Latest / QUESTION EVERYTHING / Be The Rich Man Your Parents Told You To Marry with Celebrity Nutritionist and Entrepreneur Kelly LeVeque
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- 0:00Speaker 1: The following podcast is a Dear media production. I'm Shane
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- 1:03Speaker 1: Today we're talking to Kelly Levec.
- 1:05Speaker 3: She's a holistic nutritionist and celebrity health coach for people
- 1:09Speaker 3: like Jessica Alba, Jennifer Garner, Molly Simms, Chelsea Handler, just
- 1:13Speaker 3: to name a few. Through a deep desire to help
- 1:18Speaker 3: her clients optimize their health, she quit her corporate job
- 1:21Speaker 3: after eight years and created be Well by Kelly, a
- 1:25Speaker 3: hugely successful company and brand from the ground up.
- 1:29Speaker 1: I remember thinking like, this is my life. This is crazy,
- 1:33Speaker 1: Like I just had built this side hustle and I
- 1:35Speaker 1: just was trying to help people.
- 1:37Speaker 3: She has her own line of protein powder, online courses,
- 1:40Speaker 3: a podcast, and best selling books.
- 1:43Speaker 1: It did not happen overnight. We lived in a rant
- 1:45Speaker 1: controled apartment for a decade. We had one Toyota Tacoma
- 1:49Speaker 1: for two years that I would park down the street
- 1:52Speaker 1: from a list clients' houses because I was embarrassed about
- 1:55Speaker 1: the car we were driving, and you know, and it's
- 1:58Speaker 1: we were scrappy and we did it. But this has
- 2:01Speaker 1: been ten years in the making.
- 2:03Speaker 3: Kelly is now the breadwinner of her family, and she
- 2:05Speaker 3: and her husband Chris, sacrificed, lost, persevered, invested, and took
- 2:11Speaker 3: risks time and time again. She's so candid about what
- 2:15Speaker 3: it took and how she did it. So Kelly, I've
- 2:22Speaker 3: been lucky enough to know you for a few years,
- 2:25Speaker 3: and even when you hopped on this zoom, I felt
- 2:28Speaker 3: the same way about you as the first time we met.
- 2:30Speaker 3: You have an incredibly calming zen presence, and I was
- 2:35Speaker 3: wondering if you were like that as a kid.
- 2:38Speaker 1: You know, I think my personality has been the exact
- 2:40Speaker 1: same since growing up, Like I was given the opportunity
- 2:44Speaker 1: to explore and play, and I think I had the
- 2:49Speaker 1: calming presence of my parents. And yeah, I think that
- 2:52Speaker 1: definitely was passed down to me. Some of my friends
- 2:55Speaker 1: call me an old soul. So it's awesome that you
- 2:59Speaker 1: feel that way. Want the people around me to feel
- 3:01Speaker 1: loved and calm and to be them that they could
- 3:04Speaker 1: easily be themselves no judgment.
- 3:07Speaker 3: Yeah, I've always felt that from you, which I think
- 3:10Speaker 3: is a gift. It's almost like going to therapy.
- 3:14Speaker 1: That's part of the job. I mean, working with clients
- 3:16Speaker 1: all day long talking about nutrition and food. Like if
- 3:19Speaker 1: there isn't a safe space for that and there is
- 3:22Speaker 1: an honesty there, then we're really really not going to
- 3:26Speaker 1: go anywhere. We're not going to really build a healthy lifestyle.
- 3:29Speaker 1: We're not going to be able to kind of like
- 3:32Speaker 1: break down our beliefs and rebuild a healthy relationship with
- 3:35Speaker 1: something that we can't cut out of our lives. You know,
- 3:38Speaker 1: there are so many other addictive things other than food
- 3:41Speaker 1: that you can say, like I'm never going to have
- 3:42Speaker 1: sex again, I'm not going to do drugs again, and
- 3:44Speaker 1: you know, not gonna watch porn again or whatever it
- 3:47Speaker 1: is that people become addicted to social media. Food? Is
- 3:50Speaker 1: this like you have to have a good relationship, you
- 3:52Speaker 1: have to work on your relationship. It's like a marriage,
- 3:55Speaker 1: you know, if you're you're committed to that person and
- 3:58Speaker 1: being in it. It's not even like I'm marriage because
- 4:00Speaker 1: you have to have food for the rest of your life.
- 4:02Speaker 1: So it's even you know, it's so important that people
- 4:06Speaker 1: build that relationship and work on it, and so there
- 4:08Speaker 1: needs to be a safe space for that. And I'm
- 4:10Speaker 1: glad that you feel calm and relax speaking with me.
- 4:13Speaker 2: Where did you grow up?
- 4:14Speaker 1: I grew up in Orange County, California. So it's a
- 4:17Speaker 1: town called Mission ba Ho. I was there until I
- 4:21Speaker 1: was sixteen years old, and then my parents moved to
- 4:23Speaker 1: Rancho Santa Margarita, which is a little bit more inland.
- 4:26Speaker 1: And yeah, and I'm a beach girl, so cal beach
- 4:31Speaker 1: girl through and through.
- 4:33Speaker 3: I was wondering what you thought the people in high school,
- 4:36Speaker 3: how they would describe you.
- 4:38Speaker 1: That's pretty funny. So a lot of people don't realize this,
- 4:41Speaker 1: but I think they would describe me as really happy,
- 4:44Speaker 1: go lucky and excited about life. Like I was always
- 4:49Speaker 1: excited about our dances. I was in ASB I was,
- 4:53Speaker 1: you know, on the soccer team, I was in Christian leadership.
- 4:58Speaker 1: I a big lifted FOURD f one fifty with thirty
- 5:03Speaker 1: five inch med tires and it had room. It had
- 5:06Speaker 1: a bench seat, so I had room for six people.
- 5:08Speaker 1: And I always had six girlfriends in it at all times,
- 5:11Speaker 1: and we would drive to the beach, you know, every
- 5:14Speaker 1: day in the summer, and it was I mean, it
- 5:17Speaker 1: was a wonderful like upbringing in childhood and just being
- 5:20Speaker 1: in the sun and being in nature. And I'm really
- 5:23Speaker 1: close to some of my girlfriends from high school. They
- 5:26Speaker 1: were my you know, they were my bridemaids and my wedding.
- 5:29Speaker 1: They just recently moved back down to Orange County and
- 5:31Speaker 1: bought a house and I'm going to raise my kids here.
- 5:34Speaker 1: But you know, these women are still some of my
- 5:36Speaker 1: best friends. Are the girls I want to go get
- 5:37Speaker 1: a girl's night dinner out with and do a trip
- 5:40Speaker 1: to Palm Springs with, And yeah, they're my people. So
- 5:43Speaker 1: I'm lucky that I've had such long friendships with really
- 5:46Speaker 1: just down to earth girls.
- 5:48Speaker 3: History and friendships is a very special thing, I know
- 5:52Speaker 3: what you're talking about. Yeah, what was your relationship like
- 5:56Speaker 3: with food in high school? Was it always healthy?
- 5:58Speaker 1: Yeah? You know what's interesting is I grew up with
- 6:02Speaker 1: twenty four hour access to the pantry, Like I could
- 6:07Speaker 1: have bagel bytes, Pikitos, wheat thins, truskets like the animal
- 6:12Speaker 1: frosted animal cookies like these are some of the things
- 6:14Speaker 1: that I was like the family with Skippy and you know,
- 6:18Speaker 1: Welch's grape jelly and Wonderbread. These foods have just memories
- 6:23Speaker 1: built into my brain and my childhood, and so I
- 6:26Speaker 1: ate kind of whatever I wanted growing up. My parents
- 6:28Speaker 1: were good about having dinner as a family, and what
- 6:31Speaker 1: a healthy dinner was was like kind of chicken, hidden
- 6:34Speaker 1: valley ranch on iceberg, lettuce, some rice, and maybe some broccoli.
