Latest / Outside the Box with Asendia USA: The International e-Commerce Podcast / 26 part 1: The Role of AI in Modern Logistics: Insights from Industry Expert Lori Boyer

Transcript

26 part 1: The Role of AI in Modern Logistics: Insights from Industry Expert Lori Boyer · Outside the Box with Asendia USA: The International e-Commerce Podcast

• 0:00
  So
• 0:00
  logistics
• 0:00
  and
• 0:00
  supply
• 0:01
  chain
• 0:01
  is
• 0:01
  consistently
• 0:02
  listed
• 0:02
  as
• 0:02
  one
• 0:02
  of
• 0:03
  the
• 0:03
  industries
• 0:03
  that
• 0:04
  is
• 0:04
  most
• 0:04
  prime
• 0:05
  and
• 0:06
  most
• 0:09
  will
• 0:09
  see
• 0:09
  the
• 0:09
  most
• 0:10
  value
• 0:10
  from
• 0:10
  AI.
• 0:11
  Step
• 0:11
  into
• 0:11
  the
• 0:11
  future
• 0:12
  with
• 0:12
  shipping
• 0:12
  smart.
• 0:13
  Outside
• 0:13
  the
• 0:14
  box
• 0:14
  is
• 0:14
  where
• 0:14
  the
• 0:15
  journey
• 0:15
  starts.
• 0:15
  From
• 0:15
  borders
• 0:16
  to
• 0:16
  buyers,
• 0:16
  we
• 0:16
  break
• 0:16
  it
• 0:17
  down
• 0:17
  fast.
• 0:17
  Nick
• 0:18
  and
• 0:18
  Jason
• 0:18
  deliver
• 0:19
  knowledge
• 0:19
  that
• 0:19
  lasts.
• 0:20
  Insight,
• 0:20
  innovation.
• 0:21
  Wherever
• 0:22
  your
• 0:22
  brand
• 0:22
  goes,
• 0:22
  we'll
• 0:23
  guide
• 0:23
  your
• 0:23
  growth
• 0:23
  so
• 0:24
  your
• 0:24
  global
• 0:24
  reach
• 0:24
  flows.
• 0:25
  Tune
• 0:25
  in,
• 0:26
  lean
• 0:26
  in,
• 0:26
  let's
• 0:26
  unlock
• 0:27
  the
• 0:27
  way.
• 0:27
  Go
• 0:28
  outside
• 0:28
  the
• 0:28
  box
• 0:28
  with
• 0:29
  the
• 0:29
  senior
• 0:29
  usa.
• 0:30
  All
• 0:30
  right,
• 0:30
  everybody,
• 0:31
  welcome
• 0:31
  back
• 0:31
  to
• 0:32
  Outside
• 0:32
  the
• 0:32
  Box
• 0:32
  with
• 0:32
  Ascendia
• 0:33
  USA
• 0:33
  podcast.
• 0:34
  I've
• 0:35
  got
• 0:35
  my
• 0:35
  co
• 0:35
  host
• 0:36
  Jason
• 0:36
  Roland
• 0:36
  over
• 0:36
  there.
• 0:37
  Welcome
• 0:37
  back.
• 0:37
  And
• 0:37
  we've
• 0:37
  got
• 0:38
  a
• 0:38
  very
• 0:38
  special
• 0:38
  guest
• 0:38
  today.
• 0:39
  We've
• 0:39
  got
• 0:39
  Lori
• 0:39
  Boyer
• 0:40
  from
• 0:40
  easypost.
• 0:41
  She
• 0:42
  is
• 0:42
  the
• 0:42
  head
• 0:42
  of
• 0:42
  content
• 0:43
  marketing.
• 0:43
  Thanks
• 0:44
  for
• 0:44
  joining,
• 0:44
  Lori.
• 0:44
  Thanks.
• 0:45
  I'm
• 0:45
  excited
• 0:45
  to
• 0:45
  be
• 0:46
  here.
• 0:46
  Yeah.
• 0:46
  All
• 0:47
  right,
• 0:47
  so
• 0:47
  the
• 0:47
  topic
• 0:47
  today
• 0:48
  is
• 0:48
  AI,
• 0:49
  Large
• 0:50
  language
• 0:50
  models
• 0:51
  and
• 0:51
  the
• 0:51
  impact
• 0:51
  in
• 0:51
  logistics
• 0:52
  and
• 0:52
  Supply
• 0:52
  chain.
• 0:53
  So
• 0:53
  buckle
• 0:53
  up.
• 0:54
  It
• 0:55
  sounds
• 0:55
  pretty
• 0:55
  heavy.
• 0:56
  Get
• 0:56
  ready.
• 0:57
  It's
• 0:57
  heavy,
• 0:58
  but
• 0:58
  fun.
• 0:59
  Okay,
• 0:59
  I
• 0:59
  can't
• 1:00
  wait.
• 1:00
  I
• 1:00
  can't
• 1:01
  wait.
• 1:01
  Okay,
• 1:01
  so
• 1:02
  AI
• 1:02
  is
• 1:03
  everywhere.
• 1:03
  I
• 1:04
  mean,
• 1:04
  you
• 1:05
  are
• 1:05
  attending
• 1:05
  Manifest,
• 1:06
  by
• 1:06
  the
• 1:06
  way.
• 1:06
  We're
• 1:06
  coming
• 1:07
  to
• 1:07
  you
• 1:07
  from
• 1:07
  Manifest
• 1:08
  2026
• 1:09
  in
• 1:09
  Las
• 1:09
  Vegas.
• 1:10
  And
• 1:11
  I
• 1:11
  don't
• 1:12
  know
• 1:12
  if
• 1:12
  you
• 1:12
  received
• 1:12
  or
• 1:13
  were
• 1:13
  inundated
• 1:13
  with
• 1:14
  invites
• 1:14
  to
• 1:14
  meet
• 1:15
  and
• 1:15
  talk
• 1:15
  about
• 1:15
  AI,
• 1:16
  but
• 1:16
  I
• 1:16
  mean,
• 1:16
  AI
• 1:17
  is
• 1:17
  everyone
• 1:18
  is
• 1:18
  the
• 1:18
  theme
• 1:18
  of
• 1:19
  this
• 1:19
  show,
• 1:19
  right?
• 1:20
  Like,
• 1:20
  hey,
• 1:20
  can
• 1:20
  you
• 1:20
  meet
• 1:20
  to
• 1:21
  talk
• 1:21
  about
• 1:21
  AI?
• 1:21
  It's
• 1:22
  like,
• 1:22
  man,
• 1:22
  I
• 1:22
  am
• 1:22
  not
• 1:22
  your
• 1:23
  guy.
• 1:23
  Okay?
• 1:24
  But
• 1:24
  yes,
• 1:25
  I,
• 1:26
  I
• 1:26
  appreciate
• 1:26
  your
• 1:26
  efforts.
• 1:27
  So,
• 1:27
  okay,
• 1:28
  so
• 1:28
  it's
• 1:28
  the
• 1:28
  ultimate
• 1:29
  buzzword
• 1:29
  right
• 1:29
  now,
• 1:29
  I
• 1:30
  feel
• 1:30
  like.
• 1:30
  So,
• 1:30
  so
• 1:30
  let's
• 1:30
  just
• 1:31
  get
• 1:31
  into
• 1:31
  it
• 1:31
  in
• 1:32
  our
• 1:32
  world.
• 1:32
  So
• 1:33
  we're
• 1:33
  looking
• 1:33
  at
• 1:33
  logistics,
• 1:34
  e
• 1:34
  commerce,
• 1:35
  supply
• 1:35
  chain.
