Latest / Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Pros/Cons of Merger, Competitive Pricing and Scaling a Creative Agency | #AskSwenk | Ep #147
Discover the pros and cons of a merger with an agency that has complimentary services. Determine if you are competitively priced in your market, and is it possible to scale a creative agency?
{1:35} Rikki asked: "We are a digital marketing agency considering merging with a design and development agency. We think this will be a good move because the services are very complimentary. What are the pros and cons?"
{6:03} Imani asked: "How do you know if you are competitively priced? I thought about getting proposals from my competitors for the type businesses that I would like to work with…
The skinny
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