- 6:38Speaker 1: Like that's kind of that was a healthy family dinner.
- 6:41Speaker 1: And we had dinner as a family. It wasn't always
- 6:44Speaker 1: like that, you know, spaghetti or other things taco night.
- 6:49Speaker 1: So I kind of ate whatever I want growing up,
- 6:51Speaker 1: and I ate sort of the American diet of what
- 6:56Speaker 1: our parents were marketed to and big food businesses, the
- 7:00Speaker 1: General Mills and the Kellogg's of the world. Cereal, that
- 7:03Speaker 1: kind of a thing. When I got into high school
- 7:05Speaker 1: and I took health and that was my favorite class.
- 7:08Speaker 1: Coach Rap was the teacher and he was the volleyball
- 7:11Speaker 1: coach and he was a health teacher, and I remember
- 7:13Speaker 1: that class pretty vividly. I loved it. I loved learning
- 7:15Speaker 1: about it, and that kind of spurred my interest in
- 7:19Speaker 1: understanding the science of food. And at that time, they're
- 7:22Speaker 1: really you know, there was aol dial up where you'd
- 7:24Speaker 1: throw a disc in your computer and you'd hear it
- 7:26Speaker 1: dial up to the internet, and there wasn't really the
- 7:29Speaker 1: mining of the internet back then. It was sort of
- 7:31Speaker 1: like to get into the health, to get into food,
- 7:33Speaker 1: you had to read diet books. And so I started
- 7:36Speaker 1: actually getting my hands on diet books when I was
- 7:38Speaker 1: in high school. It was sort of like read Self magazine,
- 7:41Speaker 1: Women's Health and Shape, and I remember ripping out pages
- 7:45Speaker 1: and circling like quotes of scientific facts where they would
- 7:49Speaker 1: say something about, you know, a whole grain diet back
- 7:53Speaker 1: in the day, or you know, eating fiber and veggies
- 7:57Speaker 1: or something like that, and I would save those like
- 8:00Speaker 1: pages when they would actually make a science claim. And
- 8:03Speaker 1: then I started dipping into the diet books and reading
- 8:05Speaker 1: things like Atkins and they started to share the science
- 8:09Speaker 1: of maybe blood sugar insulin, and that was all really exciting.
- 8:13Speaker 1: But it's funny because I when I imagine myself reading
- 8:16Speaker 1: those books, it was like I loved reading them, but
- 8:17Speaker 1: I imagine, like I can have vivid memories of reading
- 8:20Speaker 1: those books on the couch in my family room with
- 8:23Speaker 1: the Costco size goldfish box open like hand in, you
- 8:28Speaker 1: know what I mean. And so it was nothing that
- 8:30Speaker 1: I ever could do. Like I read about it and
- 8:33Speaker 1: be excited about it. I'm like, I'm going to do this,
- 8:36Speaker 1: and it would be like three days and I'm like, yeah,
- 8:39Speaker 1: I'm not doing this. Like I'm a high schooler. I'm
- 8:41Speaker 1: eating the sour Patch watermelon, you know, candy with my
- 8:45Speaker 1: friends and then I'd get the salad at lunch. But
- 8:48Speaker 1: there was this real tug of war I think at
- 8:50Speaker 1: that age of wanting to know the science and learning
- 8:53Speaker 1: about the science and wanting to be healthy and making
- 8:56Speaker 1: those healthy choices of like getting the chef salad at
- 8:58Speaker 1: the high school cafeteria, but then you know, sharing the
- 9:01Speaker 1: three cookies for a dollar with my best friend. So
- 9:04Speaker 1: it wasn't something I was really putting into practice until
- 9:07Speaker 1: I got into college. I think it was too hard
- 9:09Speaker 1: actually to live that way when I'd walk in from
- 9:12Speaker 1: school to my parents' house and have access to all
- 9:15Speaker 1: these processed foods from Costco. Like food, there was no waste.
- 9:19Speaker 3: Different when you're a kid, like I don't crave the
- 9:22Speaker 3: same things I do. Like I used to like if
- 9:24Speaker 3: there was a French fry on the table, forget it.
- 9:26Speaker 3: There was no way I wasn't touching it. And now
- 9:29Speaker 3: I'm like, I don't need it all the time.
- 9:30Speaker 1: Yeah, you know. Actually, they find that a child's taste
- 9:33Speaker 1: buds growing up, they have a higher affinity for sugar.
- 9:36Speaker 1: So there's been studies looking at sweetened beverages with kids
- 9:41Speaker 1: and what a thirteen to sixteen year old might even
- 9:44Speaker 1: gravitate towards versus a like three to five year old.
- 9:48Speaker 1: The three to five year old can handle so much
- 9:52Speaker 1: more sugar, and you see that the preference as a
- 9:54Speaker 1: child ages actually is for less sweet. They like the sweet,
- 9:58Speaker 1: but some of the the most sweetened beverages aren't what
- 10:02Speaker 1: people crave, and so you know there is something there.
- 10:05Speaker 1: There's like there's actual science.
- 10:08Speaker 3: To that, but just my anecdotal evidence works.
- 10:11Speaker 1: Yeah, But I do think it's interesting. It is interesting
- 10:14Speaker 1: when we start to feed ourselves and we get into
- 10:17Speaker 1: say college or living on our own or our first job,
- 10:20Speaker 1: or some kind of diagnosis makes us excited about learning
- 10:24Speaker 1: more about our health and getting involved, or maybe a
- 10:26Speaker 1: family member has something a diagnosis that scares us, or
- 10:29Speaker 1: whatever it is that is sort of your gateway into
- 10:32Speaker 1: the health world and to understanding your own body and
- 10:35Speaker 1: wanting and being excited about learning about that. I think
- 10:39Speaker 1: that's when you really start to build a healthy relationship
- 10:41Speaker 1: with food. And that's how it worked for me. Like
- 10:42Speaker 1: I wasn't buying myself the pink and white ant frosted
- 10:45Speaker 1: animal cookies because my parents did. When I got to
- 10:47Speaker 1: sc like I was, I had my little George form
- 10:50Speaker 1: in krill and I was getting low carved tortillas, and
- 10:53Speaker 1: I was starting to implement some of the stuff that
- 10:55Speaker 1: I had read about that I was really interested in
- 10:59Speaker 1: that my parents weren't as excited about.
- 11:02Speaker 3: So I am dying to understand how you started your business.
- 11:06Speaker 3: You're one of the people that I look at and think, oh,
- 11:09Speaker 3: my god, how many hours are in the day. I
- 11:12Speaker 3: need to understand how you approach building this. So you
- 11:14Speaker 3: were in corporate America for eight years.
- 11:17Speaker 1: Right, So I worked in cancer genetics. I basically realized
- 11:20Speaker 1: when I was going into my senior year of college
- 11:21Speaker 1: that this that I shouldn't have been business finance and
- 11:24Speaker 1: that I should have been in health. And my dad
- 11:27Speaker 1: was like, okay, well, you know, it was lucky enough
- 11:29Speaker 1: that my parents supported me through college, but on you know,
- 11:32Speaker 1: the day I graduated college, it was like, that's it.
