Latest / The Inspired Stories Podcast / How First Step Staffing Method is Building Dignity Through Employment with Kellie Brownlow | Staffing Series
Transcript
- 0:04Welcome to another edition of Inspired Stories, where leaders
- 0:07share their experiences so we can learn from their successes,
- 0:10how they've overcome adversity, and explore current challenges
- 0:13they're facing. Welcome to another edition of
- 0:18the Inspired Stories podcast, where leaders share their
- 0:20experiences so we can learn from their successes and be inspired
- 0:23by how they've overcome adversity.
- 0:26My name is Anthony Kotaspodi, and today's guest is Kelly
- 0:28Brownlow, Chief Mission Officer of First Step Staffing, a
- 0:32nonprofit staffing agency that cultivates a world of untapped
- 0:37talent to provide an always ready and reliable workforce for
- 0:41their local business partners. They believe that a job is much
- 0:44more than a paycheck. For people facing barriers to
- 0:47employment, it can mean dignity, opportunity and hope.
- 0:50They help people who have been most disenfranchised from the
- 0:53workforce, including men and women experiencing homelessness,
- 0:57veterans and returning citizens. From industry specific
- 1:01experience to personal coaching to work site transportation for
- 1:05workers, First Step is designed to make a difference, ensuring
- 1:09successful staffing and meaningful employment in the
- 1:12communities they serve. Kelly has a bachelor's in
- 1:15communication and political science from Rhode Island
- 1:18College and a master's in public administration from the
- 1:21University of Georgia. As the Chief Missions Officer,
- 1:25Kelly is responsible for fundraising, community and
- 1:28partner engagement, client support services, and marketing
- 1:31and communications in all existing markets, which include
- 1:35Atlanta, Orlando, Nashville, Dallas, LA, San Bernardino,
- 1:40Philadelphia, Augusta and Houston.
- 1:43Now before we get into all that good stuff, today's episode is
- 1:46brought to you by my company, Add Back Benefits Agency, where
- 1:49we offer very specific and unique employee benefits that
- 1:53are both great for your team and fiscally optimized for your
- 1:56bottom line. One recent client was able to
- 1:58add over $900 per employee per year in extra cash flow by
- 2:03implementing one of our proprietary programs.
- 2:06Results vary for each company and some organizations may not
- 2:09be eligible. To find out if your company
- 2:11qualifies, contact us today at AD back benefitsagency.com.
- 2:15Now back to our guest today, the Chief Mission Officer of First
- 2:18Step Staffing, Kelly Brownwell. I appreciate you making the time
- 2:21to Share your story today. Yeah, thanks for having me.
- 2:25So, Kelly, before we get into First Step staffing, I'd like to
- 2:28hear a little bit about the path that led you to First Step.
- 2:33Sure, it's a long path. I'll I'll summarize it here.
- 2:37So I moved to Georgia right out of college for grad school.
- 2:44Knew that I wanted to go into public administration for a
- 2:48time. Considered nonprofit, graduated
- 2:52in public administration, spent most of my career in government
- 2:56relations and economic development.
- 3:01Finally was at a point, the first time in my life without a
- 3:03job. I was a political appointee and
- 3:05we lost the election. And so ended up being able to
- 3:09make that dive into nonprofit and that was with Boys and Girls
- 3:12Clubs. And while I was there, one of
- 3:15the things I learned most people don't know is most boys and
- 3:18girls clubs are in rural areas, not metropolitan.
- 3:21Most of the kids we serve are in rural parts of the country.
- 3:25And I got really into when you look at the stats and follow
- 3:30like what their future could look like, they're
- 3:35disenfranchised from the workforce, really.
- 3:37I mean, the ones who can leave rural areas do, and they're not
- 3:39gonna come back. They work in the metro areas.
- 3:42They go to the ones who are there are not introduced to the
- 3:46opportunities around them or by the time they are, it's not
- 3:50appealing to be a farmer, which is really all about science.
- 3:54So bottom line is I got really into advocating for introducing
- 3:59kids in rural areas to workforce development for at at a young
- 4:05age so they could know the opportunities around them.
- 4:09Ended up advocating at the State House in the governor's office,
- 4:13got appointed to the state workforce board from there, and
- 4:16ultimately a position opened up here at first step.
- 4:19I was approached and it really, really appealed to me that this
- 4:26organization is doing what I was trying to do on the front end,
- 4:29on the back end, right? Like I, I was trying to avoid
- 4:33getting these kids to this position.
- 4:35That was what my thought was. And now this is on the other
- 4:38side of that, that they've, they're there.
- 4:42So now what do you do so. And so let's talk about what you
- 4:45do. You know, I talked with a number
- 4:47of staffing agencies. It's pretty unusual for them to
- 4:51be set up as a nonprofit like yours.
- 4:53And I think as we tell more of your story, it'll become clear
- 4:56why that structure is in place. So tell me about in your own
- 5:00words, what First step does. Sure.
- 5:04So first up, staffing is a light industrial staffing company just
- 5:08like anyone that that you could name that you've probably
- 5:11interviewed before. We have a sales team just like
- 5:15they do. We fill jobs just like they do
- 5:1899% of our customers for whom we're placing people in jobs are
- 5:22private for profit companies. But the significant differences
- 5:27that the individuals we aim to put in jobs are that those
- 5:33target populations you referenced homeless recently
- 5:37homeless experiencing homeless at risk of homeless and justice
- 5:41system involved veterans. Yes, that has become a smaller
- 5:45portion. And then what I just described
- 5:47as individuals with chronic barriers, they're chronic
- 5:50unemployment, chronic poverty. And so that's kind of the
- 5:55difference between that's the first distinguisher between US
- 5:59and usually like a for profit staffing company.
- 6:02The second is we provide transportation to and from work.
- 6:06So that alone is, is a, a big sell, but, but it makes sense,
- 6:10right? If the individuals we're serving
- 6:12are 70% homeless, they most likely don't have a way to get
- 6:16to work. And then we also provide
- 6:20services to support them in retaining that job, right?
- 6:23The first step is getting the job, The next step is keeping
- 6:27the job. And so, and then I also like to
- 6:31say what distinguishes us from other when we're in there, you
- 6:37know, bidding for a proposal? We have a, all of our
- 6:42competitors are pulling from the same pool of employees, right?
- 6:46We're not, We have a whole different pool of employees, an
- 6:51untapped workforce, willing, able, capable, just locked out.
- 6:57And so and this, this is really a fact.
- 7:00So because of that, if, if one of our customers calls tomorrow,
- 7:04today and says I need 40 people tonight, we, we can pull them in
- 7:08like that and we do. And so that distinguishes us
- 7:11that we're kind of tapping it. You know, I say we're, we are
- 7:14screening in the individuals that all of our competitors are
- 7:17screening out. So let's talk about the pull,
- 7:24the pool of people that you're pulling from.
- 7:27So we're talking about homeless people, veterans is a small
- 7:32percentage, and then we're talking about people who were
- 7:36previously incarcerated. So some skeptics would say,
- 7:41yeah, but Kelly, are these really the folks that I want
- 7:44working at my company? Like, you know, they, they had
- 7:47some trouble with the law or, you know, they, they don't even
- 7:51have a home. Like, how do I know I can rely
- 7:53on them to show up? You know, like, why aren't these
- 7:56people working anyways? Like talk me through kind of
- 7:59like, I'm sure you've heard this before and what the reality
- 8:03actually is of these folks that you're helping to place.
- 8:07So the reality is last year we employed over 7500 individuals.
- 8:14No one we employ is sentenced to us.
- 8:17Every single person we employ comes to us on their own.
- 8:21And I remind my team all the time we're called first step,
- 8:25but we are almost always the last stop.
- 8:28Because these men and women have tried over and over and over
- 8:33again to retain employment traditionally.
