Don't Forget the Human on the Other Side of the Glass: David Stark - Episode # 69
In a world where marketers are increasingly guided by data and AI, how do you make sure you're still connecting with the human on the other side of the glass?
In this episode of Connect To Market, host Casey Cheshire sits down with David Stark, CMO of Openstream.ai, to explore why human connection remains at the heart of effective marketing, even in an increasingly data-driven, AI-powered world. David argues that marketers can get so caught up in buyer personas, marketing technology, and analytics that they lose sight of the people they're trying to reach. His advice? Listen, empathize, and…
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