Latest / Craft Brewery Financial Training Podcast
Brewery Marketing Metrics That Matter
Today on the podcast we hear from Chris Overlay, CEO of Get Hoptimized, a craft beer marketing and advertising agency.
Chris' company helps breweries and craft beer businesses grow with effective and affordable marketing services, from label designs, to social media ads, to strategizing world domination.
Key Topics
How much to spend on brewery marketing
The marketing metrics that matter for craft breweries
How to use 'funnels' to bring more customers into your taproom
Resources
Connect with Chris Overlay
Learn more about the brewery finance network
Today’s episode is brought to you by BevCap…
The skinny
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