- 8:36Just like you or I would, just like my kids would, just like my
- 8:38neighbors would. But they are told no over and
- 8:42over and over again, no, because you don't have an address, no
- 8:46because of your hygiene right now, no because you have a
- 8:49criminal record. No, because you haven't worked
- 8:51in 10 years, over and over and over again.
- 8:55And, and typically when they come to us, never mind their
- 8:58life's trauma that they've all experienced, they're actively in
- 9:02trauma because they have been told no time and time and time
- 9:05again by employers, you know, so these are individuals that want
- 9:10to work. They are just not allowed.
- 9:14I mean, that's what I, I use the phrase often when I'm talking to
- 9:17funders, They are locked out of accessing economic opportunity.
- 9:21And I, I call them the forgotten population.
- 9:24Cause so often and necessarily we are talking about wage gaps,
- 9:30right between different demographics and what that looks
- 9:33like and how we got here. And that's an important
- 9:36conversation to have. But whenever we're having that
- 9:39conversation, I remind people that the individuals we're
- 9:42serving would love to be part of that gap.
- 9:45They'd love to be part of the gap because that means they have
- 9:48access to economic opportunity and then they can get over that
- 9:52gap. These people aren't even part of
- 9:55that gap. They're completely left out.
- 9:59And they're left out because of things like you're saying they
- 10:02don't have an address. And so they're like, Nope,
- 10:05you're out. Maybe their hygiene currently
- 10:09isn't to the standards that the employer, Nope, you're out.
- 10:12And you know, I hadn't really thought about it in the terms
- 10:15that you're describing. They're an active trauma because
- 10:18they're trying so hard to take part in the, the workforce.
- 10:24They, they want a better way of life and the people that could
- 10:30give them access to it just keep telling them no.
- 10:32And so they're frustrated and they're down.
- 10:34And so first step is the last stop for these people.
- 10:38And how do you help to solve those barriers that have
- 10:44prevented them from getting work before?
- 10:46Yeah, so I, I love, I love. We get this question a lot.
- 10:49And I often have to remember to coach my team of, you know,
- 10:53initially we're not solving for them, we're overlooking them,
- 10:56right. So you come in, you have two
- 10:58forms of ID, you come into orientation.
- 11:02We've got a room of 40 people here right now.
- 11:05We do a panel drug test that day, 2 forms of ID, and we do do
- 11:11background checks for our own purposes.
- 11:15But every single individual in here is going to be placed on a
- 11:19job and then they'll start within 72 hours and they are
- 11:23going to have transportation to and from work.
- 11:26OK. So that that's the first step,
- 11:28right? Access to economic opportunity.
- 11:30The second step is that discussion about, you know, like
- 11:34right here today, they will say, is there anything at all right
- 11:38now that will get in the way of you, A, showing up at work on
- 11:43this assignment and B, succeeding in it.
- 11:45So some of those things might be well, I an immediate thing that
- 11:49we can help with is well, I don't have a Marta card to get
- 11:51back home, which is our public transportation here to get back
- 11:54to the transportation site to get on the bus or I literally am
- 11:59living in my car and don't have a place to take a shower.
- 12:01Those things that might, you know.
- 12:03So if those things immediately, we will help working with
- 12:07community partners to get them to access those immediate
- 12:09barriers. Then over time, after our
- 12:12clients have worked 30 days successfully worked and shown
- 12:16that they can be there and show up, it's several of our markets
- 12:20they have access to kind of what we say is that next step, right,
- 12:24like the first step is economic opportunity, the the second is
- 12:27economic mobility. And so after that 30 days we
- 12:32have programs that help support for housing like and and it's,
- 12:38it is a very flexible, it is, it's private foundation funded
- 12:42money. So it's not tethered to
- 12:45government red tape. We have housing financial
- 12:49assistance, we have financial literacy classes and we also
- 12:53connect them to up skill training that we pay for in high
- 12:57demand, higher wage trades so that they can move on to the
- 13:02next the next place. And so and that's kind of the
- 13:05trajectory. And then, you know, we our goal.
- 13:08A lot of times we get the question of, you know, how long
- 13:11is your job retention? Like what is successful?
- 13:14And for us after 90 days, we want to see it dip, right?
- 13:19Because that means they've been in the workforce, they're
- 13:22successful, they've got their confidence back, their dignity
- 13:26back, their hope back, and they are ready to take that next step
- 13:31into a, into a position that they're going to have economic
- 13:34and workforce mobility. That said, some of these
- 13:37individuals we work with, I mean, we have several people who
- 13:41have served 35 to 45 years in prison.
- 13:43They will not be able to get another job anywhere else
- 13:45because of their background. I mean, we have individuals who
- 13:49worked with us for 7-8 years. They'll always work with us.
- 13:53And so there's no limit on on how long they can work here.
- 13:57But our goal is to get you in, restore your dignity and
- 13:59confidence, and prepare you for what's next.
- 14:02And the previously incarcerated people, why aren't they able to,
- 14:07like other folks, be able to move up to another position?
- 14:11So the individuals that we serve at first step and when I talk
- 14:15about previously incarcerated, a lot of people go immediately and
- 14:19frankly, I did too, you know, to individuals in and out of the
- 14:23system. Most of the men and women we're
- 14:26serving are 20 to 40 years of time served, which are, which
- 14:31are, really, and you can imagine what type of felony charges that
- 14:37is. And, and many employers it,
- 14:41that's just a deal breaker, you know, and I, and I struggle with
- 14:46it so much because they've paid 35 years of time, you know, and,
- 14:54and the fact that they can't, and one of my, one of the, one
- 14:58of my clients says, you know, all I want to do is earn an
- 15:01honest living. That's it, right?
- 15:03I don't want to be put back in the situation that got me there.
- 15:08And, and this, this particular client came to us, you know, he
- 15:12had worked with another non profit a little bit different
- 15:15than ours, but they didn't provide transportation.
- 15:18And so he basically ended up, I mean, he couldn't get there.
- 15:22It was like a site that was 30 miles away.
- 15:24And in most urban areas outside of New York City, our, our
- 15:28public transportation system is not as connected.
- 15:30And so basically three days in a row, we was late, even though we
- 15:33got up at 4:00 AM to get to the site for 8:30, they had to let
- 15:37him go. And he tells the story of he was
- 15:39just crying and crying, 'cause I mean, he did not want to go back
- 15:43to that life and went to the community partner and just
- 15:46crying and said I will do anything.
- 15:48I'll do anything. You can pay me $5.00 an hour.
- 15:50I'll do anything. And they sent him here and he,
- 15:57he, he's a great story. I can get to later.
- 15:59But but that's that is who we're seeing.
- 16:02Do it now. I want to hear the rest of this.
- 16:04OK, so his name is Nick. And so he came here, he worked
- 16:10for us for two years on multiple jobs.
- 16:12I mean, he was like, we could put him anywhere.
- 16:15I mean, he just they loved him on the job sites.
- 16:18He would be a supervisor. He he was such a hard worker.
- 16:21He was super motivational for all the other clients that
- 16:26worked with him. And we actually didn't become
- 16:30aware of how successful Nick was until we came across, he was
- 16:33tagging us on social media talking about how we changed his
- 16:36life. And so of course, we reached
- 16:38out. He's still working for us.
- 16:41We were able to enroll him. And, you know, and I'll go back
- 16:45a bit too, He says too. He says, you know, when he tells
- 16:48his story, he goes, the only adults I knew growing up were
- 16:52prostitutes and drug dealers, that that's his words.
- 16:55And he was in and out of the system till he went in the
- 16:57system for 25 years. And so, and here's the great
- 17:03thing. We were able to help Nick with
- 17:04financial assistance and forever, you know, in prison he
- 17:08learned welding. And so I would say forever to
- 17:13him, you know, Nick, we can get you into an apprentice program
- 17:17because apprenticeships are actually the most background
- 17:20friendly here, at least in Georgia.
- 17:22And I said, we can get you into an apprentice program.
- 17:24You could really turn your life around very quickly.