- 11:34Speaker 1: You're cut off and you need to have had you
- 11:36Speaker 1: have to have a job lined up because this is like,
- 11:38Speaker 1: this is your last day. And that was really nice
- 11:41Speaker 1: pressure actually looking back, because it really got me excited
- 11:44Speaker 1: to get internships in college at pharmaceutical companies and get
- 11:47Speaker 1: into the health side of business. I had my first
- 11:50Speaker 1: job at Jay and J. I like felt like, Okay,
- 11:52Speaker 1: I got this. But what ended up happening is I
- 11:55Speaker 1: spent eight years in cancer genetics. I went from pharma
- 11:57Speaker 1: to medical device and then ultimately ended up in genetics
- 12:00Speaker 1: and cancer, specifically in breast cancer and was reading the
- 12:04Speaker 1: studies and really got my education and understanding PubMed research there,
- 12:10Speaker 1: which was really pretty.
- 12:11Speaker 2: Priceless public medicine.
- 12:13Speaker 1: Uh huh okay. But the whole time I was thinking
- 12:17Speaker 1: about how can I get back into nutrition, how can
- 12:20Speaker 1: I go back to be pre med that kind of
- 12:23Speaker 1: a thing, and ultimately decided to go back to a
- 12:26Speaker 1: health coaching program and then ultimately after that went back
- 12:31Speaker 1: even further to get my clinical nutrition degree. But it
- 12:34Speaker 1: was one of those things where I thought about it
- 12:36Speaker 1: and thought about it and thought about it, and that
- 12:37Speaker 1: I was like, I'm too old for this, Like I'm
- 12:39Speaker 1: already in my mid twenties, I've been out of college
- 12:42Speaker 1: for four years. I haven't done it yet. It's just
- 12:46Speaker 1: you know, I'm not going to do it. And well,
- 12:48Speaker 1: ultimately my best friend at the time was like, I'm
- 12:50Speaker 1: sick of hearing you talk about nutrition with all our friends.
- 12:52Speaker 1: I'm sick of it, Like we lived together. This is
- 12:55Speaker 1: so silly that you don't go back and just give
- 12:57Speaker 1: it a shot. And so I signed up for the
- 12:59Speaker 1: help coaching program. Six months friends, six yeah, six months later,
- 13:03Speaker 1: I started seeing a lot of our friends for free,
- 13:06Speaker 1: like helping my husband's fraternity brother's wife get ready for
- 13:10Speaker 1: her wedding, helping a guy who I was in the
- 13:12Speaker 1: doors with dad deal with a heart disease diagnosis, fixing
- 13:17Speaker 1: his diet and then those things. You know. That practice
- 13:21Speaker 1: really let me know that, like this is what I'm
- 13:24Speaker 1: passionate about, and this is actually what I enjoy doing.
- 13:27Speaker 1: I would do it for free. So I started working
- 13:29Speaker 1: nights and weekends and be Well by Kelly was a
- 13:31Speaker 1: side hustle of a private nutrition practice for three years.
- 13:35Speaker 1: And that was a long time, like I really was
- 13:38Speaker 1: working a full time corporate career. I had people under
- 13:41Speaker 1: me the eight West coast states for the cancer genetics
- 13:44Speaker 1: company I worked for, and then nights and weekends were
- 13:47Speaker 1: spent seeing clients. I remember working at Cedars, walking across
- 13:51Speaker 1: the street to the coffee Bean, taking scrubs off and
- 13:54Speaker 1: putting on jeans and a blazer to meet with a
- 13:56Speaker 1: client at lunch, to go back into that bathroom after
- 13:59Speaker 1: they left and put my scrubs back on and walk
- 14:01Speaker 1: back across the street to the cancer center as leaders.
- 14:03Speaker 2: How much caffeine were you drinking at the Dame?
- 14:06Speaker 1: Yeah, so it's you know, but the thing was is
- 14:09Speaker 1: I didn't need it, Like I was so passionate about
- 14:12Speaker 1: helping people and everyone was a different case. It's like
- 14:15Speaker 1: why wasn't this person pooping? Why was this person having
- 14:18Speaker 1: a hard time getting up in the morning or sleeping
- 14:19Speaker 1: at night, and why were they so bloated.
- 14:22Speaker 2: Or it was like a puzzle to you.
- 14:25Speaker 1: Yeah, like I just and I also came with curiosity,
- 14:29Speaker 1: Like I think I was really curious, and every person
- 14:33Speaker 1: was a case, and each case allowed got me excited
- 14:36Speaker 1: to go back to the research and be like, why
- 14:38Speaker 1: isn't this working for this person? And I had the
- 14:40Speaker 1: time to do it. I think what people fail to
- 14:43Speaker 1: recognize is that your doctor has fifteen minutes with you,
- 14:46Speaker 1: and they are only paid for the time that they're
- 14:48Speaker 1: with you. They're not paid for the time that they
- 14:50Speaker 1: spend researching your ailment or your issue. And the easiest
- 14:54Speaker 1: thing for them to do is to write your prescription
- 14:56Speaker 1: to band aid the issue, to hope that you feel
- 14:59Speaker 1: a little bit enough better to tell your friend to
- 15:02Speaker 1: go see them, And then they're not reimbursed enough by
- 15:05Speaker 1: our healthcare system to incentivize them to really get to
- 15:10Speaker 1: the root cause of issues and take care of people
- 15:13Speaker 1: where this is a passion project for me, and I
- 15:17Speaker 1: could take on clients and be excited to really get
- 15:21Speaker 1: to those root cause issues and help them and that
- 15:25Speaker 1: was just really fun. But then obviously it kind of
- 15:29Speaker 1: sort of took off. But there's only so many hours
- 15:32Speaker 1: in the day, Like you said, So if I was
- 15:34Speaker 1: going to leave this big corporate career with a four
- 15:36Speaker 1: O one K and a company car and a big paycheck,
- 15:39Speaker 1: that like, yeah, I could do. I could be in
- 15:41Speaker 1: this industry until I retired. My dad was like, you
- 15:45Speaker 1: should never leave this. This is amazing. Why would you
- 15:48Speaker 1: ever go from a paycheck to being paid hourly through
- 15:53Speaker 1: Venmo from clients? And I'm like, because I love it.
- 15:58Speaker 1: And he thought I was crazy, and I went against
- 16:01Speaker 1: his recommendations to not do it and ultimately decided to
- 16:05Speaker 1: take it full time in September of twenty fifteen. So
- 16:09Speaker 1: here we are.
- 16:10Speaker 3: Well, I heard you say in an interview you never
- 16:12Speaker 3: thought about what you wanted. You thought about what the
- 16:14Speaker 3: world expected of you. Yeah, So is was it in
- 16:18Speaker 3: regards to this job?
- 16:19Speaker 1: Is that?
- 16:20Speaker 2: What did you think the world expected from you?