• 1:36
  What
• 1:36
  is
• 1:36
  AI
• 1:37
  as
• 1:37
  it's
• 1:37
  being
• 1:38
  referred
• 1:38
  to
• 1:38
  and
• 1:39
  why
• 1:39
  is
• 1:39
  it
• 1:39
  important
• 1:40
  to
• 1:40
  know,
• 1:40
  you
• 1:41
  know,
• 1:41
  what
• 1:41
  a
• 1:41
  large
• 1:41
  language
• 1:42
  model
• 1:42
  is?
• 1:42
  Okay,
• 1:43
  AI,
• 1:44
  obviously,
• 1:44
  everyone
• 1:45
  knows,
• 1:45
  is
• 1:45
  huge.
• 1:46
  Most
• 1:46
  of
• 1:46
  us,
• 1:47
  if
• 1:47
  we're,
• 1:48
  we're
• 1:48
  talking
• 1:48
  LLMs,
• 1:49
  large
• 1:49
  language
• 1:50
  models,
• 1:51
  you
• 1:51
  know,
• 1:51
  think
• 1:51
  ChatGPT,
• 1:52
  think
• 1:53
  Copilot,
• 1:53
  think.
• 1:54
  Some
• 1:54
  of
• 1:54
  those
• 1:54
  big
• 1:54
  ones
• 1:54
  that
• 1:55
  everybody
• 1:55
  knows
• 1:55
  and
• 1:56
  everybody's
• 1:56
  heard
• 1:56
  of
• 1:57
  in
• 1:57
  logistics
• 1:58
  and
• 1:58
  supply
• 1:58
  chain.
• 1:58
  What's
• 1:59
  super
• 1:59
  interesting
• 2:00
  is
• 2:00
  that
• 2:00
  it's
• 2:01
  always
• 2:01
  been
• 2:01
  an
• 2:01
  industry
• 2:02
  full
• 2:03
  of
• 2:03
  data.
• 2:04
  And
• 2:04
  really
• 2:05
  where
• 2:05
  AI
• 2:06
  is
• 2:07
  so
• 2:07
  sexy
• 2:07
  and
• 2:08
  plays
• 2:08
  so
• 2:08
  well
• 2:08
  is
• 2:09
  when
• 2:09
  you
• 2:09
  have
• 2:09
  a
• 2:09
  lot
• 2:09
  of
• 2:10
  unorganized
• 2:10
  data
• 2:11
  and
• 2:12
  these
• 2:12
  systems
• 2:12
  can
• 2:12
  take
• 2:12
  it
• 2:13
  and
• 2:13
  make
• 2:13
  sense
• 2:14
  of
• 2:14
  it.
• 2:14
  So
• 2:15
  instead
• 2:15
  of
• 2:15
  having
• 2:16
  for
• 2:16
  all
• 2:16
  these
• 2:16
  years
• 2:17
  just
• 2:18
  one
• 2:18
  data
• 2:18
  scientist,
• 2:19
  one
• 2:20
  mega
• 2:20
  nerd
• 2:20
  who's
• 2:21
  digging
• 2:21
  in
• 2:22
  and
• 2:22
  looking
• 2:22
  at
• 2:23
  all
• 2:23
  these
• 2:23
  spreadsheets,
• 2:24
  we're
• 2:24
  able
• 2:25
  to
• 2:25
  have
• 2:25
  a
• 2:25
  normal
• 2:25
  person,
• 2:26
  an
• 2:26
  idiot
• 2:26
  like
• 2:27
  me,
• 2:27
  be
• 2:28
  able
• 2:28
  to
• 2:28
  kind
• 2:28
  of
• 2:29
  play
• 2:29
  with
• 2:30
  that
• 2:30
  and
• 2:30
  get
• 2:30
  some
• 2:31
  info.
• 2:31
  So
• 2:31
  logistics
• 2:32
  and
• 2:32
  supply
• 2:32
  chain
• 2:32
  is
• 2:33
  consistently
• 2:33
  listed
• 2:34
  as
• 2:34
  one
• 2:34
  of
• 2:34
  the
• 2:34
  industries
• 2:35
  that
• 2:35
  is
• 2:36
  most
• 2:36
  prime
• 2:37
  and
• 2:37
  most
• 2:40
  will
• 2:40
  see
• 2:41
  the
• 2:41
  most
• 2:41
  value
• 2:42
  from
• 2:42
  AI.
• 2:42
  So
• 2:42
  I
• 2:43
  think
• 2:43
  it
• 2:43
  makes
• 2:43
  a
• 2:43
  lot
• 2:43
  of
• 2:43
  sense
• 2:44
  that
• 2:44
  we're
• 2:44
  seeing
• 2:44
  AI
• 2:45
  everywhere.
• 2:46
  That
• 2:46
  being
• 2:46
  said,
• 2:46
  I
• 2:46
  don't
• 2:46
  think
• 2:47
  everyone
• 2:47
  knows
• 2:47
  exactly
• 2:48
  where
• 2:48
  to
• 2:48
  use
• 2:48
  it,
• 2:49
  how
• 2:49
  to
• 2:49
  use
• 2:49
  it.
• 2:50
  We
• 2:51
  can
• 2:51
  dive
• 2:51
  into
• 2:51
  that,
• 2:51
  but
• 2:52
  yeah.
• 2:53
  So
• 2:53
  what
• 2:53
  would
• 2:53
  be
• 2:53
  your
• 2:54
  top
• 2:54
  three
• 2:55
  ways
• 2:55
  that
• 2:55
  companies
• 2:56
  in
• 2:56
  the
• 2:56
  logistics
• 2:57
  space
• 2:57
  can
• 2:57
  implement
• 2:57
  an
• 2:57
  AI?
• 2:58
  Okay,
• 2:59
  AI.
• 3:00
  First
• 3:00
  of
• 3:00
  all,
• 3:00
  one
• 3:01
  of
• 3:01
  the
• 3:01
  things
• 3:01
  that
• 3:02
  we're
• 3:02
  seeing
• 3:02
  across
• 3:02
  the
• 3:03
  board
• 3:03
  is
• 3:03
  that
• 3:04
  there
• 3:04
  is
• 3:04
  not
• 3:04
  yet
• 3:05
  an
• 3:06
  end
• 3:06
  all,
• 3:06
  be
• 3:06
  all
• 3:07
  AI
• 3:07
  tool
• 3:08
  in
• 3:08
  logistics.
• 3:09
  Sure.
• 3:09
  Right
• 3:09
  now
• 3:09
  you
• 3:09
  kind
• 3:10
  of
• 3:10
  got
• 3:10
  to
• 3:10
  pick
• 3:10
  what
• 3:11
  your
• 3:11
  pain
• 3:11
  is.
• 3:12
  So
• 3:12
  I
• 3:12
  always
• 3:12
  recommend
• 3:13
  to
• 3:13
  people,
• 3:14
  if
• 3:14
  you're
• 3:14
  having
• 3:14
  a
• 3:15
  problem,
• 3:16
  then
• 3:17
  look
• 3:17
  for
• 3:17
  AI.
• 3:18
  Don't
• 3:18
  find
• 3:18
  AI
• 3:19
  and
• 3:19
  try
• 3:19
  to
• 3:19
  fit
• 3:20
  it
• 3:20
  into
• 3:20
  your
• 3:21
  systems
• 3:22
  just
• 3:22
  for
• 3:22
  the
• 3:23
  purpose
• 3:23
  of
• 3:23
  using
• 3:23
  AI.
• 3:24
  But
• 3:24
  if
• 3:24
  you
• 3:25
  are
• 3:25
  having
• 3:25
  an
• 3:25
  issue,
• 3:26
  look,
• 3:27
  you
• 3:27
  know,
• 3:27
  for
• 3:27
  AI
• 3:28
  as
• 3:28
  a
• 3:28
  solution,
• 3:29
  I
• 3:29
  would
• 3:29
  recommend
• 3:29
  starting
• 3:30
  with,
• 3:31
  you
• 3:31
  know,
• 3:31
  vendors
• 3:32
  and
• 3:32
  programs
• 3:33
  that
• 3:33
  you're
• 3:33
  already
• 3:33
  using
• 3:33
  a
• 3:34
  lot
• 3:34
  of
• 3:35
  systems,
• 3:36
  you
• 3:36
  know,
• 3:36
  and
• 3:36
  companies
• 3:37
  have
• 3:37
  adopted
• 3:37
  some
• 3:38
  AI.