- 17:28And he kept saying, no, I mean, you know, and that's OK.
- 17:31We kept on offering it. Literally 3 months ago.
- 17:34He comes in, he's an ambassador for us now and he comes in for
- 17:39an event and he's wearing all this protective gear and I'm
- 17:43like, what are you doing? And he goes, I am a welding
- 17:46apprentice. He's like, you would not believe
- 17:47how much money I'm making right now.
- 17:49And he goes, Kelly, in a year I'm going to be making $100,000.
- 17:53And I was like, you know, really, Nick, I think we talked
- 17:55about this and he said, and this is what's key.
- 17:58And again, I can tell you story over story over story.
- 18:01He said I wasn't ready, Kelly. He said that amount of money
- 18:05that you were talking to me about two years ago was
- 18:08overwhelming for me to think about managing.
- 18:11Overwhelming and he's like, and you know, you did always
- 18:15position it as like you'll be making $19.00 an hour and then
- 18:18$100,000 and they pay you to go through training.
- 18:21And, and he said it just, I mentally wasn't there.
- 18:24It was too much. And I love that story because it
- 18:29gets to the kind of making sure we're meeting clients where they
- 18:31are and understanding they need to do things on their own time.
- 18:36You know, we have another client, Mr. Marshall, who 38
- 18:40years in prison, 38 years came to us after six days on the on
- 18:46the street after being released. And ultimately he really wasn't
- 18:51ready to work at first. So we went through some things
- 18:52to get him ready. And truth be told, he was in an
- 18:55$11.00 an hour job, right? He hadn't worked in so long and
- 19:00he loved it. I mean, he did so well.
- 19:02He was there six months and he kept saying, yeah, Mr. Marshall,
- 19:04you're let's we can put you in up skill training.
- 19:07And you know, he kept saying, no, Fast forward a year, no,
- 19:13Fast forward 18 months, he's still at this job site, but he,
- 19:17he stops in on one of our staff calls.
- 19:19He sees my, one of my team members and he says hello in the
- 19:22parking lot. And he said, guess what?
- 19:23I, I got my own apartment. It's a one.
- 19:26I, he, he said, you know, Miss Kelly, I filled out all of the
- 19:29paperwork by myself. He's like mostly, mostly all I
- 19:31said, that is so awesome. And so even when we were looking
- 19:36at his apartment where it was in the rent and what he was making,
- 19:39you know, we tried to convince him again and we said we'll pay
- 19:42for all of this. But the bottom line is he said,
- 19:44I, I'm very, very comfortable where I am.
- 19:48And so to to I'm, I'm bystanders, you know, it looks
- 19:54like, well, he's not making a livable wage.
- 19:56True. He's in a one bedroom apartment.
- 20:00How's he gonna sustain this? I mean, the truth is for him
- 20:03after 38 years in prison. This is he's at a comfort level
- 20:08that he doesn't want to give up. And who am I?
- 20:11Who are we to tell him that's that's not where society expects
- 20:15you to be? And so I always say to to
- 20:18funders and our partners, like everyone of our neighbors should
- 20:23have access to quality jobs, to bedroom apartments, housing and
- 20:27mortgage. Everyone should have access to
- 20:29that, but they don't have to seize it if they don't want to.
- 20:34I think that's an important point.
- 20:35I think maybe what you're touching on here is there's sort
- 20:38of a natural inclination for us to sort of impose our own values
- 20:42or belief systems on other people.
- 20:44Like, hey, there's other opportunities for you.
- 20:47You could be making this instead of this.
- 20:49You could be in a position of authority.
- 20:51You could, you know, have a 2 bedroom instead of a one
- 20:53bedroom. And he keeps telling you, hey,
- 20:56I'm good. Like this fits me like I right.
- 21:00And so, yeah, you probably have to check yourself a little bit
- 21:03and say, OK, we make the opportunities available, but we
- 21:07don't have to push it on him. Right, right.
- 21:10There's one of my team members came in one day and he said,
- 21:12hey, we've got this client here. He's living in his car, but he's
- 21:15saying what he wants for a support service is he wants to
- 21:18get his GED. And, and I'm saying, well,
- 21:20wouldn't that be more comfortable if we helped get you
- 21:22out of your car? And he's saying, no, he goes, So
- 21:24what do I do? I said, help him get his GED
- 21:27because that's his goal, right? And I said, so think about that.
- 21:30That's his goal. We help him reach that step.
- 21:33Eventually he's going to get to the place that says, OK, now I
- 21:35want to get out of my car and go somewhere else.
- 21:38And like, but for us to sit here and say, great goal, but we, you
- 21:40know, we got to get you out of your car first.
- 21:42You know, is is kind of the opposite of what we're trying to
- 21:45do here because our ultimate goal is making sure as many
- 21:50people as possible we serve can achieve self-sufficiency, but
- 21:54they're only going to achieve that following their own path.
- 21:58You mentioned with this individual that when he first
- 22:02got out, he wasn't quite ready to work, so you had to do some
- 22:05things to get him ready for work.
- 22:07What? What are those things?
- 22:10So one of them is actually, so he was physically not not in a
- 22:17good spot. Like he fit, like physically I,
- 22:19you know, he didn't, really wasn't able to take care of
- 22:21himself in prison and then came out and slept on the street for
- 22:25six weeks and I mean for six days.
- 22:27And so we have a, a service that we offer where we can help
- 22:31clients get connected to disability benefits that that
- 22:36kind of make sure they have some sort of income to access basic
- 22:39needs until they're ready to work.
- 22:41So we did that for him, got him connected to that.
- 22:44We also found him some transitional housing so that he
- 22:49could be housed and live in a situation where he's not in
- 22:53prison, not by himself and like learning just some basic
- 22:56society. Think about this.
- 22:58The guy iPhone to him was it's a computer.
- 23:03I mean, all of this, right? So we had to get integrated back
- 23:06into society a little bit and he did.
- 23:10And it was, I mean, it only took about six months.
- 23:12It was a it was a he was so motivated that it, it only took
- 23:16about, you know, didn't take that long.
- 23:18But but it's, it's that's the one thing we have to do is
- 23:22assess whether or not they are ready.
- 23:24And often they themselves will tell us, you know, the fact that
- 23:28he had been in prison 38 years, couldn't use some basic.
- 23:31We didn't, we never want to put someone on a job that won't
- 23:34succeed. Right.
- 23:35And that also leads back to the type of jobs we have.
- 23:39Our jobs are very strategically entry level jobs that anyone can
- 23:45get into and succeed without any advanced training, right?
- 23:48Because the last thing, as I said, this is all about dignity
- 23:51and confidence and opportunity. You know, Nick or Mr. Marshall
- 23:54or any one of these guys and, and women, men and women, we
- 23:58don't want to send them somewhere after they've been
- 24:01told no over and over and over and over and over again.
- 24:03And then they get there the first night and can't do it.
- 24:07You want to put them in a position where they can be
- 24:08successful. Absolutely.
- 24:11Yeah, these extra services that you're providing transportation
- 24:18and through some community partners, you know, you're able
- 24:20to help them get access to showers, you know, so they can
- 24:24get themselves cleaned up, maybe some housing solutions.
- 24:30I think we're starting to get into why specifically this is
- 24:33set up as a nonprofit, because to be able to offer all those
- 24:36services as a for profit company, your rates would have
- 24:41to be so high to the employers that you're serving that the the
- 24:46math just isn't gonna work. Am I correct here?
- 24:48So part of it is the, so you're the employers that you're
- 24:52helping. Obviously they're paying a fee
- 24:53for these employees and then you're also doing fundraising
- 24:57and bringing in funds so that you can provide all these extra
- 25:00support services. Yes, that's exactly right.
- 25:03So we are A5 O1 C 388% of our budget is covered by earned
- 25:10revenue that's from our customers, right.