- 16:22Speaker 1: Yeah? Well, what's interesting is I think a lot of
- 16:25Speaker 1: young people, when they're going to college or when they're
- 16:28Speaker 1: trying to decide what they want to be when they
- 16:29Speaker 1: grow up, you have things that you value, Like my
- 16:34Speaker 1: parents my dad's an entrepreneur, and so what he valued
- 16:37Speaker 1: was because it's too paycheck. My dad was paycheck to paycheck,
- 16:41Speaker 1: and he would get big contracts when I was little,
- 16:44Speaker 1: and he would make a good amount of money and
- 16:47Speaker 1: then he would lose that contract. So my dad didn't
- 16:49Speaker 1: want me to have those fears that he had when
- 16:51Speaker 1: we were little girls, and my sisters and I were young,
- 16:54Speaker 1: and he wanted the respect of me having a big
- 16:58Speaker 1: professional job and a you know, a four to oh
- 17:01Speaker 1: one k like I said, or a company car, or
- 17:04Speaker 1: like the suit and the heels and the professional job,
- 17:07Speaker 1: and like that's what that's what the world kind of
- 17:10Speaker 1: expected of me. Like that's what my dad worked so
- 17:14Speaker 1: hard to send me to college to be able to
- 17:16Speaker 1: do that. And then you're in school, you know, I'm
- 17:19Speaker 1: in the Marshall School of Business, and they're talking about
- 17:21Speaker 1: these really amazing companies, these Fortune five hundred companies that
- 17:24Speaker 1: you could work for, and you know, you could be
- 17:28Speaker 1: the VP of this or the CEO of that one day.
- 17:31Speaker 3: There's a lot of gills associated with it because you
- 17:34Speaker 3: watched your parents sacrifice, and it's hard to feel like
- 17:37Speaker 3: you're not carrying the torch.
- 17:39Speaker 1: You are and that's the thing, is like, and I
- 17:41Speaker 1: realized that and I tease my dad all the time
- 17:43Speaker 1: about it now because I was like, remember that one
- 17:46Speaker 1: time you told me not to go do this business,
- 17:48Speaker 1: you know. And it's funny the things that he is
- 17:51Speaker 1: attached to that are part of my career, like writing
- 17:54Speaker 1: a book. People think, oh, we write a book, You're
- 17:56Speaker 1: going to make so much money. It's going to be
- 17:57Speaker 1: a great way to like have another line of income,
- 18:00Speaker 1: and like, no, like books aren't where you make money.
- 18:03Speaker 1: Like that is a resume builder. And that has been
- 18:05Speaker 1: so funny because I get the book deal and my
- 18:07Speaker 1: dad's like, this is amazing. You got a book deal.
- 18:11Speaker 1: I'm so proud of you. And I'm like, hey, Dad,
- 18:13Speaker 1: I'm gonna take our Chris and I are down payment
- 18:16Speaker 1: for our house, and I'm going to invest in this
- 18:18Speaker 1: protein power. I'm going to try and like build my
- 18:20Speaker 1: own product line because this is a really big hole
- 18:23Speaker 1: in the industry and like everything that everyone's putting out,
- 18:26Speaker 1: they're not looking at the science of how it's made
- 18:29Speaker 1: or where it's coming from and what we need. And
- 18:31Speaker 1: he's like, why would you risk that, you know? And
- 18:35Speaker 1: it's because the world told my Dad, This entrepreneurial life
- 18:38Speaker 1: that he was living wasn't as prestigious as his friends
- 18:41Speaker 1: and suits who worked in commercial real estate, who were lawyers,
- 18:45Speaker 1: And so we passed that down to our kids and
- 18:48Speaker 1: even just realizing that this story that I that I
- 18:51Speaker 1: have of going from the corporate world and what he
- 18:54Speaker 1: wanted of me to fighting against him and then going
- 18:57Speaker 1: back and teasing them. Hey dad, remember when he said
- 18:59Speaker 1: not to do this? Hey dad, Remember when you thought
- 19:01Speaker 1: that that was a bad idea and seeing it be
- 19:04Speaker 1: able to afford my family. Yes, I risked a down
- 19:08Speaker 1: payment on a home and that was scary for Chris
- 19:10Speaker 1: and I, but it allowed us to buy our first home.
- 19:13Speaker 1: And you know the story that I had built up
- 19:16Speaker 1: in my head at twenty, you know, one years old,
- 19:19Speaker 1: graduating college, like I'm going to have a husband and
- 19:22Speaker 1: two point five kids and a dog by the time
- 19:24Speaker 1: I'm this sage and I'm going to have this kind
- 19:26Speaker 1: of house and this kind of life, and to look
- 19:29Speaker 1: back and look at what really happened. Like we lived
- 19:32Speaker 1: in a rent control apartment for a decade. We had
- 19:35Speaker 1: one Toyota Tacoma for two years that I would park
- 19:38Speaker 1: down the street from a list clients' houses because I
- 19:42Speaker 1: was embarrassed about the car we were driving, and you know,
- 19:46Speaker 1: and it's we were scrappy and we did it. But
- 19:48Speaker 1: it's totally paid off for us in our ability to
- 19:51Speaker 1: raise our kids to have the life that we want.
- 19:55Speaker 1: But people forget that it didn't happen overnight, Like this
- 19:58Speaker 1: has been ten years in the making and a lot
- 20:02Speaker 1: of fears and a lot of growth and a lot
- 20:07Speaker 1: of sacrifice, and I'm just I'm really proud to be
- 20:09Speaker 1: at this point and to have like worked for it,
- 20:12Speaker 1: Like feel so much better to work for it than
- 20:14Speaker 1: to be handed it.
- 20:15Speaker 2: You earned it.
- 20:16Speaker 3: I read this is my favorite post that you've ever
- 20:19Speaker 3: made on Instagram, and I think so many of yours
- 20:21Speaker 3: had value, so I really like following you, but this
- 20:24Speaker 3: was by far it hit me. You said you pushed off,
- 20:27Speaker 3: like you said a big personal goal. Fourteen years into
- 20:29Speaker 3: being together, you finally bought a house, and you bet
- 20:33Speaker 3: on yourselves. Previously instead of buying that house, you bought
- 20:35Speaker 3: protein powder. You said, we traveled, we invested in ourselves.
- 20:39Speaker 3: We invested in small companies instead of nightstands. We hustled,
- 20:43Speaker 3: We kept spending our down payment on my business. There
- 20:45Speaker 3: were meltdowns, and we fell down time and time again.
- 20:48Speaker 3: We tried again. Did it always work? Like was there
- 20:52Speaker 3: a time where the down payment failed?
- 20:54Speaker 1: Yeah? Definitely. I mean, like I'm actually like teary eyed
- 20:57Speaker 1: on the other side of this interview because I know
- 21:01Speaker 1: where I was when I wrote that post, Like I
- 21:04Speaker 1: know we had just it's COVID. We had had like
- 21:07Speaker 1: the woman from the Escro agency come to do our
- 21:10Speaker 1: like trust document or like the documents and notarize everything,
- 21:14Speaker 1: and she left and Chris and I were just like
- 21:17Speaker 1: both of us like tear eyed thinking about like what
- 21:20Speaker 1: we've built and what we've sacrificed. Yeah, I mean I
- 21:24Speaker 1: remember being told that I needed to have like a
- 21:27Speaker 1: custom website and like that that was going to be
- 21:30Speaker 1: like a thing that I needed to have to like
- 21:32Speaker 1: look legit. And I spent a lot of money on
- 21:35Speaker 1: a custom website, and it was more than I wanted
- 21:37Speaker 1: to spend and it didn't feel right in my gut,
- 21:39Speaker 1: and it was like a lot of savings. Like if
- 21:41Speaker 1: you ever looked to like build your own website like
- 21:44Speaker 1: people now a custom build, it's like at the time
- 21:47Speaker 1: it was like thirty grand and nowadays it's like seventy
- 21:51Speaker 1: five or eighty or one hundred grand, depending on what
- 21:54Speaker 1: people want to build. And I built this big website
- 21:58Speaker 1: and then I remember going and writing articles for free.