• 3:38
  So
• 3:38
  it
• 3:38
  could
• 3:38
  be
• 3:39
  that
• 3:39
  the
• 3:39
  people
• 3:39
  you're
• 3:39
  already
• 3:40
  using
• 3:40
  have
• 3:41
  AI
• 3:41
  tools
• 3:41
  and
• 3:42
  abilities
• 3:42
  that
• 3:42
  you
• 3:42
  can
• 3:43
  use
• 3:43
  without
• 3:43
  creating
• 3:44
  a
• 3:44
  lot
• 3:44
  of
• 3:44
  challenge.
• 3:46
  One
• 3:47
  area,
• 3:47
  so
• 3:48
  really
• 3:48
  interesting
• 3:48
  stats
• 3:49
  and
• 3:49
  we're
• 3:49
  talking
• 3:49
  LLMs.
• 3:50
  I
• 3:51
  feel
• 3:51
  like
• 3:51
  2026,
• 3:52
  so
• 3:52
  we
• 3:52
  have
• 3:52
  not
• 3:53
  seen
• 3:53
  a
• 3:53
  lot
• 3:53
  of
• 3:53
  LLM
• 3:54
  specific
• 3:54
  stuff.
• 3:54
  I
• 3:55
  think
• 3:55
  2026
• 3:55
  is
• 3:56
  the
• 3:56
  year
• 3:56
  that
• 3:56
  we're
• 3:56
  starting
• 3:57
  this
• 3:58
  really
• 3:58
  exciting.
• 3:59
  So
• 3:59
  LLM
• 4:00
  think
• 4:00
  chat
• 4:00
  GPT,
• 4:01
  type
• 4:01
  in
• 4:01
  a
• 4:01
  question,
• 4:02
  you
• 4:02
  get
• 4:02
  a
• 4:02
  dance.
• 4:03
  Right.
• 4:04
  So
• 4:05
  the,
• 4:06
  the
• 4:06
  reason,
• 4:06
  so
• 4:07
  what
• 4:07
  stats
• 4:07
  show
• 4:07
  is
• 4:08
  I
• 4:08
  think
• 4:08
  the
• 4:08
  number
• 4:08
  is
• 4:08
  23%
• 4:09
  but
• 4:09
  don't
• 4:09
  quote
• 4:10
  me
• 4:10
  on
• 4:10
  it.
• 4:10
  23%
• 4:11
  of
• 4:12
  supply
• 4:12
  chain
• 4:12
  and
• 4:13
  logistics
• 4:13
  companies
• 4:14
  have
• 4:14
  a
• 4:14
  dedicated
• 4:16
  AI
• 4:17
  system.
• 4:18
  Really?
• 4:19
  But
• 4:21
  90%
• 4:23
  of
• 4:23
  employees,
• 4:24
  and
• 4:24
  that
• 4:24
  number
• 4:24
  can
• 4:25
  get
• 4:25
  higher
• 4:25
  say
• 4:26
  they're
• 4:26
  using
• 4:28
  AI
• 4:28
  on
• 4:28
  their
• 4:28
  own.
• 4:30
  Yeah,
• 4:31
  it's
• 4:31
  called
• 4:31
  shadow
• 4:31
  AI
• 4:32
  and
• 4:32
  it's
• 4:32
  when
• 4:32
  it's
• 4:33
  not
• 4:33
  actually
• 4:33
  approved.
• 4:34
  And
• 4:35
  that
• 4:35
  can
• 4:35
  bring
• 4:35
  up
• 4:35
  a
• 4:35
  lot
• 4:35
  of
• 4:35
  questions.
• 4:36
  Sure.
• 4:36
  In
• 4:36
  your
• 4:37
  area,
• 4:37
  right
• 4:37
  around
• 4:38
  security
• 4:38
  and
• 4:38
  issues
• 4:39
  like
• 4:39
  that.
• 4:40
  But
• 4:41
  shadow
• 4:42
  AI
• 4:42
  is
• 4:42
  when
• 4:43
  anybody
• 4:43
  just
• 4:43
  hops
• 4:44
  in,
• 4:44
  they
• 4:44
  use
• 4:44
  chat
• 4:44
  tbt.
• 4:45
  They
• 4:45
  use
• 4:45
  something
• 4:45
  like
• 4:46
  that
• 4:46
  to
• 4:46
  help
• 4:46
  them
• 4:46
  in
• 4:46
  their
• 4:46
  job.
• 4:49
  And
• 4:49
  so
• 4:49
  I'm
• 4:50
  feeling
• 4:50
  very
• 4:50
  exposed
• 4:50
  right
• 4:51
  now,
• 4:51
  but
• 4:51
  yes,
• 4:52
  but
• 4:54
  all
• 4:54
  the
• 4:54
  time.
• 4:54
  So
• 4:54
  I
• 4:55
  get
• 4:55
  it
• 4:55
  too.
• 4:55
  But
• 4:56
  there
• 4:56
  are
• 4:56
  just
• 4:56
  some
• 4:56
  ways
• 4:56
  that
• 4:57
  you
• 4:57
  can
• 4:57
  do
• 4:57
  that
• 4:57
  and
• 4:57
  have
• 4:57
  safeguards
• 4:58
  as
• 4:58
  well.
• 4:58
  So.
• 4:59
  So
• 4:59
  I
• 4:59
  would
• 4:59
  say
• 5:00
  number
• 5:00
  one,
• 5:00
  people
• 5:00
  are
• 5:00
  using
• 5:01
  it
• 5:01
  in
• 5:01
  LLMs
• 5:01
  on
• 5:02
  their
• 5:02
  own
• 5:02
  shadows.
• 5:03
  You
• 5:03
  asked
• 5:04
  for
• 5:04
  three.
• 5:05
  Second
• 5:05
  one,
• 5:06
  using
• 5:06
  it
• 5:06
  within
• 5:07
  systems
• 5:07
  they've
• 5:07
  already
• 5:08
  got
• 5:08
  going.
• 5:09
  And
• 5:09
  then
• 5:09
  the
• 5:10
  third
• 5:10
  way
• 5:10
  that
• 5:10
  people
• 5:11
  are
• 5:11
  really
• 5:11
  AI
• 5:12
  is
• 5:12
  taking
• 5:12
  off
• 5:12
  is
• 5:13
  things
• 5:13
  in
• 5:13
  like
• 5:13
  customer
• 5:13
  support,
• 5:15
  chatbots,
• 5:15
  things
• 5:16
  like
• 5:16
  that
• 5:16
  that
• 5:16
  are
• 5:16
  just
• 5:17
  really
• 5:17
  easy
• 5:17
  to
• 5:17
  use.
• 5:18
  We
• 5:18
  haven't
• 5:19
  gotten
• 5:19
  them
• 5:19
  quite
• 5:20
  as
• 5:20
  well
• 5:20
  specifically
• 5:21
  in
• 5:21
  the
• 5:22
  warehouse.