- 25:11So that covers all of our client wages, the administrative stuff
- 25:18that goes along with that, the sales people that are getting
- 25:20the the accounts. So that's 88% that that covers
- 25:26all of the basics of like a basic industrial staffing
- 25:30company. The other 12% is raised from
- 25:34foundations. You know, most of our funding is
- 25:37local in the areas that we're operating.
- 25:41And so, and that does cover all of these extras.
- 25:44That covers the transportation, that covers the being able to
- 25:48pay the cost of upscale training.
- 25:51It covers our housing financial assistance program, our
- 25:54emergency fund. All of that is funded by
- 25:57philanthropy and, and I particularly love how we've
- 26:01designed our program because because it's private
- 26:05philanthropy, we're able to provide immediate access to
- 26:09whatever those individuals need because it's private
- 26:12philanthropy. So there's nothing, you know, I,
- 26:13I say like, you know, we don't have to prove how homeless
- 26:15someone is, how poor they are, how, you know, we don't have to
- 26:18prove any of that. We can.
- 26:20Because it's not government funds, is what you're saying.
- 26:22Because they're private funds and not government funds.
- 26:24You don't have to go through the red tape.
- 26:27Yes, yes, we have a limited number of government
- 26:29partnerships, but what we found when it comes to housing and
- 26:32training is it takes so long to access the funds and fill out
- 26:37the paperwork. And mind you, and I'm on the
- 26:39workforce board here, so I, you know, I'm not, it's not anti
- 26:42government, it's just, it's just, it's the processes that
- 26:44are there. It takes so long that by the
- 26:47time we're able to get it all done, the person's either gone,
- 26:51are no longer interested or has spiraled down even worse.
- 26:55Because if I can't, if you're, if you're living on the street
- 26:57tonight and I can't help you some way, somehow, then, and
- 27:01then I'm telling you get up and go to work tomorrow at 8.
- 27:04You know, hope you're, you know, you have no, no, nothing to plug
- 27:08your phone into, none of that. A lot of these individuals don't
- 27:11have phones. I, I had an anecdotal story is
- 27:14we had a, a client come in a couple months ago and, and he
- 27:17said, you know, I, I lost my pay card and so we, I'll need to
- 27:22call and, and get a new pay card.
- 27:25So I said, oh, OK, well here she can help you get that done.
- 27:27And she said, well, I already gave him the paper and he, he
- 27:30literally was holding a phone in his hand.
- 27:33It was an Android. And, and she says, well, the
- 27:36phone number's right there. And he goes, I don't have a
- 27:39phone, can I use yours? And so we show him like how to
- 27:45use his phone. We let him use ours obviously,
- 27:47but even walk around this phone that we helped connect him to
- 27:49for days. He didn't know what it was.
- 27:50Did not know he literally took transportation to come to our
- 27:55office to see if you could use our phone.
- 27:59So what I'm curious, what did he think that he had?
- 28:03He didn't know how to use it. He could not understand how it
- 28:05was an actual phone, right? It's a screen.
- 28:07You have to make the numbers. Me and my, you know, my dad's
- 28:10just got his, his cell phone like 10 years ago.
- 28:13I mean, not even like five years ago when it's stiff hard to,
- 28:17yeah. If you've been incarcerated for
- 28:1930 years, if you, you know, if, if you've been unplugged from
- 28:23everything that's going on outside, you come out and
- 28:26there's a whole bunch of things that you don't recognize or
- 28:28understand how they work. The things that we take for.
- 28:30Granted, that's right. And and while we were patiently
- 28:33explaining him how to use it, he was clearly getting very
- 28:36anxious. So we were like, you know what,
- 28:37go ahead, use our phone first and you can call, Let's get your
- 28:41pay card straightened out and you know, then we'll walk you
- 28:45through literally just how to put the put the phone up and
- 28:50dial it. And so you mentioned something
- 28:54just there which is interesting, a pay card.
- 28:57So talk a little bit about that because I'm guessing a lot of
- 29:01these folks don't have traditional bank accounts for
- 29:03direct deposit. That is very, very true.
- 29:07At one point it was 80%. We've we've helped improve that
- 29:11a little bit. But yes, 80% on average do not
- 29:16have a bank account. We are always very upfront about
- 29:22the importance of, of getting a bank account and that the pay
- 29:27card is not an ideal situation because there's a fee for that.
- 29:33Over the past couple of years, if we've kind of ramped up our
- 29:36fundraising to provide more services, we have partnered with
- 29:40multiple financial institutions to offer our clients financial
- 29:46literacy and, and educating the financial institutions on, I
- 29:51mean, this was four years ago, we met with one of the
- 29:53institutions and they're like, Oh no, no, look, we've got this
- 29:56great accessible for everybody, you know, whatever.
- 29:58And I read through it and the fee at the end if you go for a 0
- 30:01balance is $10. And I said, you know, for you
- 30:06and I, that's nothing I said. But for someone who is going to
- 30:10get paid and then probably go to negative $10 the day after,
- 30:15that's a huge thing. And so, and what's been great is
- 30:18that we've had so much positive feedback and financial
- 30:23institutions hearing us and doing what they can and working
- 30:26with our clients. And the other part was, you
- 30:29know, for years they've been doing financial literacy and
- 30:32financial workshops to help and what I would say primarily
- 30:38targeted toward the working poor, which is a much different
- 30:42group than who we're dealing with.
- 30:44And I would explain to them, you know, like, you're going through
- 30:46this and you're like, ultimately we're going to get you to how
- 30:49you can put yourself in a position to attain a mortgage.
- 30:51And I said that is frightening for our people.
- 30:54Frightening. So we've got to come down to the
- 30:57very basics and you know, we've gone.
- 31:00So it's basically, you know, the whole we do one whole thing
- 31:03about the importance of a bank account, one whole set like
- 31:06whereas that would be their traditional audience is walking
- 31:10in there with a bank account, right.
- 31:12This this is like the importance of a bank account.
- 31:15Then some budgeting and then I mean we do one like advanced one
- 31:20that we've done in the past where it was how to save for a
- 31:23car, but it's, but we've really had to work with our partners on
- 31:28remembering who we're talking to.
- 31:32That's. A and so the good news is we've
- 31:34actually the last numbers we've checked, 50% of our clients had
- 31:39direct deposit and that was just a couple of months ago so.
- 31:42Wait, wait, wait, say that again, how many 50% now have
- 31:45direct deposit. So the number that you mentioned
- 31:48before was 80% eighty and previously did not have a bank
- 31:52account and you've shifted that to now it's only 50%.
- 31:57Yes. And that's been over four years
- 31:59of working and figuring it out. And how do we normally bring
- 32:02this in? But yeah, absolutely.
- 32:04And so we and and we pull these numbers now because some of
- 32:08these financial institutions have have funded us.
- 32:12So that's like one of the deliverables and again, none of
- 32:15them. And this is the other thing we
- 32:17will not go sole source with any financial institution.
- 32:20Cause what we've explained throughout is that our clients
- 32:23need a choice just like everybody else, right?
- 32:26So we have four or five different partners that come in,
- 32:30some fund us to their foundation, others don't.
- 32:32But we have four or five different ones that come in and
- 32:35do their workshops and expose our clients.
- 32:37And they're not, there is some law or something that they're
- 32:40actually not allowed to promote there to open a bank account
- 32:44with them. But we've done, and here's the
- 32:46other thing though we've done, we had one thing where it was
- 32:49like, and trying to figure out why it was so hard for clients
- 32:52to open a bank account. Well, it was like getting to the
- 32:54bank. So interestingly enough, and
- 32:57this was like an eye opener for us and our partners.
- 32:59We did a day where a couple of banks came in and we were like
- 33:05doing they, they can open an account right there on the spot.
- 33:08So many people got denied that the bank, it was like looking
- 33:14back and thinking, oh, like, so they're sitting there doing it,
- 33:17trying to do it and they got denied for whatever reason, oh,
- 33:21back rent, It's, you know, credit card debt, whatever that
- 33:24might be. But that was also eye opening on
- 33:28on wow. OK, so we've been talking about
- 33:30all this. They're doing the right thing
- 33:32again, saying let's open a bank account.