- 22:01Speaker 1: So I wrote a lot of scientific articles for free
- 22:04Speaker 1: to get my name out there. So we're Talkboard Magazine,
- 22:06Speaker 1: my Body Green, like who What Where? And I remember
- 22:09Speaker 1: who What Where? And Birdie in my domain. It's like
- 22:12Speaker 1: it was all owned by click Media. And one of
- 22:14Speaker 1: the editors was like, I'm really sorry, Kelly. We can't
- 22:17Speaker 1: link back to your website because it's not mobilely optimized
- 22:19Speaker 1: and you didn't, oh my heart, didn't pay to have
- 22:22Speaker 1: it mobily optimized, and like, it just it's not going
- 22:25Speaker 1: to get the We can link back to your Instagram,
- 22:27Speaker 1: or we can link back somewhere else that you have,
- 22:29Speaker 1: like your Facebook or something, but we can't link back
- 22:32Speaker 1: to your website. And that's really hard because the website
- 22:34Speaker 1: is where I wanted people to go, because I had
- 22:36Speaker 1: a form where people could become a client, and I
- 22:39Speaker 1: was my own publicist, like I was writing these articles
- 22:43Speaker 1: at night after my corporate job for free and the like.
- 22:47Speaker 1: There are journalists who write articles and they're paid and
- 22:49Speaker 1: that's their job. But this was like me trying to
- 22:52Speaker 1: scrappily create pr for myself and they're like, we're not
- 22:55Speaker 1: going to link back to your website. And it was
- 22:56Speaker 1: crushing because it's like I'm writing these articles to hopefully
- 23:00Speaker 1: get eyes who read it to learn something and say
- 23:02Speaker 1: that was really valuable for free. I'm going to click
- 23:05Speaker 1: on this, find this person and maybe work with them.
- 23:08Speaker 1: And they were going to my Instagram, which you know,
- 23:12Speaker 1: I looked like a hobby. You know, it wasn't really
- 23:15Speaker 1: built up in the same way. I hadn't had the
- 23:17Speaker 1: money to invest in the way that I had wanted
- 23:19Speaker 1: in that and I like balled my eyes out and
- 23:23Speaker 1: I told Chris, I feel so bad that I like
- 23:25Speaker 1: spent all this money that was like our savings to
- 23:27Speaker 1: do this because it was going to be another ten
- 23:30Speaker 1: grand to mobily optimize it and I didn't have that
- 23:32Speaker 1: money at the time. And I said, you know what,
- 23:35Speaker 1: like I have to like let go. And I scrapped
- 23:38Speaker 1: it and I built a square space in a weekend
- 23:41Speaker 1: by myself and it was mobilely optimized and I had
- 23:44Speaker 1: to let that go. And there have been times other
- 23:49Speaker 1: than that where you're like investing in yourself and investing
- 23:51Speaker 1: in your business. I bought after my first book, ten
- 23:55Speaker 1: thousand dollars worth of pea protein, and when I went
- 23:59Speaker 1: down the rabbit hole of how it's extracted via chemical
- 24:02Speaker 1: heck saying what the complete amino acid profile is where
- 24:06Speaker 1: it was coming from that p protein is higher and
- 24:09Speaker 1: heavy metals, instead of saying like, well, it's still okay
- 24:13Speaker 1: because I'm just going to put it out there because
- 24:15Speaker 1: I got it, I had to make the decision to
- 24:20Speaker 1: let it go. It doesn't eat at me because I
- 24:23Speaker 1: know I'm sticking with authenticity and integrity and if I'm
- 24:27Speaker 1: not willing to drink it after understanding the process, and
- 24:31Speaker 1: I'm not recommending it to my clients or to my
- 24:33Speaker 1: client's kids, then that's a gut check for me. And
- 24:36Speaker 1: I got to let it go. And so I've definitely
- 24:39Speaker 1: invested in things and made decisions for my business that
- 24:43Speaker 1: what my dad would say is that you file it
- 24:45Speaker 1: to the oh shit fund, Like there are things that.
- 24:48Speaker 3: I have an oh shit list. Actually, that's funny that
- 24:50Speaker 3: your dad calls it that.
- 24:52Speaker 1: Yeah, Like, and I'm sorry for cussing, that's what he
- 24:54Speaker 1: calls it, but it's just he says, you know, you
- 24:57Speaker 1: have to just let it go and move on. And i'
- 25:00Speaker 1: it to that and know that, like, there are going
- 25:02Speaker 1: to be things like this that happen, whether that's a
- 25:03Speaker 1: speeding ticket or a car accident, or like something you
- 25:06Speaker 1: didn't expect to have to pay for that now you
- 25:08Speaker 1: have to pay for. It's just part of life. You
- 25:11Speaker 1: can moan and complain and think about all the ways,
- 25:14Speaker 1: or you can just say, there's nothing I can do
- 25:15Speaker 1: about this. I'm filing it away, I'm going to deal
- 25:18Speaker 1: with it, I'm gonna work, I'm going to move on.
- 25:19Speaker 1: And so he did teach me to I guess the
- 25:22Speaker 1: famous saying is like fail faster, and so that's been
- 25:26Speaker 1: like something that I have had to work through personally,
- 25:30Speaker 1: is like, Okay, this isn't working. I'm moving on and
- 25:32Speaker 1: building this website overnight. This isn't what I feel good
- 25:35Speaker 1: about anymore. I Am not just going to throw some
- 25:37Speaker 1: throw my name on something to make money, like it's
- 25:40Speaker 1: just not going to happen. And so I have done
- 25:42Speaker 1: things of lots slower. People told me to start a
- 25:44Speaker 1: podcast two years before I started it, and it didn't
- 25:47Speaker 1: feel right at the time, and I finally felt like
- 25:49Speaker 1: when you hear and feel like, Okay, this is this
- 25:53Speaker 1: is coming up a lot for me. Now I'm going
- 25:55Speaker 1: to do it. Let's do it. And so so that's
- 25:58Speaker 1: kind of how I've built my business is really I'm
- 26:01Speaker 1: a gut decision maker and it doesn't normally steer me wrong,
- 26:06Speaker 1: but there have definitely been times where I've had to
- 26:08Speaker 1: let things go and it hurts, but it's a learning
- 26:11Speaker 1: opportunity and it's actually a chance for me to check
- 26:13Speaker 1: in with myself and see if, like if I'm aligned
- 26:15Speaker 1: with the decision or not.
- 26:17Speaker 3: I hear you talking about your husband, Chris. You were
- 26:19Speaker 3: together at a pretty young age. Was it helpful to
- 26:24Speaker 3: have a serious relationship? Was it scarier because it was
- 26:29Speaker 3: the two of you, it wasn't just you betting on yourself.
- 26:31Speaker 2: How did you feel about that?
- 26:33Speaker 1: Yeah? You know, it's really interesting because when Chris and
- 26:37Speaker 1: I got together, we got together we were very young.
- 26:39Speaker 1: I was twenty four years old and it was two
- 26:42Speaker 1: thousand and seven, and we started dating and we got married.
- 26:47Speaker 1: And six months after we got married, he had you know,
- 26:50Speaker 1: he's an attorney, and he was like, I don't want
- 26:52Speaker 1: to be a lawyer anymore. I was like, oh okay,
- 26:55Speaker 1: And I had built this business over Like the same
- 26:58Speaker 1: time I was getting married, I was going back to
- 27:00Speaker 1: school for health coaching. I started this passion project to
- 27:03Speaker 1: be Well by Kelly. I was just loving life. I'm like,
- 27:06Speaker 1: I'm planning a wedding, I have this business that I'm building.