• 5:23
  It's
• 5:24
  beyond,
• 5:24
  I
• 5:24
  mean
• 5:24
  so
• 5:25
  we
• 5:25
  as
• 5:25
  an
• 5:25
  organization
• 5:26
  we're
• 5:26
  not
• 5:27
  going
• 5:27
  to
• 5:27
  name
• 5:27
  partners
• 5:27
  or
• 5:27
  anything
• 5:28
  but
• 5:28
  you
• 5:28
  know,
• 5:28
  for
• 5:29
  us
• 5:29
  in
• 5:29
  the
• 5:29
  cross
• 5:29
  border
• 5:30
  space,
• 5:30
  you
• 5:31
  know,
• 5:31
  you
• 5:31
  can
• 5:31
  imagine
• 5:32
  the
• 5:32
  amount
• 5:32
  of
• 5:32
  shippers
• 5:32
  we
• 5:32
  have
• 5:33
  over
• 5:33
  the
• 5:33
  last
• 5:33
  couple
• 5:34
  years
• 5:35
  that
• 5:36
  let's
• 5:36
  say
• 5:37
  they're
• 5:37
  small
• 5:37
  business,
• 5:38
  okay.
• 5:39
  And
• 5:39
  they,
• 5:39
  they
• 5:40
  don't
• 5:40
  always
• 5:40
  come
• 5:40
  with
• 5:40
  the
• 5:41
  best
• 5:41
  descriptions,
• 5:42
  customs
• 5:42
  descriptions,
• 5:43
  HS
• 5:44
  codes
• 5:44
  or
• 5:45
  maybe
• 5:45
  just
• 5:45
  don't
• 5:46
  provide
• 5:46
  any
• 5:46
  of
• 5:47
  that
• 5:47
  data.
• 5:47
  So
• 5:47
  we
• 5:47
  have
• 5:47
  some
• 5:48
  backend
• 5:48
  partners
• 5:49
  that
• 5:49
  we
• 5:49
  utilize
• 5:49
  that
• 5:49
  can
• 5:50
  comb
• 5:50
  through
• 5:51
  and
• 5:51
  AI
• 5:52
  based
• 5:52
  and
• 5:52
  they
• 5:52
  go
• 5:52
  through
• 5:52
  and
• 5:53
  they
• 5:53
  say
• 5:53
  hey
• 5:53
  here's
• 5:53
  the
• 5:54
  description.
• 5:54
  Somebody
• 5:54
  says
• 5:54
  it's
• 5:55
  a
• 5:55
  cotton
• 5:55
  T
• 5:55
  shirt,
• 5:56
  country
• 5:56
  of
• 5:56
  origin,
• 5:57
  Mexico,
• 5:57
  whatever
• 5:57
  that
• 5:58
  is,
• 5:58
  they
• 5:58
  can
• 5:58
  go
• 5:59
  through
• 5:59
  and
• 5:59
  then
• 5:59
  assign
• 5:59
  the
• 5:59
  HS
• 6:00
  code,
• 6:00
  you
• 6:01
  know,
• 6:01
  before
• 6:01
  we
• 6:02
  can.
• 6:02
  It's
• 6:02
  a
• 6:02
  value
• 6:02
  add
• 6:03
  for
• 6:03
  our
• 6:03
  customers
• 6:03
  and
• 6:04
  it
• 6:04
  stops
• 6:04
  them
• 6:04
  from
• 6:04
  having
• 6:05
  to
• 6:05
  do
• 6:05
  a
• 6:05
  lot
• 6:05
  of
• 6:05
  that
• 6:05
  legwork
• 6:06
  of
• 6:06
  figuring
• 6:07
  out
• 6:07
  HS
• 6:07
  codes.
• 6:08
  Obviously
• 6:08
  there's,
• 6:09
  it's
• 6:09
  a
• 6:09
  different
• 6:09
  code
• 6:09
  for
• 6:10
  the
• 6:10
  country
• 6:10
  of
• 6:10
  destination,
• 6:11
  right.
• 6:11
  So
• 6:11
  if
• 6:11
  you
• 6:11
  have
• 6:11
  to
• 6:12
  have
• 6:13
  a
• 6:13
  database
• 6:14
  of
• 6:14
  these
• 6:14
  codes
• 6:15
  for
• 6:15
  any
• 6:15
  possible
• 6:15
  product
• 6:16
  that
• 6:16
  you're
• 6:16
  going
• 6:16
  to
• 6:16
  sell
• 6:16
  internationally
• 6:17
  and
• 6:17
  having
• 6:17
  an
• 6:17
  AI
• 6:18
  there
• 6:18
  to
• 6:18
  leverage,
• 6:19
  that
• 6:20
  is
• 6:20
  already
• 6:20
  a
• 6:21
  value
• 6:21
  that
• 6:22
  we
• 6:23
  pass
• 6:23
  along.
• 6:24
  So
• 6:24
  when
• 6:24
  we
• 6:24
  look
• 6:24
  at
• 6:25
  the
• 6:25
  industry
• 6:25
  as
• 6:25
  a
• 6:25
  whole,
• 6:26
  so
• 6:26
  we're
• 6:26
  at
• 6:26
  manifest
• 6:27
  right
• 6:27
  now.
• 6:27
  You
• 6:28
  look
• 6:28
  at
• 6:28
  the
• 6:28
  industry
• 6:28
  and
• 6:28
  you've
• 6:29
  got,
• 6:29
  you've
• 6:30
  got
• 6:30
  carriers
• 6:30
  here,
• 6:30
  you've
• 6:31
  got
• 6:31
  final
• 6:31
  mile
• 6:31
  carriers,
• 6:33
  you've
• 6:33
  got
• 6:33
  some
• 6:33
  trucking
• 6:34
  over
• 6:34
  the
• 6:34
  road
• 6:34
  stuff,
• 6:35
  you
• 6:35
  have
• 6:35
  tons
• 6:35
  of
• 6:36
  fulfillment
• 6:37
  multi
• 6:37
  carrier
• 6:38
  integration
• 6:38
  tools,
• 6:39
  you've
• 6:39
  got
• 6:40
  your
• 6:40
  software
• 6:40
  platforms
• 6:41
  specifically
• 6:42
  there's
• 6:42
  AI
• 6:42
  vendors
• 6:43
  but
• 6:43
  where
• 6:44
  do
• 6:44
  we
• 6:44
  see,
• 6:45
  and
• 6:45
  I
• 6:45
  know
• 6:45
  you
• 6:45
  gave
• 6:45
  some
• 6:46
  good
• 6:46
  tips
• 6:46
  too,
• 6:46
  but
• 6:47
  where
• 6:48
  are
• 6:48
  we
• 6:48
  going
• 6:48
  to
• 6:48
  see,
• 6:49
  I
• 6:49
  guess
• 6:49
  in
• 6:49
  your
• 6:49
  prediction
• 6:50
  AI
• 6:50
  implemented
• 6:51
  first.
• 6:52
  Okay,
• 6:52
  so
• 6:53
  already
• 6:54
  we're
• 6:54
  seeing
• 6:54
  a
• 6:54
  lot
• 6:55
  in
• 6:55
  terms
• 6:55
  of
• 6:55
  roads,
• 6:56
  right?
• 6:57
  So
• 6:57
  with
• 6:57
  trucking,
• 6:59
  mapping
• 6:59
  out
• 7:00
  the
• 7:00
  routes
• 7:00
  that
• 7:01
  people
• 7:01
  should
• 7:01
  take
• 7:02
  simply
• 7:03
  based
• 7:03
  on
• 7:03
  past
• 7:03
  data
• 7:04
  of
• 7:05
  times
• 7:05
  of
• 7:05
  day
• 7:06
  and
• 7:06
  where
• 7:06
  you
• 7:06
  should
• 7:07
  go
• 7:07
  is
• 7:07
  already
• 7:07
  saving.
• 7:08
  You
• 7:09
  know,
• 7:09
  I
• 7:09
  think
• 7:09
  that
• 7:09
  there
• 7:09
  are
• 7:10
  some
• 7:10
  massive
• 7:10
  amounts
• 7:10
  of
• 7:11
  money
• 7:11
  being
• 7:11
  saved
• 7:11
  by
• 7:11
  the
• 7:11
  large
• 7:12
  carriers,
• 7:12
  people
• 7:13
  doing
• 7:13
  that
• 7:13
  working
• 7:14
  AI
• 7:14
  in.