- 33:35And this is what happens with with housing, you know, we're,
- 33:39we're going to provide housing financial assistance.
- 33:41And I mean, and we did this budget and we raised the money
- 33:46for it. And I actually even used for our
- 33:49estimates, like regular rent that that I would maybe pay.
- 33:54What I didn't factor in is how much more you have to pay for an
- 33:57application if you have a criminal background, how much
- 33:59more upfront you have to pay if you have a criminal background.
- 34:02So, you know, yeah, I'll, I'll let you, I will take you with
- 34:07your felony. But that's not that's usually
- 34:09not the case. It's hard to find, you know,
- 34:15landlords that will do that. And then when they do well,
- 34:18instead of the first months and last month, we need the first
- 34:21months, the second months and the last month.
- 34:23Wow. So you tell me you has $4500 in
- 34:29this situation to get, you know, to to move into housing.
- 34:32And so it's like I'm learning as we've added these programs,
- 34:35barrier after barrier after barrier, even the upscale when
- 34:38we were first doing it before we had raised the full amount of
- 34:41money, it was like we would do the upscale, but then they've
- 34:46got to do the work to get the job after.
- 34:48Well, we raised enough money to have someone full time do it.
- 34:51And so, you know, part of that was like, OK, it it, we are
- 34:55about self-sufficiency, but let's help connect them to where
- 34:57there's some openings and stuff. And then what we learned is A,
- 35:01well, great, they have the upscale, but won't take that
- 35:03background or B, you know, you get to that level of employment
- 35:08and you have to have a high school degree, high school
- 35:12diploma, I guess is what you'd say.
- 35:13And so we've had to add that in of slowly getting our folks
- 35:16through their GED. But it's, it's learning as we've
- 35:21added these services kind of to your first step to actually help
- 35:26them overcome the barriers, not just overlook them.
- 35:28We've learned how much harder it is than we would have imagined
- 35:33because of what they did 203035 years ago.
- 35:37And so you are revising your process because what you would
- 35:41prefer not to have happen is they get to the point of saying,
- 35:43OK, I'm ready, let me apply for a bank account and then have
- 35:47somebody tell them, sorry, you're locked out again.
- 35:50So now you understand some of those interim steps that need to
- 35:53be taken to put them in a better position to qualify for those
- 35:57things. You're giving them a better
- 35:59chance to qualify. And so we've gone from 80% of
- 36:02people did not have a bank account now to 50% of people
- 36:06have direct deposit. That's an insane increase in a
- 36:10few years. Do you have any other stats like
- 36:13impress me some more with the work that you're doing?
- 36:19I get. So here's this is a yeah, I
- 36:22would say the stat that that I always think is impressive
- 36:25because of the fact that of who we're employing, right, right.
- 36:29Who we're employing otherwise would be working nowhere.
- 36:33No one would allow them this year individuals we're we're
- 36:40about 74% of our clients are are experiencing homeless.
- 36:46They they qualify in the homeless 2520 to 25 also or also
- 36:52also or have some sort of criminal background.
- 36:58This year they will earn $51.9 million in wages, 51.9 combined,
- 37:0651.9 they will be paid $51.9 million in wages.
- 37:12These are individuals that are crying on a bus because no one
- 37:15will hire them. They can't get anywhere.
- 37:17I mean, we've often I'll see people crying in the hallway and
- 37:19I'm like, are you OK? And like they, they gave me a
- 37:22job. I can't believe it.
- 37:23I mean, these back to that first question.
- 37:26These are people who want to work so bad they cry when they
- 37:30have it. And it's interesting even for
- 37:31our housing program, one of the, you know, there's two criteria.
- 37:36You have to open your bank account.
- 37:40You have to and, and after the first month you have to pay a
- 37:42little bit on your own. As you get through, you know,
- 37:46and you have to work, you stop working.
- 37:48Sorry, pay a little bit on your own.
- 37:50To what? So the way it's designed is the
- 37:54first month we pay 100%. So our goal is to get them, if
- 37:58they're homeless, into housing, if they're facing eviction out
- 38:02of that, that you. Pay 100% of their housing
- 38:04solution in the 1st. Month, the first month and then
- 38:07it goes down to 80604020, you know, and they have to produce
- 38:11their portion of that. And, and actually, if they leave
- 38:16our jobs, get a higher paying job, that's OK.
- 38:18They can stay in the program. They just have to show proof of
- 38:21employment and they have to show us their proof of their payment.
- 38:24We play, we pay the landlords directly.
- 38:28And so, so I say all that to say, but when we sat down and
- 38:33talked to them, some of the participants like, well, what do
- 38:36you think about the, the criteria that you have to work?
- 38:41I mean, I almost offended them and they were like, we want to
- 38:46work. Like why that?
- 38:47Why would we be mad at that criteria that we have to work?
- 38:50They're like, we're here 'cause we want to work.
- 38:52And again, that just kind of gets back to your first piece.
- 38:57It's just it's so hard to dig yourself out, is what we're
- 39:00realizing. Like, so not only do these
- 39:02individuals want to work, it's as as hard as another perfect
- 39:09client came in, needed, basically didn't show up at
- 39:13work. We were kind of surprised.
- 39:14He comes in, says, well, I didn't show up.
- 39:16My cell phone got shut off. I wasn't able to pay the bill.
- 39:19This was a Monday, so we say, well, we'll pay the bill.
- 39:23It was $40.00. So it wasn't like he hadn't paid
- 39:25in months. It was literally $40.
- 39:28And you know, I, I learned a lot from this situation myself.
- 39:32So we paid his bill. He goes back to work.
- 39:35By Thursday, we learned he had stole someone else's cell phone
- 39:38on the job site. And you know, my team called me,
- 39:41I was traveling and they were like devastated, like you just
- 39:43paid his bill. I said, Yep.
- 39:45But you know what, if he didn't think, why would he steal a cell
- 39:49phone? I said to buy food to sell it,
- 39:52and I said if he didn't have $40 on Monday to pay a cell phone
- 39:57bill and I. I was literally.
- 40:00Nothing, and I was literally kicking myself and we actually
- 40:03created an entirely new program out of this 'cause I was, I, you
- 40:07know, I was what? I just again, not meeting him
- 40:10where he was, right? Well, pay your cell phone bill
- 40:12and it's gonna be all great. And, and, and think about that
- 40:17$40 can spiral someone $40 from being in a place of somewhat
- 40:26stability to all the way down. I mean, you know, stealing is a
- 40:33thing. Like we say at first step where
- 40:35we are, you get a first step, first chance, second chance,
- 40:38third chance. We have people who will walk off
- 40:39the job site. They don't understand these are
- 40:41all these things that will coach you and put you back.
- 40:44But the guy filed criminal charges and so, and, and so it
- 40:50really like I, I, I say all of that leads back to my stat of,
- 40:56you know, this is who we're helping.
- 40:59And this year, they're going to earn $51.9 million.
- 41:02So talk about the new program that you birthed out of this
- 41:07unfortunate situation. It's literally called an
- 41:11emergency fund. Where if clients come to us with
- 41:16some sort of situation of like it might be food, sometimes
- 41:19they'll say can you get bus food?
- 41:21You know, So basically we're raising money to have grocery
- 41:25cards on hand, transportation cards on hand, Walmart cards on
- 41:30hand, so that in this situation, what I should have and now can
- 41:35do is here's your cell phone, Here's 100 bucks for Publix in a
- 41:40or whatever grocery store is nearby.
- 41:41Here's Walmart in case you need any of this.
- 41:44And here's 7 Marta cards to get you through the week, right?