- 27:09Speaker 1: This is so amazing. And I was so passionate about
- 27:12Speaker 1: my career that I was like, yeah, if you don't
- 27:13Speaker 1: want to be a lawyer, like, let's you know, don't
- 27:17Speaker 1: be a lawyer, Like why would you be a lawyer if,
- 27:19Speaker 1: like it's not serving you? You know. I was just
- 27:22Speaker 1: in this like love life. We have to seize these
- 27:26Speaker 1: moments kind of space and time in my life. And
- 27:30Speaker 1: so it's funny because he's not a risk taker like that,
- 27:32Speaker 1: but being married to me, he took that risk and
- 27:36Speaker 1: the first year he was all about it. Was so
- 27:40Speaker 1: excited and so was I. He wrote a screenplay and
- 27:42Speaker 1: we started shopping it around Hollywood and people have great
- 27:46Speaker 1: reviews about it. But it was a lot like a
- 27:48Speaker 1: movie that came out at Sundance. It was about social
- 27:51Speaker 1: media actually, and they were just like, the timing's not
- 27:54Speaker 1: right for this film, but like, do another project. And
- 27:57Speaker 1: it had taken him a whole year. So it's like
- 27:59Speaker 1: I told him I'd give him a year to not
- 28:01Speaker 1: be an attorney and to not you know, bring in
- 28:03Speaker 1: any income. And the year turned into a year and
- 28:06Speaker 1: a half, and then he started freelancing as an attorney.
- 28:09Speaker 1: And there were definitely times in our relationship where it
- 28:11Speaker 1: was like stressful on me because I decided to leave
- 28:14Speaker 1: my corporate job and then all of a sudden, the
- 28:17Speaker 1: weight of everything was on me our our apartment. You know,
- 28:21Speaker 1: I personally didn't have student loans, and I was really
- 28:24Speaker 1: lucky not to have those, but I absolutely inherited all
- 28:27Speaker 1: of Chris's USC law school loans and those are still
- 28:30Speaker 1: a pretty penny for our family today in twenty twenty one.
- 28:34Speaker 1: And so, you know, we fell in love very young
- 28:37Speaker 1: and we have grown a lot together. But I think
- 28:40Speaker 1: we've always focused what's always the most important is our
- 28:44Speaker 1: individual happiness and then supporting each other to continue to
- 28:49Speaker 1: grow and find that happiness. And so Chris will tell
- 28:52Speaker 1: you if you were to interview him that at certain points,
- 28:55Speaker 1: like I'm really good at handling stress, Like I feel
- 28:57Speaker 1: like I have a lot of big cup for that
- 28:59Speaker 1: before I overflowed, like I you mentioned in the beginning,
- 29:02Speaker 1: I'm pretty low even keeled, and I got this. We
- 29:05Speaker 1: got this, But every now and then something would creep up,
- 29:08Speaker 1: like every six months or eight months where it was
- 29:11Speaker 1: like tiger Mom came out and I'm melting down in
- 29:14Speaker 1: our apartment. There are tears everywhere. How am I the
- 29:17Speaker 1: only one who has to deal with this, you know?
- 29:19Speaker 1: And it was about big life changes, like I remember
- 29:21Speaker 1: I have postpartum with Sebastian, and at certain points being pregnant,
- 29:25Speaker 1: being like wait a second, now I'm going to be
- 29:28Speaker 1: the full time mom, the full time breadwinner, and like
- 29:32Speaker 1: I can't do this by myself, like your emotional support
- 29:35Speaker 1: is a lot, but like this is scary, like this
- 29:38Speaker 1: is really really hard. And so maybe there's been you know,
- 29:43Speaker 1: four to six times where I've had massive meltdowns about it,
- 29:47Speaker 1: and actually, after I cry, I feel like, okay, like
- 29:50Speaker 1: I've let some of that stress go. Let me see
- 29:52Speaker 1: what I can actually handle, and I'll let you know
- 29:54Speaker 1: if I really need your help. And a lot of
- 29:56Speaker 1: times I just sort of have risen to the occasion
- 29:59Speaker 1: after the fact. And now with two young children, Chris
- 30:02Speaker 1: is a stay at home dad full time and the
- 30:06Speaker 1: sharing of the work feels a lot more even. Yeah,
- 30:10Speaker 1: and they're so lucky to have He's like super dad,
- 30:14Speaker 1: and they're so lucky to have him. And I know
- 30:15Speaker 1: when they want all our kids end up back in school,
- 30:18Speaker 1: that he'll dip this toe back into writing. He was
- 30:20Speaker 1: a co writer on both of my books. He was
- 30:22Speaker 1: my attorney for be Well by Kelly for a little
- 30:24Speaker 1: while and supported some of my friends small businesses as
- 30:27Speaker 1: a freelance attorney. But ultimately being an attorney is soul
- 30:31Speaker 1: sucking for him, and I don't want a shell of
- 30:34Speaker 1: a human being. I don't want him to feel that
- 30:36Speaker 1: way in our marriage or with our kids, and so
- 30:38Speaker 1: we'd rather not have nightstands and make sacrifices to keep
- 30:43Speaker 1: our mental health in check.
- 30:45Speaker 3: First of all, thank you for being so candid. It's
- 30:48Speaker 3: so helpful, at least for me to hear. I'm sure
- 30:50Speaker 3: for our listeners too, because the idea of expectations, like
- 30:54Speaker 3: you said at the beginning of this, I think we
- 30:56Speaker 3: grow up with just like such a strict or rigid
- 31:00Speaker 3: view of how things are supposed to be, and so
- 31:02Speaker 3: to know that people are happily operating in different ways
- 31:07Speaker 3: is so wonderful to hear.
- 31:09Speaker 1: Yeah, you know, I think it's funny because I had
- 31:11Speaker 1: a coffee date with one of Sebastians, like a mom
- 31:14Speaker 1: that I met at his school, just to kind of
- 31:17Speaker 1: see if I do have these expectations from childhood that
- 31:21Speaker 1: I would be really involved in my kids' classes, and
- 31:23Speaker 1: my mom was really involved growing up, and I've built
- 31:26Speaker 1: this big career, and it does you know, there are
- 31:29Speaker 1: times when those pains come up of like I really
- 31:33Speaker 1: want to be that mom, like I want to be
- 31:34Speaker 1: the room mom, and I want to be involved, and
- 31:36Speaker 1: how do I make this work in my schedule and
- 31:41Speaker 1: how do I change things to have boundaries to be
- 31:43Speaker 1: able to support him in the way that you know,
- 31:45Speaker 1: it's not going to be just like my mom, but
- 31:47Speaker 1: I still I have a need, a personal and emotional
- 31:51Speaker 1: need to be involved in a certain way. And so
- 31:53Speaker 1: there are times when those expectations or what we thought
- 31:58Speaker 1: our life would be sort of creep up a little bit,
- 32:01Speaker 1: and there's pain related to that. But as long as
- 32:03Speaker 1: I can communicate that with Chris and we can find
- 32:07Speaker 1: a solution that feels comfortable, I think that's where it's at.
- 32:10Speaker 1: The resentment and the feeling upset about not having the
- 32:15Speaker 1: life that you expected to have. It really comes down
- 32:18Speaker 1: to not being clear with our communication, I think, and
- 32:21Speaker 1: I can't build up this resentment about around Chris being like, well,
- 32:25Speaker 1: now I can't be the realm mom because I'm responsible
- 32:28Speaker 1: for the mortgage and their school and pain for our life.