• 7:15
  But
• 7:15
  yeah,
• 7:16
  I
• 7:16
  think
• 7:16
  that
• 7:16
  2026
• 7:17
  really
• 7:17
  is
• 7:18
  going
• 7:18
  to
• 7:18
  be
• 7:18
  the
• 7:19
  LLM
• 7:19
  year
• 7:20
  where
• 7:20
  we
• 7:20
  see
• 7:21
  it
• 7:21
  jumping
• 7:22
  into
• 7:22
  people
• 7:22
  being
• 7:23
  able
• 7:23
  to
• 7:23
  ask.
• 7:24
  So
• 7:24
  we
• 7:24
  have
• 7:24
  so
• 7:24
  much
• 7:25
  data,
• 7:25
  right.
• 7:26
  And
• 7:26
  being
• 7:26
  able
• 7:26
  to
• 7:26
  simply
• 7:27
  ask
• 7:27
  a
• 7:27
  question
• 7:27
  and
• 7:28
  be
• 7:28
  like
• 7:28
  what
• 7:28
  does
• 7:29
  this
• 7:29
  mean
• 7:29
  for
• 7:29
  me
• 7:30
  right
• 7:30
  now?
• 7:30
  We've
• 7:31
  been
• 7:31
  using
• 7:31
  things
• 7:31
  like
• 7:32
  ChatGPT,
• 7:33
  but
• 7:33
  it
• 7:33
  doesn't
• 7:33
  necessarily
• 7:34
  have
• 7:34
  all
• 7:34
  our
• 7:34
  data.
• 7:35
  We're
• 7:35
  starting
• 7:35
  to
• 7:36
  get
• 7:37
  the
• 7:37
  first.
• 7:37
  And
• 7:38
  there's
• 7:38
  multiple
• 7:39
  coming
• 7:39
  out
• 7:40
  usages
• 7:41
  of
• 7:41
  LLMs
• 7:43
  that
• 7:43
  are
• 7:44
  specifically
• 7:45
  data
• 7:45
  for
• 7:46
  shipping.
• 7:46
  Data.
• 7:47
  Yeah.
• 7:47
  So
• 7:47
  for
• 7:47
  your
• 7:47
  own
• 7:48
  data.
• 7:48
  And
• 7:48
  then
• 7:48
  you
• 7:49
  can
• 7:49
  just
• 7:49
  ask
• 7:49
  questions
• 7:50
  and
• 7:50
  say,
• 7:50
  what
• 7:50
  does
• 7:50
  this
• 7:51
  mean?
• 7:52
  Am
• 7:52
  I,
• 7:52
  you
• 7:52
  know,
• 7:53
  should
• 7:53
  I,
• 7:53
  should
• 7:54
  I
• 7:54
  change
• 7:54
  which
• 7:54
  route
• 7:55
  I'm
• 7:55
  using?
• 7:55
  Should
• 7:55
  I
• 7:56
  change
• 7:56
  which
• 7:56
  carrier
• 7:57
  I'm
• 7:57
  using?
• 7:57
  Should
• 7:57
  I,
• 7:58
  what,
• 7:58
  What
• 7:58
  should
• 7:58
  I
• 7:58
  do
• 7:58
  in
• 7:59
  order
• 7:59
  to
• 7:59
  save
• 7:59
  money?
• 8:00
  That's
• 8:00
  pretty.
• 8:01
  There's
• 8:01
  a
• 8:01
  lot
• 8:01
  of
• 8:01
  efficiencies
• 8:02
  you
• 8:02
  can
• 8:02
  have
• 8:02
  just
• 8:02
  by
• 8:03
  asking
• 8:03
  some
• 8:04
  simple
• 8:04
  questions.
• 8:04
  So
• 8:04
  many,
• 8:05
  so
• 8:05
  many.
• 8:05
  But
• 8:06
  I
• 8:06
  think
• 8:06
  we
• 8:06
  still
• 8:06
  have,
• 8:06
  I
• 8:06
  mean
• 8:07
  there's
• 8:07
  some
• 8:07
  issues.
• 8:07
  I
• 8:07
  don't
• 8:08
  want
• 8:08
  to
• 8:08
  say
• 8:08
  that
• 8:08
  it's
• 8:08
  all
• 8:08
  easy.
• 8:09
  I
• 8:09
  think
• 8:09
  right
• 8:09
  now
• 8:09
  because
• 8:10
  we're
• 8:10
  at
• 8:10
  the
• 8:10
  very
• 8:10
  cusp.
• 8:11
  We're
• 8:11
  getting
• 8:12
  trust
• 8:14
  and
• 8:14
  you
• 8:14
  know,
• 8:15
  hallucinations
• 8:16
  you
• 8:16
  hear
• 8:16
  about.
• 8:17
  We're
• 8:17
  not
• 8:17
  quite.
• 8:18
  I
• 8:18
  think
• 8:18
  humans
• 8:19
  need
• 8:19
  to
• 8:19
  be
• 8:19
  involved
• 8:20
  100%
• 8:20
  at
• 8:20
  this
• 8:21
  point.
• 8:21
  Right.
• 8:21
  Terminator.
• 8:22
  Did
• 8:22
  we
• 8:22
  not
• 8:23
  see
• 8:23
  the
• 8:23
  MOV
• 8:23
  movie
• 8:24
  Terminator?
• 8:24
  Come
• 8:24
  on,
• 8:25
  Skynet.
• 8:25
  I
• 8:25
  mean
• 8:26
  let's
• 8:26
  go,
• 8:26
  Come
• 8:26
  on,
• 8:27
  right
• 8:27
  now.
• 8:27
  It's
• 8:27
  why
• 8:28
  I
• 8:28
  always
• 8:28
  say
• 8:28
  please.
• 8:29
  Thank
• 8:30
  you,
• 8:30
  thank
• 8:30
  you,
• 8:32
  thank
• 8:32
  you,
• 8:32
  thank
• 8:32
  you,
• 8:33
  Great
• 8:33
  Overlord,
• 8:34
  I
• 8:34
  will
• 8:35
  do
• 8:35
  your
• 8:35
  bidding.
• 8:36
  So
• 8:37
  as
• 8:37
  companies
• 8:38
  in
• 8:38
  the
• 8:38
  E
• 8:38
  commerce
• 8:39
  and
• 8:39
  logistics
• 8:39
  space
• 8:39
  start
• 8:40
  to.
• 8:40
  To
• 8:40
  your
• 8:40
  point,
• 8:41
  bring
• 8:41
  these
• 8:41
  things
• 8:41
  online
• 8:42
  and
• 8:42
  start
• 8:42
  to
• 8:42
  use
• 8:43
  them
• 8:43
  in
• 8:43
  more
• 8:43
  innovative
• 8:44
  and
• 8:44
  helpful
• 8:44
  and
• 8:45
  efficient
• 8:45
  ways,
• 8:46
  what
• 8:46
  are
• 8:46
  some
• 8:47
  stumbling
• 8:48
  blocks
• 8:48
  or
• 8:48
  what,
• 8:48
  what
• 8:48
  are
• 8:48
  some
• 8:49
  things
• 8:49
  that
• 8:49
  they're
• 8:49
  running
• 8:49
  into
• 8:50
  that
• 8:50
  are
• 8:50
  problems
• 8:50
  and
• 8:51
  what
• 8:51
  are
• 8:51
  things
• 8:51
  they
• 8:52
  shouldn't
• 8:52
  do?
• 8:52
  Okay,
• 8:53
  I
• 8:54
  want
• 8:54
  to
• 8:54
  talk
• 8:54
  security
• 8:55
  to
• 8:55
  start
• 8:55
  and
• 8:56
  especially
• 8:56
  if
• 8:56
  you're
• 8:56
  using.
