: doing this and making these kind of consultations with the
- 52:35Speaker 8: members and the prescribers, and I think pharmacists are really
- 52:39Speaker 8: at the forefront of being able to do these types
- 52:41Speaker 8: of interventions.
- 52:43Speaker 1: Amen the most trusted healthcare provider at that level, the pharmacist.
- 52:47Speaker 1: The access, the clarity, the demistifying describing to somebody what's
- 52:52Speaker 1: going on. It just helps to It helps to put
- 52:55Speaker 1: that patient at ease because it's driven by education and
- 52:59Speaker 1: it's driven by an understanding. That kind of leads me
- 53:02Speaker 1: to my next question for you, and that's collaboration directly
- 53:05Speaker 1: with that treating physician or that treating specialist or even
- 53:09Speaker 1: the team of people, especially when you start getting into
- 53:12Speaker 1: really complex, rare diseases and the pharmacist is there to
- 53:16Speaker 1: clarify therapy goals, confirm diagnosis, ask a lot of questions,
- 53:21Speaker 1: review the previous treatment failures where things there might have
- 53:25Speaker 1: been gaps, especially when you're talking about tie treating from
- 53:27Speaker 1: one medication to another and then improving those turnaround times
- 53:33Speaker 1: and then being able to select therapies based on all
- 53:37Speaker 1: that information, all that tracking and data. So talk to
- 53:40Speaker 1: me about how you, as a pharmacist who is plugged
- 53:44Speaker 1: into such a powerful PBM, how you guys are managing that.
- 53:49Speaker 8: Yes, so as far as you know, different opportunities to
- 53:54Speaker 8: collaborate with the treating physician. I mean there's you listed
- 53:56Speaker 8: out a number of different of opportunities. One of them
- 54:00Speaker 8: is you know, suggesting alternative therapy and as even further example,
- 54:05Speaker 8: a low cost alternative to a therapy that you know,
- 54:08Speaker 8: maybe the prescriber wrote for a new product that's brand only,
- 54:11Speaker 8: but there's other therapeutic goodpulpments out there that are you.
- 54:13Speaker 5: Know, ten x cheaper, right, So that note, we do
- 54:16Speaker 5: have a low cost alternative program. We call it our
- 54:18Speaker 5: x smart say.
- 54:19Speaker 8: This is where our in house pharmacists, specifically in our
- 54:23Speaker 8: high touch offering for this program, they outreach to the
- 54:26Speaker 8: physician directly when Judy, which is our edudication platform, identifies
- 54:31Speaker 8: potentially lower cost alternatives for the member, and these low
- 54:35Speaker 8: cost alternatives are aligned to the member's formula and benefit
- 54:38Speaker 8: design because Judy is able to run a test claim
- 54:41Speaker 8: to make sure that truly it is lower costs for
- 54:44Speaker 8: the member and the plan. And they make outreach to
- 54:48Speaker 8: the prescriber and say, hey, this is available and would
- 54:52Speaker 8: you like to send a new prescription. If they say yes,
- 54:55Speaker 8: they go ahead and send it. And then our pharmacists
- 54:56Speaker 8: call the pharmacy, the dispensing pharmacy to make sure that
- 54:59Speaker 8: they're filling you know, the lower cost alternative and not
- 55:02Speaker 8: the brand right, just to kind of close that circle
- 55:05Speaker 8: for the member. And so this process we've in program
- 55:08Speaker 8: we set up to really reduce unnecessary denials because you
- 55:12Speaker 8: don't want to you know, call them and say, hey,
- 55:14Speaker 8: this low cost alternative, wait it's actually not covered, and
- 55:16Speaker 8: you don't want to have that experience with the member either, right.
- 55:19Speaker 8: It also you know, improves turnaround time to make sure
- 55:23Speaker 8: the member has access to the medication and then helps
- 55:26Speaker 8: the physician select the right therapy that aligns with the
- 55:29Speaker 8: members plan design. So just an example of ways that
- 55:32Speaker 8: you know, pharmacists at the PBM can can collaborate directly
- 55:36Speaker 8: with the physician.