- 32:33Speaker 1: And you know, I built this business. He didn't build
- 32:36Speaker 1: this business, you know, And I need to just be
- 32:39Speaker 1: clear with what I need from him and how we
- 32:42Speaker 1: can work together to find a solution for it. So
- 32:45Speaker 1: but every single change in life, whether your kids are
- 32:47Speaker 1: young or then they're going to school or then they're
- 32:50Speaker 1: going to college, I mean, it's constantly going to be
- 32:52Speaker 1: negotiating for time space and having boundaries.
- 32:56Speaker 3: The last episode of this podcast was about boundaries and yes,
- 33:00Speaker 3: amen to everything.
- 33:01Speaker 1: You just said.
- 33:02Speaker 3: Yeah, what was the moment or a person who helped
- 33:07Speaker 3: level up your business that you can think back to
- 33:10Speaker 3: that you thought we've hit a marker here.
- 33:14Speaker 1: Yeah. So I won't name him by name, but I
- 33:18Speaker 1: had a client that I was working with because I
- 33:20Speaker 1: knew his sister in law and we were friends in
- 33:23Speaker 1: LA and she's like, Oh, my sister and her brother
- 33:26Speaker 1: or my brother in law want to work with you
- 33:28Speaker 1: as a nutritionist to go to their house. You know,
- 33:30Speaker 1: I went to their house. I still, to this day,
- 33:32Speaker 1: I've never had an office space. I think that surprises people.
- 33:36Speaker 1: I look at that as a line item where it's
- 33:39Speaker 1: not really helpful. It would be a little helpful, and
- 33:43Speaker 1: you know, the zoom era did not have kids screaming
- 33:45Speaker 1: through a door. But I would go to my client's
- 33:49Speaker 1: homes or i'd meet them on set, or i'd go
- 33:51Speaker 1: through their pantries, and very rarely would they want to
- 33:55Speaker 1: meet like a neutral location. They were open to, like, yeah,
- 33:57Speaker 1: look at my medicine cabinet, look at my pantry, Like
- 34:00Speaker 1: let's let me get dirty, and like live in your body,
- 34:02Speaker 1: Like what does it look like to wake up in
- 34:04Speaker 1: your space? Where are your supplements? What coffee are you drinking? Like,
- 34:08Speaker 1: how do you live? What's the vibe? And let's like
- 34:10Speaker 1: just look at this as a whole and try to
- 34:13Speaker 1: level up everything. So I worked with him, and as
- 34:17Speaker 1: it turns out, it's very wealthy man, very wealthy, you know,
- 34:20Speaker 1: very wealthy family, and his father in law is a
- 34:24Speaker 1: billionaire in Los Angeles. He said, I'd like to refer
- 34:27Speaker 1: you to my father in law, but I'm going to
- 34:30Speaker 1: be honest with you at this rate, he's not going
- 34:32Speaker 1: to take you seriously. And when I look at what
- 34:35Speaker 1: I was charging people and knowing my worth, right, I
- 34:39Speaker 1: loved the science. Like I was talking about current studies
- 34:43Speaker 1: that were coming out. I was talking about, you know,
- 34:46Speaker 1: I was giving them specific milligrams that they should be
- 34:48Speaker 1: taking of their DHA and EPA. I was looking at
- 34:52Speaker 1: their diet as a whole and seeing what might be
- 34:54Speaker 1: missing in regards to like the vitamins, coline, iron levels.
- 34:58Speaker 1: I was looking at blood tests. I couldn for blood
- 35:00Speaker 1: tests from their doctors. Like I wasn't really charging what
- 35:03Speaker 1: I was worth. And I started at fifty dollars an hour,
- 35:07Speaker 1: and I think by the time I was working with
- 35:09Speaker 1: this client, I had gotten to maybe one hundred or
- 35:12Speaker 1: one hundred and fifty dollars an hour. But a lot
- 35:14Speaker 1: of times I would sit with clients for ninety minutes
- 35:16Speaker 1: or two hours and then charge them my hourly rate,
- 35:19Speaker 1: and it's like, I'm really sorry, Kelly, Like I don't
- 35:21Speaker 1: even think you'd take you seriously unless you doubled your rate.
- 35:24Speaker 1: And I, like, I get the chills thinking about that,
- 35:26Speaker 1: because that was a major stress point at the time
- 35:30Speaker 1: I had left my full time job. I was an
- 35:33Speaker 1: hourly employee. My hourly rate was like barely getting by.
- 35:37Speaker 1: That's when I was stressed about money and it was
- 35:38Speaker 1: hard for Chris, and I like, I remember that being
- 35:41Speaker 1: like one of those times, and overnight he goes, look,
- 35:45Speaker 1: if I could do anything with your business, I would
- 35:47Speaker 1: double or triple your rate. Know that you're worth it.
- 35:50Speaker 1: Know that you're going to lose clients because they can't
- 35:52Speaker 1: afford it, but you're actually going to be living your
- 35:55Speaker 1: passion project that in a way that isn't causing stress
- 35:58Speaker 1: in your life. And that night I went home and
- 36:01Speaker 1: I updated my rates and my automatic email that went
- 36:04Speaker 1: to clients who were considering working with me. I went
- 36:07Speaker 1: and worked with this individual. His father in law helped
- 36:11Speaker 1: him and his wife. I worked with their private chef.
- 36:14Speaker 1: I like helped with menu planning. I went all in
- 36:17Speaker 1: and I saw less people at a higher rate. It
- 36:22Speaker 1: gave me a better lifestyle. I didn't feel stressed by
- 36:25Speaker 1: my job, and I wouldn't have taken my rate there
- 36:29Speaker 1: by myself. And so for anyone listening as a private
- 36:32Speaker 1: practice who has a business, who consults with people, who
- 36:36Speaker 1: helps people, I think as women, especially we are people
- 36:41Speaker 1: pleasers and helpers, and I still to this day wile
- 36:45Speaker 1: sometimes be like, oh me, it's okay, Like I got this,
- 36:48Speaker 1: Like we can just jump on a call with you,
- 36:51Speaker 1: and I won't charge a client. And it's a problem.
- 36:54Speaker 1: There is not a man in this world who would
- 36:56Speaker 1: sit down and consult with someone for ninety minutes and
- 36:58Speaker 1: not build them. You build them, and you build them
- 37:01Speaker 1: out what you're worth.
- 37:03Speaker 3: Say that again, you're speaking to my soul.
- 37:06Speaker 1: There isn't. There isn't because they weren't taught to help
- 37:10Speaker 1: people for free. And as little girls and as moms
- 37:14Speaker 1: and as helpers, we help for free and we help
- 37:17Speaker 1: everybody for free. And we're the Mama bears and it's
- 37:20Speaker 1: in us and we're maternal and that's what I wanted
- 37:22Speaker 1: to do with my clients. But I have to remind
- 37:24Speaker 1: myself that this is a bad karmic exchange to not
- 37:28Speaker 1: charge someone, and that if you're providing value, it doesn't
- 37:34Speaker 1: have to be this magical magician ninety minutes. It's are
- 37:40Speaker 1: you trying your best for that client and are you
- 37:43Speaker 1: providing value? Then you need to charge them and you
- 37:45Speaker 1: need to know you're worth Thank you for that. Do
- 37:51Speaker 1: you ever feel lonely?
- 37:52Speaker 2: In all of this.