• 8:57
  So
• 8:57
  you
• 8:58
  know,
• 8:58
  I
• 8:58
  mentioned
• 8:58
  that
• 8:58
  we're
• 8:59
  starting
• 8:59
  to
• 8:59
  see
• 8:59
  some
• 8:59
  shipping
• 9:00
  specific.
• 9:00
  If
• 9:00
  you
• 9:00
  have
• 9:01
  a
• 9:01
  company
• 9:01
  specific
• 9:02
  or
• 9:02
  shipping
• 9:02
  specific
• 9:03
  LLM,
• 9:04
  you're
• 9:04
  going
• 9:04
  to
• 9:04
  be
• 9:04
  really
• 9:05
  safe
• 9:05
  with
• 9:06
  data.
• 9:07
  However,
• 9:07
  I
• 9:07
  was
• 9:08
  speaking
• 9:08
  with,
• 9:08
  I
• 9:09
  was,
• 9:09
  I
• 9:10
  was
• 9:10
  on
• 9:10
  a
• 9:10
  roundtable
• 9:11
  recently
• 9:11
  with
• 9:11
  a
• 9:12
  group
• 9:12
  of
• 9:12
  CEOs
• 9:13
  who
• 9:13
  were
• 9:13
  discussing
• 9:13
  how
• 9:14
  they
• 9:14
  were
• 9:14
  using
• 9:14
  AI
• 9:15
  and
• 9:15
  one
• 9:15
  of
• 9:15
  them
• 9:16
  said,
• 9:16
  oh,
• 9:16
  I
• 9:16
  got
• 9:16
  this.
• 9:17
  Great.
• 9:18
  It
• 9:18
  was
• 9:18
  so
• 9:18
  amazing.
• 9:19
  I
• 9:19
  had
• 9:19
  this
• 9:20
  huge
• 9:20
  contract
• 9:20
  that
• 9:21
  came
• 9:21
  in.
• 9:21
  It
• 9:21
  was
• 9:22
  like
• 9:22
  200
• 9:22
  pages.
• 9:23
  I
• 9:23
  ran
• 9:24
  it
• 9:24
  through
• 9:24
  ChatGPT
• 9:25
  and
• 9:25
  asked
• 9:25
  it
• 9:26
  to
• 9:26
  tell
• 9:26
  me
• 9:27
  what
• 9:27
  kind
• 9:27
  of
• 9:27
  issues
• 9:28
  it
• 9:28
  might
• 9:28
  see
• 9:28
  and
• 9:28
  it
• 9:29
  flagged
• 9:29
  like
• 9:29
  three
• 9:29
  issues
• 9:29
  and
• 9:30
  I
• 9:30
  was
• 9:30
  so
• 9:30
  excited.
• 9:31
  That's
• 9:31
  great.
• 9:32
  But
• 9:33
  don't
• 9:34
  replace
• 9:34
  your
• 9:34
  legal
• 9:34
  teams
• 9:35
  with
• 9:35
  it.
• 9:35
  No.
• 9:36
  If
• 9:36
  I.
• 9:37
  So
• 9:37
  this
• 9:37
  is
• 9:37
  something
• 9:37
  that
• 9:38
  needs
• 9:38
  to
• 9:38
  be
• 9:38
  really
• 9:38
  clear.
• 9:38
  If
• 9:39
  you're
• 9:39
  using
• 9:39
  something
• 9:39
  like
• 9:39
  Chat,
• 9:40
  GPT
• 9:40
  or
• 9:40
  Copilot
• 9:41
  or
• 9:41
  something,
• 9:42
  those
• 9:42
  technically
• 9:43
  are
• 9:44
  not
• 9:45
  private
• 9:46
  anyone.
• 9:46
  So
• 9:47
  if
• 9:47
  you
• 9:47
  are
• 9:47
  using
• 9:48
  private
• 9:48
  data,
• 9:48
  one
• 9:48
  of
• 9:49
  the
• 9:49
  biggest
• 9:49
  stumbling
• 9:50
  boxes
• 9:50
  I
• 9:50
  see,
• 9:51
  people
• 9:51
  are
• 9:52
  sharing
• 9:53
  private
• 9:53
  data
• 9:53
  maybe
• 9:54
  where
• 9:54
  they
• 9:54
  shouldn't
• 9:54
  be.
• 9:55
  So
• 9:55
  my
• 9:55
  rule
• 9:56
  of
• 9:56
  thumb
• 9:56
  is
• 9:56
  always
• 9:57
  if
• 9:58
  you
• 9:58
  would
• 9:58
  not
• 9:58
  put
• 9:59
  it
• 9:59
  in
• 9:59
  an
• 9:59
  email,
• 10:00
  if
• 10:00
  you
• 10:00
  would
• 10:00
  not
• 10:00
  put
• 10:01
  the
• 10:01
  data
• 10:02
  in
• 10:02
  a
• 10:02
  public
• 10:03
  Slack
• 10:03
  message.
• 10:03
  I
• 10:04
  work
• 10:04
  in
• 10:04
  marketing,
• 10:04
  so
• 10:05
  it's
• 10:05
  like,
• 10:05
  if
• 10:05
  I
• 10:05
  wouldn't
• 10:05
  put
• 10:05
  it
• 10:05
  on
• 10:06
  the
• 10:06
  website,
• 10:07
  I'm
• 10:07
  not
• 10:07
  going
• 10:07
  to
• 10:07
  put
• 10:07
  it
• 10:08
  in
• 10:08
  something
• 10:09
  like
• 10:09
  ChatGPT,
• 10:11
  because
• 10:12
  technically
• 10:12
  that's
• 10:13
  exposing
• 10:14
  it
• 10:14
  to
• 10:14
  somebody
• 10:14
  else.
• 10:15
  Especially
• 10:15
  when
• 10:15
  it
• 10:15
  comes
• 10:15
  to
• 10:16
  GDPR
• 10:16
  and
• 10:16
  regulations
• 10:17
  like
• 10:17
  that.
• 10:17
  If
• 10:17
  you're
• 10:18
  putting
• 10:18
  a
• 10:18
  spreadsheet
• 10:18
  into
• 10:19
  ChatGPT
• 10:19
  and
• 10:19
  say,
• 10:20
  hey,
• 10:20
  find
• 10:21
  me
• 10:21
  the
• 10:21
  best
• 10:21
  way
• 10:21
  to
• 10:21
  get
• 10:21
  to
• 10:21
  these
• 10:22
  addresses
• 10:22
  and
• 10:22
  these
• 10:23
  people,
• 10:23
  because
• 10:23
  they're
• 10:24
  our,
• 10:24
  our
• 10:24
  customers.
• 10:25
  Are
• 10:25
  they
• 10:25
  recipients
• 10:26
  customer
• 10:26
  data.
• 10:27
  We
• 10:27
  should
• 10:27
  be
• 10:27
  never
• 10:28
  getting
• 10:28
  private
• 10:28
  information
• 10:29
  put
• 10:29
  out
• 10:29
  there.
• 10:30
  That's
• 10:30
  just
• 10:30
  opening
• 10:31
  ourselves
• 10:31
  up.
• 10:32
  That
• 10:32
  being
• 10:33
  said,
• 10:33
  there
• 10:33
  are
• 10:33
  ways
• 10:33
  to
• 10:33
  do
• 10:34
  it.
• 10:34
  You
• 10:34
  can
• 10:34
  put
• 10:34
  in
• 10:35
  redacted
• 10:35
  data.