- 41:47What? And then what else do you need,
- 41:50right, That little bit And those, those are just basic
- 41:53needs that I just said, you know, those are basic things
- 41:55that every single day I have and I don't realize how important
- 42:00they are, you know, And so and I, you know, I kick myself every
- 42:03time just thinking if I had I, I don't know why I didn't think of
- 42:07that, you know, and, and again, it's not go ahead, go.
- 42:12Yeah, let me tell you what went through my head as you were
- 42:15telling that story. And I'm not proud of it, but
- 42:17you're telling the story. This guy came in, I have money
- 42:21to pay my cell phone bill. My cell phone got shut off.
- 42:23So you help him out. I'm like, OK, great.
- 42:25Guy's back on track. And then you told me.
- 42:28Yep. And he stole somebody's cell
- 42:30phone at work. And my mind immediately went to
- 42:32what a degenerate. Like clearly is somebody you're
- 42:36going out of your way to help. And what does he do?
- 42:39Never occurred to me, you know, you know, 20 seconds later
- 42:44you're telling me the rest of the story.
- 42:47Of course he had to steal something he had no, if he
- 42:49didn't have money for his cell phone, he doesn't have money for
- 42:51food. Who among us if they were in
- 42:54that same situation, no money, no food for a week.
- 42:58He's not because he's not getting paid till the end of the
- 43:00week. Who wouldn't make the same
- 43:01decision? Am I going to starve for the
- 43:03week? Like I'm going to roll the dice.
- 43:05I'm going to steal somebody's phone.
- 43:06I'm going to do something to put some food in my belly.
- 43:10And so if I'm thinking that, and I'm here loving your story and
- 43:14supporting everything that you're doing, this kind of
- 43:17thought process is happening, you know, repeatedly in our, in
- 43:23our society, because nobody's sort of stopping to think about
- 43:26the life circumstance that that sort of led them to make that
- 43:29decision. And so that's why I thank you
- 43:31for sharing some of these anecdotes because they're,
- 43:33they're really powerful and helping to make that point.
- 43:36You've got data and you've, you've shared some really good
- 43:39data so far. I wonder if you have any data on
- 43:42the employer side of things The the folks that you're helping to
- 43:47place employees with. How is this affecting them?
- 43:51How is it impacting them? So it's interesting.
- 43:56We have some employers and I'll say it's a minimal that you can
- 44:00tell they chose us. They love our mission, they love
- 44:05what we're doing, and they will speak out with you about it.
- 44:10A lot of them, and I get this from the business sense, right?
- 44:13Because in very few places we're the only staffing company on
- 44:16site. Everyone we work with, every
- 44:18single one of our customers, where we are in their
- 44:21organization, staffing is their human resources.
- 44:23So obviously no one puts all their eggs in one baskets.
- 44:26There's five or six of us on the floor and a lot of times
- 44:30truthfully, you know what they value about first step staffing.
- 44:35But this also goes to prove something is that a, like I
- 44:38said, I mean, we have this untapped workforce, a pipeline
- 44:40that we're constantly building every day that we can put people
- 44:44to work very fast. We also can make sure they get
- 44:49there, that's we're committing to them getting there.
- 44:52And then guess what? They're excellent workers.
- 44:55There is no difference between US and the other staff people on
- 44:58the floor. So I don't mean that to say they
- 45:01don't agree with our mission, but it, you know, they from
- 45:05their business sense they're looking for making sure you get
- 45:07the job done, you get it done well, you get it done on time
- 45:10and you show up. And that's what our clients do,
- 45:14you know, And so, and again, we can fill jobs faster cause the
- 45:18other 5 on the lot are picking from the same pool.
- 45:22We're not even in that. We got a whole different pool
- 45:24for you. And so, you know, and then there
- 45:27are some customers who love, love, love what we're doing.
- 45:31And, you know, and we've also worked with customers who it's
- 45:34interesting, their business really wants to get into second
- 45:38chance hiring, but they don't want to take the risk.
- 45:42And our model is we hold all that risk, right, because they
- 45:45work for us. So this company could talk about
- 45:49that they were doing it through us, but they don't hold any of
- 45:51the risk. I mean, we all the insurance is
- 45:52on us, we pay all the wages, everything is on first step
- 45:55staffing. And so we have worked with
- 45:58customers who have kind of said, I want to dip into it, but you
- 46:03know, I, I want to take that risk.
- 46:04And it's interesting you you say, you know, I remember
- 46:06arguing with my neighbor one night about this because he kept
- 46:08saying like what you initially you said, or you would think
- 46:12like, do you ever get pushed back of like, well, what are
- 46:14they going to do? And I said, listen, these aren't
- 46:16white collar crime people. They weren't embezzling from
- 46:19their companies. Like, you know, I'm like, these
- 46:22are individuals. And I said, you know, on one
- 46:24hand, you could look at that as the opposite, but but these are
- 46:28individuals who probably wouldn't even know how to do any
- 46:32of that. And they've done nothing wrong
- 46:34for the last more than quarter of a century, right?
- 46:40I mean, they're released, which means in my eye that, you know,
- 46:43that it I you have to just like, it's like, you know, we give
- 46:46it's, it's the you're innocent until proven guilty.
- 46:48Well, shouldn't you be considered reformed until you're
- 46:51not? When you?
- 46:53Leave the prison system. I would guess that recidivism
- 46:56rates are much higher when folks can't find gainful employment.
- 47:01Right? Like you said it kind.
- 47:02Of. For some of these folks, it puts
- 47:04them in a similar situation that maybe got them into some of that
- 47:07trouble in the first place. That is, I mean, and you know,
- 47:10that goes back to what Nick said when he tells his story.
- 47:12He says, that's all I knew, you know, and he goes and all I, I
- 47:17just wanted someone to let me earn an honest living.
- 47:20You know, we've actually, it's interesting because we, I, I
- 47:23actually had a, a formerly incarcerated individual with me
- 47:26talking to a funder at a funder meeting because as often as we
- 47:29can, and that's why we have these ambassadors.
- 47:32You know, while I am so passionate about what we do, I
- 47:36don't tell the story near as good as the clients who have
- 47:39been impacted by it, right? So we were in this funder
- 47:42meeting and the funder was pointing out that, you know,
- 47:45really pushing hard back on our wages, which I have another good
- 47:49stat if you want that in a minute, but I'm really pushing
- 47:51hard back on our wages and that's not a livable wage.
- 47:54And, you know, and we give our state, well, it's strategically
- 47:57entry level, you know, and the, the, the client goes, well, if
- 48:03I, you know, if I can interject, I've been out of prison 2 years.
- 48:05I served 22 years in, in, in, in prison and he said I got paid
- 48:12$0.05 a day to work 8 hours. And he's like the fact that they
- 48:18will give me a chance to work, He goes, I probably would have
- 48:20taken $5.00 an hour, you know, at this he said, you know, I was
- 48:24being paid $0.05 a day. And so, and I didn't even know.
- 48:27It was an interesting stuff for me 'cause I didn't know that,
- 48:30but it was just an interesting perspective.
- 48:31And it's, you know, like in what I always say, you know, if there
- 48:35is pushback on our wages, it's one step at a time, right?
- 48:38We're called the first step for a reason.
- 48:40We're not the 15th step. We are the first step.
- 48:43And then there's more to go, right, that you that you need to
- 48:46take. And the other thing about wages
- 48:48is interesting. So the pandemic for us was
- 48:52really interesting because we didn't close because our our
- 48:59customers that we serve were considered basically essential
- 49:01services. And so our average hourly wage
- 49:08went up 50%. So it was $10 in 2019 and now
- 49:13it's 1580. And that's for like basic these
- 49:16these are, that's the lowest, you know, when you're walking
- 49:20in. But a lot of that was because,
- 49:23you know, remember when nobody could get anyone to work?
- 49:27Well, we could. And so, but we were able to
- 49:30leverage that for our clients because we could we could put
- 49:34them to work and we did have them available.
- 49:36And so that, that's a great stat for us as well.