- 55:38Speaker 1: All right, So I also want to talk about the
- 55:43Speaker 1: patient touch and the connection. The first time I witnessed
- 55:48Speaker 1: how a complex disease state and the realm of specialty pharmacy,
- 55:56Speaker 1: I got to understand and listen to training recording calls
- 56:02Speaker 1: that were de identified and the questions that were being asked.
- 56:07Speaker 1: They didn't sound intrusive, they sounded like it was just
- 56:09Speaker 1: a natural conversation. And the person that was gathering the information,
- 56:13Speaker 1: was a pharmacy technician that was dedicated to that disease
- 56:16Speaker 1: state management team, and then the pharmacist. After the call
- 56:21Speaker 1: completed one stage, either a pharmacist would plug in or
- 56:25Speaker 1: they would follow up maybe the next day or a
- 56:27Speaker 1: couple days later, especially if it was like something that
- 56:30Speaker 1: they got to get them started on a specific treatment,
- 56:32Speaker 1: if there's a timetable. It really opened my eyes up
- 56:35Speaker 1: to being like, holy cow, patients don't patients with these
- 56:41Speaker 1: serious diseases. Number one, they're so scared, they're nervous. There's
- 56:44Speaker 1: a financial issue for it. If you had a pharmacist
- 56:47Speaker 1: that could hold the financial description of what's happening with
- 56:52Speaker 1: the clinical description of what's happening in the best interest
- 56:55Speaker 1: as the advocate of that patient's care, I would feel
- 56:59Speaker 1: so much more cared about because it would start the
- 57:02Speaker 1: mysteries of the care itself, and the disease itself is
- 57:06Speaker 1: one thing, but the mysteries of me not knowing what
- 57:08Speaker 1: this is going to do to my financial situation, that's
- 57:11Speaker 1: a whole other thing. So that's where a pharmacist that's
- 57:16Speaker 1: implanted in a highly intelligent AI infused you know, data
- 57:23Speaker 1: kings and queens of pharmacy care through Judy Health. So
- 57:28Speaker 1: talk to me about that situation of how you've really
- 57:31Speaker 1: built that trust with the patient directly.
- 57:34Speaker 8: Yes, I think there's multiple examples that come to mind
- 57:38Speaker 8: if I were to kind of hone in on one.
- 57:41Speaker 5: You know, many many of us.
- 57:44Speaker 8: Probably all pharmacists at this point, know about medication therapy management.
- 57:47Speaker 7: Right.
- 57:48Speaker 8: This is a program where you know, is pharmacist led
- 57:51Speaker 8: service that optimizes medication used through comprehensive medication reviews, making
- 57:56Speaker 8: sure adherence is right, making sure what disease states are
- 57:58Speaker 8: you on. Let's take a look at the whole regimen.
- 58:00Speaker 8: And I think you know here at health we have
- 58:04Speaker 8: a program like that, and I think being able to
- 58:07Speaker 8: have a pharmacist look at the whole person, bring in
- 58:12Speaker 8: all the disease days, bring in all the medications, look
- 58:15Speaker 8: at you know, other alternatives. If it's from a financial perspective,
- 58:21Speaker 8: bringing all of that together and combining it with an
- 58:25Speaker 8: identification engine, right that can kind of look at claim's
- 58:29Speaker 8: history and kind of you know, say hey, here are
- 58:31Speaker 8: some alternatives, and to your point, leverage AI as well
- 58:35Speaker 8: to help make that a more scalable solution. I think
- 58:39Speaker 8: that's an example of where pharmacists who you know are
- 58:44Speaker 8: are involved with that type of program.
- 58:46Speaker 5: Can really continue to make an.
- 58:48Speaker 8: Impact for for members to make sure they're on the
- 58:51Speaker 8: right medication, right dose at the right time. And you know,
- 58:54Speaker 8: I will say at Duty Health we had we have
- 58:57Speaker 8: pharmacists who do do this type of service. We looked
- 59:00Speaker 8: at twenty twenty five data from one of our large
- 59:02Speaker 8: health plans and saw that the NTAM program interventions was
- 59:05Speaker 8: able to save a plan an estimated cost avoidance of
- 59:09Speaker 8: about a dollar eighty three per member per month, which
- 59:13Speaker 8: is you know, it's significance savings or cost avoidance.
- 59:17Speaker 5: And when we talk about cost avoidance.