• 10:36
  You
• 10:36
  could
• 10:36
  put
• 10:37
  in
• 10:38
  summaries
• 10:39
  of
• 10:39
  like,
• 10:39
  this
• 10:39
  is
• 10:40
  like
• 10:40
  the
• 10:40
  amount
• 10:41
  of
• 10:41
  time
• 10:41
  I'm
• 10:41
  seeing
• 10:42
  where
• 10:42
  you're
• 10:43
  not
• 10:43
  getting
• 10:43
  in
• 10:43
  specific
• 10:44
  info.
• 10:44
  And
• 10:45
  there
• 10:45
  is
• 10:45
  still
• 10:45
  a
• 10:45
  way
• 10:45
  to
• 10:46
  use.
• 10:46
  I'm
• 10:46
  feeling
• 10:46
  a
• 10:47
  little
• 10:47
  scared
• 10:47
  right
• 10:47
  now,
• 10:48
  but
• 10:48
  yeah,
• 10:48
  I'm
• 10:48
  just
• 10:48
  feeling
• 10:49
  a
• 10:49
  little
• 10:49
  nervous.
• 10:50
  So.
• 10:50
  Yeah.
• 10:51
  Yeah.
• 10:51
  And
• 10:51
  then.
• 10:51
  And
• 10:52
  then
• 10:52
  another
• 10:52
  big
• 10:53
  issue
• 10:53
  I'm
• 10:53
  seeing,
• 10:53
  honestly
• 10:54
  is
• 10:54
  with
• 10:54
  our
• 10:55
  prompt
• 10:55
  engineering
• 10:56
  is
• 10:56
  what
• 10:56
  we
• 10:57
  call
• 10:57
  it.
• 10:57
  And
• 10:57
  it's
• 10:57
  the
• 10:57
  way
• 10:58
  you
• 10:58
  ask
• 10:58
  questions
• 10:59
  so
• 10:59
  very
• 11:00
  politely.
• 11:00
  Always,
• 11:01
  always,
• 11:01
  always,
• 11:02
  please,
• 11:03
  please.
• 11:03
  When
• 11:03
  you
• 11:04
  take
• 11:04
  a
• 11:05
  good
• 11:05
  prompt
• 11:06
  versus
• 11:06
  a
• 11:06
  bad
• 11:06
  prompt,
• 11:07
  is
• 11:07
  there
• 11:07
  a
• 11:07
  way.
• 11:07
  For
• 11:07
  sure,
• 11:08
  for
• 11:08
  sure.
• 11:10
  Most
• 11:10
  of
• 11:10
  us
• 11:10
  go
• 11:10
  in
• 11:10
  and
• 11:11
  we're
• 11:11
  really
• 11:11
  generic.
• 11:12
  So
• 11:12
  I
• 11:12
  kind
• 11:12
  of
• 11:12
  use
• 11:13
  this
• 11:13
  framework.
• 11:13
  This
• 11:13
  is
• 11:14
  super
• 11:14
  nerdy
• 11:14
  R,
• 11:15
  O,
• 11:15
  C,
• 11:15
  K
• 11:15
  S.
• 11:16
  You
• 11:16
  give
• 11:16
  it
• 11:16
  a
• 11:17
  role.
• 11:17
  So
• 11:17
  one
• 11:17
  of
• 11:17
  the
• 11:17
  best
• 11:18
  things
• 11:18
  I
• 11:18
  do,
• 11:19
  tell
• 11:19
  it
• 11:19
  to
• 11:19
  be
• 11:19
  something.
• 11:20
  A
• 11:20
  lot
• 11:20
  of
• 11:20
  times
• 11:21
  if
• 11:21
  I'm
• 11:21
  writing
• 11:21
  something,
• 11:22
  so
• 11:22
  I'm
• 11:22
  a
• 11:22
  writer,
• 11:23
  I'll
• 11:24
  say,
• 11:24
  I
• 11:24
  want
• 11:24
  you
• 11:25
  to
• 11:25
  be
• 11:25
  a
• 11:25
  1980s
• 11:27
  Russian
• 11:28
  gymnastics
• 11:29
  coach
• 11:30
  in
• 11:30
  the
• 11:30
  way
• 11:31
  you're
• 11:31
  responding.
• 11:31
  I
• 11:32
  don't
• 11:32
  want
• 11:32
  you
• 11:32
  to
• 11:32
  pull
• 11:32
  punches.
• 11:33
  I
• 11:33
  don't
• 11:33
  want
• 11:33
  you
• 11:34
  to
• 11:34
  tell
• 11:34
  me
• 11:34
  that
• 11:34
  this
• 11:35
  is
• 11:35
  good
• 11:35
  if
• 11:35
  it's
• 11:35
  garbage.
• 11:36
  Like,
• 11:36
  I
• 11:36
  don't
• 11:36
  care
• 11:36
  that
• 11:37
  you
• 11:37
  broke
• 11:37
  your
• 11:37
  ankle.
• 11:37
  Get
• 11:38
  back
• 11:38
  out
• 11:38
  there.
• 11:39
  You
• 11:39
  know
• 11:39
  what
• 11:39
  I'm
• 11:39
  saying?
• 11:39
  Yeah.
• 11:40
  But
• 11:40
  generally
• 11:41
  you
• 11:41
  pick
• 11:41
  the
• 11:42
  role.
• 11:42
  So
• 11:42
  I
• 11:42
  may
• 11:42
  be
• 11:43
  like,
• 11:43
  you
• 11:43
  are
• 11:43
  a
• 11:44
  senior
• 11:45
  warehouse
• 11:45
  operations
• 11:46
  person.
• 11:47
  Your
• 11:48
  answer
• 11:48
  will
• 11:48
  be
• 11:49
  completely
• 11:49
  different
• 11:50
  than
• 11:50
  if
• 11:50
  you
• 11:50
  just
• 11:50
  put
• 11:50
  in
• 11:51
  the
• 11:51
  question.
• 11:51
  You
• 11:52
  should
• 11:52
  ask
• 11:52
  for
• 11:53
  certain
• 11:53
  out.
• 11:54
  I
• 11:54
  would
• 11:54
  have
• 11:54
  never
• 11:54
  thought
• 11:54
  of
• 11:55
  that.
• 11:55
  Yeah,
• 11:55
  all
• 11:56
  so
• 11:56
  good.
• 11:57
  Ask
• 11:57
  for
• 11:58
  certain
• 11:58
  outputs.
• 11:58
  Like,
• 11:58
  I
• 11:59
  want
• 11:59
  it
• 11:59
  in
• 11:59
  this
• 11:59
  way.
• 12:00
  Another
• 12:00
  thing
• 12:00
  I
• 12:00
  do
• 12:00
  is
• 12:01
  to
• 12:01
  ask
• 12:01
  it
• 12:02
  what
• 12:02
  assumptions
• 12:03
  did
• 12:03
  it
• 12:03
  make?
• 12:04
  Because
• 12:05
  it
• 12:05
  makes
• 12:05
  its
• 12:05
  own
• 12:06
  assumption.
• 12:06
  So
• 12:06
  maybe
• 12:06
  you're
• 12:07
  saying,
• 12:07
  like,
• 12:07
  what
• 12:07
  happened
• 12:07
  to
• 12:08
  this
• 12:08
  package?
• 12:09
  You
• 12:09
  know,
• 12:09
  I
• 12:09
  had
• 12:09
  a
• 12:09
  package,
• 12:09
  it
• 12:10
  left
• 12:10
  from
• 12:10
  Chicago.
• 12:11
  It
• 12:11
  may
• 12:11
  come
• 12:11
  back
• 12:11
  and
• 12:11
  Say
• 12:12
  I'm
• 12:12
  assuming
• 12:12
  the
• 12:12
  weather
• 12:13
  was
• 12:13
  falling,
• 12:14
  right?