- 49:40You know, as I'm hearing your story, Kelly, something's
- 49:42occurring to me that and you, you sort of shared this through
- 49:46some of the anecdotes, is that the population that you're
- 49:50serving your clients, as I love that you call them, these are
- 49:55people who are so excited to work because in so many cases,
- 50:00so much has been taken away from them for so long.
- 50:05You know, I'm trying to figure out how to put this into words.
- 50:08Like I love to work. I love my job.
- 50:10I love being productive. I think I would love and
- 50:13appreciate that on a whole other level if I hadn't had the
- 50:17ability to do that in a really long time.
- 50:20And I think that's what I'm hearing you describe from these
- 50:22folks, is that they're even more excited than the average person
- 50:27to have the opportunity to work because they've gone without it
- 50:31for years. Yep, and and when and then when
- 50:34they tried, when they came out reformed and said, I want to do
- 50:37this, I want a better life for myself.
- 50:39They were told no, no, no, no, you made a mistake.
- 50:41You're sorry. You can never work you you made
- 50:44a mistake. And so I mean, so think about it
- 50:47like it's even more when, when they get here, it's, it's, it is
- 50:52there's, I say, you know, they're desperate and then they
- 50:55leave so grateful. And, and what's interesting is
- 50:57when we talk about the dignity and the opportunity, this is,
- 51:00this is another interesting story.
- 51:02Because so as we've evolved and literally when we were founded,
- 51:07it really was like, how do we help these individuals meet
- 51:11their basic needs, right? It's individuals that are
- 51:13homeless. And then why are they homeless?
- 51:15Because once their housing subsidy runs out or gets
- 51:18decreased or whatever, they don't have a job to support that
- 51:23increased expense. And it's not that they don't
- 51:25want a job, it's that no one will hireright.
- 51:27And so they, so when I first started, it was like, well, you
- 51:34know, gosh, we have to talk about how important a paycheck
- 51:36is, regardless of how much you're paying, they need to eat,
- 51:39you know, the paycheck is the most important part of this.
- 51:41Like what would they do without a paycheck?
- 51:43So, you know, I, like I said, I think it's always best for
- 51:46clients to tell the story. So we went out and did some
- 51:48quick clips about what does a job mean to you, right?
- 51:51And I was completely expecting like a paycheck.
- 51:53I need to eat a paycheck. I had to pay for my kids
- 51:55childcare, a paycheck. I mean, not one client said a
- 51:59paycheck and it was so beautiful.
- 52:02And again, it was one of those things of gosh, why of course,
- 52:06of course. But they said confidence,
- 52:07dignity, hope, security, a way to take my life into my own
- 52:12hands, my own plan, agency decision making, I mean, all of
- 52:17these things. That was like, of course,
- 52:19purpose. I mean, yeah.
- 52:20And it's interesting. And now we actually regularly
- 52:23ask that question and we have a bunch of montage videos on it.
- 52:25But again, I, I went in with this perspective of, well, what
- 52:30would I be thinking if I was in that situation?
- 52:31Right, 'cause you don't know, 'cause you're not.
- 52:33And I never will be, hopefully. I mean, at, at this point, I
- 52:36don't think I'll be serving a lot of time in prison.
- 52:38And I thought, well, they were gonna be like, why does I need
- 52:41to buy food? But that, no, that's surprising.
- 52:48And so we ended up changing our whole mission and everything on
- 52:50that because that's really, it was interesting 'cause we
- 52:53started out like our mission. And I, I do believe it's sad.
- 52:56And you know, we've been in business since 2007, you know,
- 52:59to end homelessness through work.
- 53:03And then I realized like, well, you know, we're not really
- 53:05ending homelessness, right? Like in general, societally,
- 53:08we're not ending homelessness. But really our mission is to
- 53:11restore dignity through employment so that these
- 53:16individuals can attain achieve self-sufficiency on their own.
- 53:23What I love about your story and the name of the organization,
- 53:26first step is that it's clear that this is a hand up, right,
- 53:32Not just a handout, which I'll say there are lots of people who
- 53:36deserve a handout. You know that that need it.
- 53:40You know, they're they're in a position in life where they need
- 53:42a little help up and that's what you're doing here.
- 53:46And so I think it's terrific. What, what are the what are the
- 53:49growth goals from here like? What's it take for you to set up
- 53:52in another geography? Interesting you'd ask about the
- 53:56growth goals. We are actually having a retreat
- 53:58off site with our entire board and our leadership team tomorrow
- 54:02to talk about that. But in general, what it takes
- 54:06for us to go to another geography is, you know, there's
- 54:10like you could look, I guess 3 legged, whatever.
- 54:13The first one is the light industrial staffing industry,
- 54:17right? Like how saturated it is and
- 54:19what, what is going to be our chances of being successful
- 54:23there and and gaining some market share because without a
- 54:28job, you know, the job is we are an employment agency period.
- 54:32That's what we do. So that's obviously the most
- 54:34important. The second is that we have the
- 54:40populations that we're trying to serve, right, So that those
- 54:43populations have to be there. And the third is the community
- 54:48partnerships, right? A we need to be additive to the
- 54:53solution in that community, not duplicative.
- 54:56So we need other community partners to look at us as a as a
- 55:01complement to the situation and, and challenge solving and all of
- 55:06that, not like somebody else is already doing it.
- 55:08And then also we we need to build up that trust and
- 55:12credibility with all the other community based organizations
- 55:14and nonprofits because that is where 95% of our clients come
- 55:18from. And then on the flip side, we
- 55:20refer our clients back out to them.
- 55:24So we're all serving the same target population, but we refer
- 55:27our clients out for whether they need housing or hygiene
- 55:30assistance or food assistance or whatever that might be.
- 55:33And so those three things have to exist in advance for us to be
- 55:38able to consider launching. And we actually have a scorecard
- 55:42that we use that was developed by A, A, A Farber fellow that we
- 55:47had. But it is those three things are
- 55:50the most important. But obviously, and the other I
- 55:52should say too is we do also have to consider like labor laws
- 55:56and stuff like that. You know, there are some states
- 55:58where it's the workers comp is going to be much more expensive
- 56:01and that we have to look at how we're going to balance that out
- 56:03or employer benefits, whatever that looks like.
- 56:06And so, but those are generally the three things that we will
- 56:09look at in advance. Any locations that are on the
- 56:13horizon that you can give voice to?
- 56:17You know, I, I well not today only because that's kind of what
- 56:22we're doing with our board tomorrow.
- 56:23We're kind of we, our board has, we could, we used to be 3
- 56:28different boards in three different locations and we
- 56:30consolidated last year into one whole financial agency.
- 56:33And so this is the first time we're meeting for them to kind
- 56:37of direct what that looks like. And and you know, we're going to
- 56:40have a 2 day discussion about what is growth, right?
- 56:42Is growth more branches, is growth more clients where we
- 56:47are? Is growth more revenue?
- 56:49What does growth look like for us?
- 56:50And you know, it could be a combination of all three, but
- 56:53kind of having that facilitated 2 day discussion about what does
- 56:57that look like. For first step, I can tell you
- 57:01that we get calls on a daily basis and there are probably, I
- 57:06mean just in the past week I saw four come through and two on our
- 57:09website which was interesting about you know would we consider
- 57:13opening locations. And, and those were coming from
- 57:19the the municipalities or from employers or.
- 57:23We had couple from well employers we are sometimes asked
- 57:27to and and honestly with our some of our growth has been
- 57:30through an existing like Nashville.
- 57:32We opened with an employer in Dallas that was an employer that
- 57:36we have a contract with. They have a national contract.
- 57:38They asked us to go into that community.
- 57:39We checked out all of the other things, but we also went in with
- 57:42a contract, you know, and so the the request come in from
- 57:49community partners, potential employers, local government.
- 57:52I mean, in Orlando, it was the local government that recruited
- 57:56us in and asked us to come and and open there and help.
- 58:01And they're, they're a community that is really, really committed
- 58:06to solving for homelessness in Orlando.