- 59:19Speaker 8: And referring to you know, what is you know, if
- 59:22Speaker 8: member were adherent to their statin medication or their hypertension medication,
- 59:27Speaker 8: that would have prevented, you know, additional doctor's visit or
- 59:29Speaker 8: an additional ear visit. So those are that's what I
- 59:33Speaker 8: kind of refer to when I talk about cost avoidance.
- 59:36Speaker 8: But really that speaks to the fact that you know,
- 59:39Speaker 8: MTM and pharmacist involvement allows us to proactively prevent these
- 59:43Speaker 8: these issues and these unnecessary doctor's visits because at the
- 59:50Speaker 8: end of the day, we're looking at total cost of care. Right,
- 59:53Speaker 8: adherence is going to increase your pharmacy cost because we're
- 59:56Speaker 8: saying take the medication, but we got to also see
- 59:58Speaker 8: balance it out with well, how we're reducing the need
- 1:00:02Speaker 8: to you know, go to the er or the need
- 1:00:04Speaker 8: to do other things on the medical side. So I
- 1:00:06Speaker 8: think it's important to look at the full picture with
- 1:00:09Speaker 8: total cost of care when it comes to medication adherents.
- 1:00:12Speaker 1: In particular, Bonnie, when you think of the graduating pharmacist,
- 1:00:18Speaker 1: the P four that's listening in, or even the new
- 1:00:22Speaker 1: pharmacist that's two years out, they're taking that position because
- 1:00:27Speaker 1: obviously those student loans are coming in and they're they're
- 1:00:31Speaker 1: gonna work in fast, fast paced retail or they're going
- 1:00:36Speaker 1: to work in, you know, one of the chains, which
- 1:00:39Speaker 1: is a wonderful place to start in my opinion, because
- 1:00:42Speaker 1: you should really understand transaction, transaction, transaction and then situation,
- 1:00:48Speaker 1: situation and communication. And I think it's like the boot
- 1:00:50Speaker 1: camp for for a lot of pharmacists to start. But
- 1:00:53Speaker 1: when they're listening today's interview, they're listening to you, what
- 1:00:57Speaker 1: can you give a shout out to that pharmacist who
- 1:00:59Speaker 1: is is very interested in the business side and the
- 1:01:03Speaker 1: reimbursement side, and the and the benefit management side, and
- 1:01:07Speaker 1: that's kind of where their brain kind of leans towards
- 1:01:10Speaker 1: much more than maybe a bedside pharmacist store, maybe a
- 1:01:14Speaker 1: community pharmacist. Maybe they're like, hey, I really want to
- 1:01:17Speaker 1: get into the business side of pharmacy. What do you
- 1:01:21Speaker 1: say to them? Like, what how do you how do
- 1:01:23Speaker 1: you communicate and get them excited about the future of
- 1:01:26Speaker 1: pharmacy care and where we're going with the next gen PBMs.
- 1:01:30Speaker 8: Yes, yes, I would say, don't hold, don't don't lose
- 1:01:36Speaker 8: sight of that, you know, dream and aspiration. I think
- 1:01:41Speaker 8: that I agree with you. That's starting probably in retail
- 1:01:44Speaker 8: and community. There's so much benefit to that because you
- 1:01:48Speaker 8: really understand what what that transaction looks like, what that
- 1:01:51Speaker 8: face to face member interaction looks like, all of that.
- 1:01:54Speaker 8: And so, you know, I was I usually tell you know,
- 1:01:59Speaker 8: the my students or aspiring pharmacists, you know, every experience
- 1:02:05Speaker 8: is a good experience. Bring that with you to the
- 1:02:07Speaker 8: next step. And also that you don't need to know
- 1:02:11Speaker 8: where you're going to be in ten years, just know
- 1:02:13Speaker 8: what the next step is. Because from my pharmacy career path,
- 1:02:17Speaker 8: it wasn't straight. I started, like I said, in community,
- 1:02:21Speaker 8: then I went into PBM, different PBM, and then I
- 1:02:24Speaker 8: went into academia and then now I'm back at PBM. Right,
- 1:02:28Speaker 8: So it's not linear and that's okay. And don't get
- 1:02:31Speaker 8: bogged down and thinking, well, I'm now quote unquote stuff
- 1:02:34Speaker 8: in retail.