• 12:14
  And
• 12:14
  then
• 12:14
  you
• 12:15
  realize,
• 12:15
  oh
• 12:15
  no,
• 12:15
  we
• 12:16
  didn't
• 12:16
  have
• 12:16
  the
• 12:16
  weather
• 12:17
  was
• 12:17
  fine,
• 12:17
  it
• 12:17
  was
• 12:17
  a
• 12:18
  storm.
• 12:18
  Right?
• 12:18
  And
• 12:18
  so
• 12:19
  ask
• 12:19
  for
• 12:20
  what
• 12:20
  it's
• 12:20
  assuming.
• 12:21
  I
• 12:21
  like
• 12:21
  to
• 12:21
  ask
• 12:22
  for
• 12:22
  its
• 12:22
  probability
• 12:23
  of
• 12:23
  how
• 12:24
  accurate
• 12:24
  it
• 12:25
  thinks
• 12:25
  it
• 12:25
  probably
• 12:26
  is.
• 12:28
  But
• 12:28
  I've
• 12:29
  actually
• 12:29
  developed
• 12:29
  it
• 12:29
  so
• 12:30
  that
• 12:30
  if
• 12:30
  I
• 12:30
  put
• 12:30
  it
• 12:30
  in,
• 12:30
  I
• 12:31
  can
• 12:31
  even
• 12:31
  say
• 12:32
  I've
• 12:32
  said
• 12:32
  so.
• 12:33
  Rocks
• 12:33
  stand
• 12:33
  for
• 12:33
  things
• 12:33
  like
• 12:34
  roll
• 12:34
  output,
• 12:36
  the
• 12:36
  context.
• 12:37
  The
• 12:38
  what
• 12:38
  you
• 12:38
  should
• 12:38
  know.
• 12:39
  So
• 12:39
  another
• 12:39
  really
• 12:40
  great
• 12:40
  one.
• 12:40
  What
• 12:41
  else
• 12:41
  do
• 12:41
  you
• 12:41
  need
• 12:41
  to
• 12:41
  know
• 12:42
  from
• 12:42
  me?
• 12:43
  What
• 12:43
  other
• 12:43
  information
• 12:44
  would
• 12:44
  make
• 12:44
  it
• 12:44
  easier
• 12:45
  for
• 12:45
  you
• 12:45
  to
• 12:45
  answer
• 12:45
  this
• 12:45
  question?
• 12:47
  It'll
• 12:47
  give
• 12:47
  you
• 12:47
  so
• 12:48
  much
• 12:48
  better
• 12:48
  data.
• 12:49
  Really,
• 12:49
  really
• 12:49
  good
• 12:50
  info.
• 12:51
  And
• 12:51
  then
• 12:51
  S
• 12:52
  is
• 12:52
  when
• 12:52
  it
• 12:52
  comes
• 12:52
  down
• 12:53
  to
• 12:53
  like
• 12:53
  how
• 12:53
  sure
• 12:53
  are
• 12:53
  you
• 12:54
  about
• 12:54
  this?
• 12:54
  I've
• 12:55
  developed
• 12:55
  it
• 12:55
  now
• 12:55
  so
• 12:55
  I
• 12:56
  can
• 12:56
  just
• 12:56
  say
• 12:56
  can
• 12:56
  you
• 12:56
  give
• 12:57
  me
• 12:57
  a
• 12:57
  prompt?
• 12:57
  I'm
• 12:58
  like
• 12:58
  looking
• 12:58
  at
• 12:58
  this
• 12:59
  using
• 12:59
  my
• 13:00
  rocks
• 13:00
  format.
• 13:00
  Can
• 13:00
  you
• 13:00
  give
• 13:01
  me
• 13:01
  a
• 13:01
  prompt?
• 13:01
  And
• 13:01
  then
• 13:01
  it'll
• 13:02
  tell
• 13:02
  me
• 13:02
  all
• 13:02
  the
• 13:02
  things
• 13:02
  and
• 13:02
  fill
• 13:03
  it
• 13:03
  out
• 13:03
  and
• 13:03
  then
• 13:03
  I'll
• 13:03
  send
• 13:03
  it
• 13:03
  to
• 13:03
  it
• 13:04
  and
• 13:04
  it'll
• 13:04
  give
• 13:04
  you
• 13:05
  all
• 13:05
  the
• 13:05
  info.
• 13:05
  So.
• 13:06
  So
• 13:06
  R
• 13:06
  O
• 13:06
  C
• 13:07
  K
• 13:07
  S
• 13:08
  which.
• 13:08
  Is
• 13:08
  roll
• 13:09
  roll
• 13:10
  output
• 13:11
  output.
• 13:11
  So
• 13:11
  that's
• 13:11
  like
• 13:12
  what
• 13:12
  do
• 13:12
  you
• 13:12
  want
• 13:13
  to
• 13:13
  see?
• 13:13
  Sure
• 13:13
  you
• 13:14
  list
• 13:14
  it
• 13:14
  in
• 13:14
  this
• 13:14
  way.
• 13:15
  Context,
• 13:16
  context.
• 13:16
  So
• 13:17
  like
• 13:17
  here's
• 13:17
  the
• 13:17
  context
• 13:18
  of
• 13:18
  the
• 13:18
  situation.
• 13:20
  I
• 13:20
  have
• 13:20
  a
• 13:20
  really
• 13:20
  upset
• 13:21
  customer.
• 13:22
  My
• 13:23
  my
• 13:23
  boss
• 13:23
  is
• 13:24
  asking
• 13:24
  to
• 13:24
  know
• 13:24
  what
• 13:25
  happened
• 13:25
  to
• 13:25
  this
• 13:26
  package.
• 13:26
  It
• 13:27
  was
• 13:27
  supposed
• 13:27
  to
• 13:27
  arrive
• 13:28
  and
• 13:28
  I'm
• 13:28
  just
• 13:29
  not
• 13:29
  getting
• 13:29
  a
• 13:29
  flag
• 13:29
  on
• 13:30
  anything.
• 13:30
  You
• 13:31
  know,
• 13:31
  any
• 13:31
  data.
• 13:31
  Ooh,
• 13:32
  also
• 13:32
  with
• 13:33
  contact
• 13:33
  uploading
• 13:34
  any
• 13:34
  data
• 13:34
  you
• 13:34
  do
• 13:35
  have
• 13:35
  that
• 13:35
  is
• 13:35
  not
• 13:36
  private.
• 13:36
  Right?
• 13:37
  So
• 13:37
  adding
• 13:37
  in
• 13:37
  that
• 13:38
  kind
• 13:38
  of
• 13:38
  information.
• 13:40
  K
• 13:40
  is
• 13:41
  asking
• 13:41
  it
• 13:41
  what
• 13:42
  else
• 13:42
  it
• 13:42
  needs
• 13:42
  to
• 13:42
  know.
• 13:43
  So
• 13:43
  like
• 13:43
  what
• 13:44
  other
• 13:44
  things
• 13:45
  do
• 13:45
  you
• 13:45
  feel
• 13:45
  like
• 13:45
  you
• 13:46
  need
• 13:46
  to
• 13:46
  know?
• 13:46
  And
• 13:47
  then
• 13:47
  S
• 13:47
  is
• 13:47
  like
• 13:47
  how
• 13:48
  sure
• 13:48
  are
• 13:48
  you
• 13:48
  like
• 13:48
  the.
• 13:51
  If
• 13:51
  you
• 13:51
  are
• 13:52
  watching
• 13:52
  or
• 13:52
  listening,
• 13:53
  you
• 13:53
  just
• 13:53
  got
• 13:53
  a
• 13:53
  huge
• 13:54
  nugget
• 13:54
  of
• 13:54
  information
• 13:55
  on
• 13:55
  AI
• 13:55
  or.
• 13:56
  Helps
• 13:57
  a
• 13:57
  ton
• 13:57
  share.
• 13:57
  Subscribe
• 13:58
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• 13:58
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• 13:59
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• 14:00
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• 14:01
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• 14:01
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