- 58:08And so they, they thought that missing piece was employment and
- 58:13brought us in. They've been a great community
- 58:14to work with. So it's it's, it's different
- 58:16everywhere you go, but a portion of all of those elements have to
- 58:20be there. Yeah.
- 58:22And you know, with a still a really tight labor market, we're
- 58:25recording in October of 2024, you know, like you've mentioned
- 58:29several times, you have access to a different pool of folks.
- 58:32And so especially when companies are having trouble filling those
- 58:35positions through other staffing methods, you guys come in and
- 58:39say, hey, we got a whole bunch of people that you haven't
- 58:41talked to yet. Yeah, and a lot of people see,
- 58:45go ahead. Go ahead.
- 58:46Go ahead, Kelly. There's a, you know, a lot of
- 58:50people will point out like, well, the unemployment number is
- 58:53so low and we're like, yeah, it is.
- 58:54And that's great. But the one who are still
- 58:56unemployed are the ones we're serving that 3% or 3.9% that's
- 59:01so low and keeps on decreasing. Well, it's the individuals we're
- 59:04serving that are falling in that number.
- 59:07Yeah, who are? How would you describe the
- 59:10employers that are the best fit for your programs?
- 59:16Obviously the employers that really embrace the mission
- 59:20because like I said, I mean, we're, we are dealing with
- 59:23people who haven't worked in 10 years.
- 59:25You don't know, like what it's worth to work in a modern
- 59:27society. And so like I said, they are
- 59:28gonna make mistakes, right? And when I say mistakes, you
- 59:32know, we, they'll walk off the shift at 3:00 because the
- 59:35supervisor said something they didn't like, you know, and so
- 59:37they just leave. And like, we have to explain,
- 59:39you can't just leave. You can call us the next day and
- 59:41say this is not a good fit. Or, you know, we get it.
- 59:45Everyone has kid problems whenever you, you, you can't be
- 59:48at work, but you got to tell us in advance.
- 59:50We know. And so employers who understand
- 59:52that and are OK with us either coaching and reassigning that
- 59:56person or being, letting us put someone else in it.
- 59:59And, and most of our employers are like that.
- 1:00:02But understanding, I mean, whether or not they, they chose
- 1:00:06us because of the mission, it's understanding that the
- 1:00:10populations that we're helping. Like because I think if you
- 1:00:13don't, yeah, the margins can get tight and you can.
- 1:00:18Get frustrated with that, you know, so I, so those would be
- 1:00:21the best employers that, that understand that.
- 1:00:25And then also, I mean that a lot of our employers love the other
- 1:00:29benefits we provide because even though there's five other
- 1:00:33staffing agencies in there, they're all doing the same job,
- 1:00:36earning the same income, right? So there there's got to be a
- 1:00:40challenge if that's the income you're earning and the other
- 1:00:42benefits that we, the support services we provide to help our
- 1:00:46team, our clients keep that job. I think they that has become
- 1:00:51something increasingly valuable for some of our in fact one of
- 1:00:55our customers came and sat in on a training a couple of weeks ago
- 1:00:59just to like see how what we were doing and how we were
- 1:01:01talking about it with the clients.
- 1:01:05Kelly, I just have one more question for you before I ask.
- 1:01:08I want to do 2 things for those listening today.
- 1:01:10If you like today's content, please hit the like Share
- 1:01:12Subscribe button on your favorite podcast app.
- 1:01:15I also want to let people know the best way to get in touch
- 1:01:17with you. Kelly, what would that be?
- 1:01:20Sure, that would be via e-mail is usually the best and I can
- 1:01:24spell it out for you. It's Kelly KELLIEB, as in
- 1:01:30boy@firststepstaffing.com. Terrific.
- 1:01:35Last question for you. I'd like to hear about a
- 1:01:38particular challenge, whether personal or professional, that
- 1:01:41you've overcome and some lessons that you learn coming through
- 1:01:44the other side of that. OK, I think I'll go with a
- 1:01:50personal one because it relates to a lot of what I was just
- 1:01:53talking about. So my dad was a heroin addict
- 1:02:00when I was growing up and he served total of 16 years in
- 1:02:05prison for Robin Ebank. This is when I was all growing
- 1:02:08up. And it was interesting because I
- 1:02:10kind of made no one in my house had had a college degree.
- 1:02:13So it was kind of hard for my mom, you know, she didn't have a
- 1:02:16college degree at the time he was gone.
- 1:02:18There were three kids. And so I made it my mission that
- 1:02:24I will never have to have anybody support me.
- 1:02:27I was, you know, 16 years old when I made that mission.
- 1:02:30But truth be told, like I've done pretty well in charting my
- 1:02:35path of always knowing. And this is what I got from it,
- 1:02:39always knowing where I want to be in the next 5 years.
- 1:02:44And so, you know, I knew I wanted to get educated enough
- 1:02:48that would put me in a position where I would always have a job.
- 1:02:52And I used to say, you know, in case my husband becomes a drug
- 1:02:55addict and comes, you know, things like that, like in case
- 1:02:57that happens. And then that has helped me, you
- 1:03:01know, coming out of that personal growth moment
- 1:03:03professionally, always assessing where I want to be in that next
- 1:03:08five years has been so very helpful.
- 1:03:11And sometimes it was in that same company in, in just a
- 1:03:16different role or maybe in a leadership position, you know,
- 1:03:19twice I was like, I think in the next 5 years I want to venture
- 1:03:22out, you know, I think I want to.
- 1:03:23And, and so it helps you, you really are subtly achieving that
- 1:03:28goal every day when you know where you're headed.
- 1:03:32And so I think that, you know, I started to think about that by
- 1:03:37force, like like, or, or like by running away from something and
- 1:03:43thinking, how do I not get put into that situation myself?
- 1:03:47But it ended up being, you know, wisely something that I
- 1:03:51personally use that has helped me for the past 25 years of my
- 1:03:54career. Well, and I would assume that
- 1:03:59the experience that you had growing up, your father, you
- 1:04:02know, struggling with drugs and being in prison for so long,
- 1:04:07gives you a different sense of compassion for the people that
- 1:04:10you're helping because. You get through that and I lived
- 1:04:14through and it's interesting because you know, and it's, it's
- 1:04:17now it's years later and this is in the 80s and this happened.
- 1:04:19But you know, I remember that when he came out like he could
- 1:04:22not get a job at anywhere because he, it was a, he robbed
- 1:04:25a bank. It was a felony.
- 1:04:27And and so at one point we're like, because he's getting so
- 1:04:31depressed at home and my mom worked and whatever and we were,
- 1:04:33you know, kind of getting to be adult age.
- 1:04:35And so it's like, well, just go volunteer at the zoo.
- 1:04:38And do you know, he could not volunteer at the zoo because he
- 1:04:41had a felony conviction. I mean, really.
- 1:04:44And and that did always stick with me.
- 1:04:46And it's interesting. Like I used to say it for when
- 1:04:48when I was younger and going through it, I was like, oh, this
- 1:04:50is what I'm gonna do. I'm gonna start a house where,
- 1:04:53you know, limited people can come in, but then they can
- 1:04:55because I kind of, I didn't, I didn't fully consume the not
- 1:05:00being able to get a job until this.
- 1:05:02And it is absolutely, it did appeal to me when talking to and
- 1:05:06interviewing for this role about who they're helping and how
- 1:05:09they're doing it. And it's even more interesting
- 1:05:12seeing 3540 years later, the same challenges.
- 1:05:19Well, Kelly, I want to be the first one to thank you for
- 1:05:21sharing both your time and your story with us today.
- 1:05:24I really appreciate it and I appreciate your mission.
- 1:05:27Thank you so much for having me, it was a great time.
- 1:05:30Folks, that's a wrap on another. Likewise, that's a wrap on
- 1:05:34another episode of the Inspired Stories podcast.
- 1:05:36Thanks for learning with us today.