- 1:02:35Speaker 5: That's not the case.
- 1:02:36Speaker 8: As long as you take your experiences and your expertise
- 1:02:40Speaker 8: to that next position.
- 1:02:42Speaker 5: And I would say meet the people along the way.
- 1:02:44Speaker 5: We've said, we hear all the time.
- 1:02:46Speaker 8: Pharmacy is a small world, and really make that effort
- 1:02:49Speaker 8: to network and learn from others because you never know
- 1:02:52Speaker 8: if you're going to be working with them next. That
- 1:02:53Speaker 8: has happened to me multiple times in my career. So
- 1:02:57Speaker 8: take those opportunities to learn more and do know there
- 1:03:00Speaker 8: is life outside of community pharmacy and hospital pharmacy.
- 1:03:05Speaker 5: I was in like I said, I was a student.
- 1:03:06Speaker 5: In my past.
- 1:03:07Speaker 8: I also worked in academia with students, and I think
- 1:03:10Speaker 8: that a lot of times is the mindset.
- 1:03:12Speaker 5: There's it's a binary path and pharmacy is not.
- 1:03:15Speaker 8: I think we are so lucky to be in a
- 1:03:16Speaker 8: profession where there are so many opportunities and I think
- 1:03:19Speaker 8: the managed care world.
- 1:03:21Speaker 5: There even within the managed care world, there are so
- 1:03:23Speaker 5: many opportunities. At Juty Health. We have pharmacists embedded across
- 1:03:28Speaker 5: all teams.
- 1:03:28Speaker 8: And I'm talking not just our clinical organization within formulae
- 1:03:32Speaker 8: and prior authorization and clinical programs. I'm talking also in
- 1:03:35Speaker 8: the product space and in client services. There are so
- 1:03:39Speaker 8: many opportunities where the pharmacist really is the trusted person.
- 1:03:44Speaker 5: And so don't limit your your own.
- 1:03:46Speaker 8: Vision for yourself and seek those opportunities as they come up.
- 1:03:51Speaker 1: Bunnie, thank you so much for this. This is such
- 1:03:54Speaker 1: a such a pleasure and joy to get you back
- 1:03:56Speaker 1: on the show. We have to promise that it's not
- 1:03:59Speaker 1: going to be five years that we wait for our
- 1:04:01Speaker 1: next five year anniversary to get together.
- 1:04:06Speaker 5: I promise, I Pinky promised. I would love to reconnect
- 1:04:10Speaker 5: sooner than that.
- 1:04:11Speaker 1: All right. I will put Bonnie's LinkedIn profile in the
- 1:04:14Speaker 1: show notes for people that are interested in connecting with
- 1:04:18Speaker 1: Bonnie active on LinkedIn, which is great. And a shout
- 1:04:22Speaker 1: out to the Judy Health team. You guys are just
- 1:04:26Speaker 1: you're on fire. You're doing the good work and transforming
- 1:04:30Speaker 1: and I trust the organization. I've been following you for
- 1:04:34Speaker 1: over ten years, like we both said when we started
- 1:04:37Speaker 1: back when it was just capit rx, and now it's
- 1:04:39Speaker 1: much bigger than that. So excited for where this is going.
- 1:04:43Speaker 1: And it's a it's it's training our benefit coordinators at
- 1:04:47Speaker 1: the at the employer level to think differently, stop accepting
- 1:04:54Speaker 1: the old krusty PBM contracts that are that are nothing
- 1:04:59Speaker 1: but ways of pushing revenue to the entity, and really
- 1:05:03Speaker 1: start getting into the clinical and start getting into the
- 1:05:06Speaker 1: word what did the word benefit mean when at first,
- 1:05:09Speaker 1: you know, when whoever came up with pharmacy benefit manager,
- 1:05:14Speaker 1: like when they said that there was supposed to be
- 1:05:16Speaker 1: a benefit and the patient, the employer, they're feeling less
- 1:05:21Speaker 1: and less and less of the benefit part of it.
- 1:05:24Speaker 1: And it's like you guys are bringing that back. So
- 1:05:26Speaker 1: I'm excited to see where this is gonna go.
- 1:05:29Speaker 5: Thank you, Todd. Always a pleasure. Thank you so much
- 1:05:31Speaker 5: for having me