- 37:53Speaker 1: You know what, I hate Instagram, Like I feel like
- 37:58Speaker 1: it's vapid and I feel like it's this highlight reel
- 38:03Speaker 1: of watching, especially in the wellness world, because I don't
- 38:05Speaker 1: think people are being honest. Like I had to call
- 38:07Speaker 1: with a client last night, and she is in Hollywood
- 38:10Speaker 1: and she has expectations for roles and red carpets and
- 38:13Speaker 1: the world's opening back up, and like everyone else, she's
- 38:17Speaker 1: lived in a stress bubble of quarantining and eating at
- 38:22Speaker 1: home and you know, the quarantine fifteen is real, and
- 38:27Speaker 1: you know she brought it up. She's like, I see,
- 38:29Speaker 1: like I feel like even like people in the wellness space,
- 38:32Speaker 1: they like talk about their morning routine and I just
- 38:35Speaker 1: feel like I can't get it together. I get it
- 38:37Speaker 1: together for a few weeks and then it all falls apart,
- 38:40Speaker 1: and I just like it took pause because I was like,
- 38:44Speaker 1: am I not showing that it is a struggle for
- 38:47Speaker 1: people in the wellness world to get it together? Because
- 38:52Speaker 1: what I had said to her on the phone is
- 38:53Speaker 1: I'm like, you know, the smoothie is say my fab
- 38:55Speaker 1: four Smoothe is saving grace for me, Like it is
- 38:57Speaker 1: something that I go back to. But are there weeks
- 38:59Speaker 1: where I don't have it, and I'm doing zooms and
- 39:02Speaker 1: having podcast interviews and writing articles or sending emails, and
- 39:06Speaker 1: I run downstairs from my office and I'm like, it's eleven.
- 39:09Speaker 1: I haven't eaten anything, and I'm going to eat the
- 39:11Speaker 1: whole pantry in the fridge and yeah, I throw some protein,
- 39:15Speaker 1: fat and fiber on my plate, but you bet I'm
- 39:17Speaker 1: going to open that cabinet and find Sebastians crackers and
- 39:19Speaker 1: have some of those and then open the almond butter
- 39:22Speaker 1: jar and have a few tablespoons of that. And there's
- 39:25Speaker 1: none of that. And so when that's highlight reel is happening,
- 39:28Speaker 1: it can feel very alienating. And I think it really
- 39:32Speaker 1: like this comparison, and if you've watch The Social Dilemma,
- 39:35Speaker 1: we start to understand that this is not this community
- 39:39Speaker 1: that we've all thought it is, and it actually is
- 39:42Speaker 1: causing more harm than good, like I see it in
- 39:44Speaker 1: my clients in the comparison of their bodies, in the
- 39:47Speaker 1: comparison of everything. And so working alone and working in
- 39:54Speaker 1: a space where social media is a component of that
- 39:57Speaker 1: is hard. And so for me, going back to those
- 40:01Speaker 1: twenty year friendships from my girlfriends from high school and
- 40:05Speaker 1: having people over to have a real life barbecue in
- 40:07Speaker 1: my house and you know, having a coffee with someone,
- 40:12Speaker 1: or I have to have real personal connection or it
- 40:15Speaker 1: is a really lonely life. And I think I feel
- 40:19Speaker 1: because I've seen the other side of the curtain when
- 40:21Speaker 1: it comes to people who live in Hollywood and needing
- 40:24Speaker 1: to alienate themselves even more and needing to have even
- 40:27Speaker 1: quote unquote higher standards of how they hold themselves and
- 40:31Speaker 1: the body they have and the interviews that they take,
- 40:34Speaker 1: Like that's not a life I want. And I call
- 40:37Speaker 1: myself an accidental influencer. I don't know that I can
- 40:40Speaker 1: totally be my absolute self on Instagram with you know,
- 40:45Speaker 1: hundreds of thousands of followers. It feels scary. It feels
- 40:49Speaker 1: like I'm going to be judged. And every now and
- 40:51Speaker 1: then I'll build up the confidence to be like, you
- 40:53Speaker 1: know what, here's the real me. And I get a
- 40:56Speaker 1: lot of likes and a lot of engagement, and then
- 40:58Speaker 1: I get a lot of haters, you know, And so
- 41:01Speaker 1: it is this pull and tug of where do I
- 41:04Speaker 1: feel the most authentic. And that's really why I do
- 41:06Speaker 1: love podcasting and I love I love putting podcasts out
- 41:10Speaker 1: on my podcast or being a guest, because I can
- 41:12Speaker 1: be myself and I can say like a lot and
- 41:16Speaker 1: not have someone in the comments say you said like
- 41:19Speaker 1: a lot, or I can like I'm mony, dammit, I'm
- 41:24Speaker 1: going to say, like, yeah, I can make mistakes and
- 41:26Speaker 1: stumble on my words or work through things with the
- 41:33Speaker 1: podcast host of like, how do I feel about that?
- 41:35Speaker 1: And does my opinion change? And I think in the
- 41:39Speaker 1: last decade I've done become a lot softer and less
- 41:42Speaker 1: rigid around even science and food rules and really more
- 41:48Speaker 1: in an understanding, empathetic space of like, we just all
- 41:52Speaker 1: need to start to really support one another and find
- 41:55Speaker 1: a positive and find our momentum and go back and
- 41:58Speaker 1: try again and get back up and try again. Your
- 42:01Speaker 1: relationship with food, your relationship with your entrepreneurial life and
- 42:04Speaker 1: the business you want to build, the relationships you have
- 42:06Speaker 1: in your family. It's you didn't get to a destination
- 42:10Speaker 1: like it is work every day. It is asking yourself,
- 42:14Speaker 1: is this working every day and then not listening to
- 42:18Speaker 1: the outside world as much and really tuning into you.
- 42:21Speaker 3: You have a long roster of celebrity clients, and I
- 42:25Speaker 3: was going to ask you what your relationship with celebrity is.
- 42:28Speaker 3: But I think you just answered my question because I
- 42:30Speaker 3: think that there's from the outside perspective, I think so
- 42:33Speaker 3: many of them feel connected to you because you are
- 42:36Speaker 3: so grounded.
- 42:37Speaker 2: It's like you actually don't care, and you're not even
- 42:40Speaker 2: pretending not to care. You really don't.
- 42:43Speaker 3: But I do think that from a pr perspective, that
- 42:48Speaker 3: aspect probably really helped your business.
- 42:50Speaker 2: How do you think about it? Celebrity?
- 42:52Speaker 1: Now, I know how lucky I am that I accidentally
- 42:56Speaker 1: met Jessica Alba, Like I owe her so much, the
- 43:01Speaker 1: fact that she took a meeting with me because her
- 43:04Speaker 1: makeup artist said, hey, Kelly really helped me out. You
- 43:07Speaker 1: should meet with her, introduced us via email. I mean,
- 43:11Speaker 1: I thought about the outfit I was going to wear.
- 43:13Speaker 1: I was sweating, like I think I had some sweaty
- 43:16Speaker 1: shirt stains when I got in my car. I was nervous,
- 43:19Speaker 1: Like I definitely was worked up for that first meeting
- 43:24Speaker 1: with her because I knew because it was Jessica Alba.
- 43:27Speaker 1: I mean, like, of course, like she's beautiful, she built
- 43:30Speaker 1: this amazing business, she has it all together, but she
- 43:33Speaker 1: gave me a sense of calm, like she really is
- 43:35Speaker 1: a down to earth girl and a hustler. And I
- 43:39Speaker 1: got really lucky that the first clients that I worked
- 43:41Speaker 1: with were people like her, Jennifer Garner, Mollie Simms, and
- 43:46Speaker 1: you know, Eve Houston, some of I think the type
- 43:50Speaker 1: of women that I'd want to be friends with. Yeah,
- 43:53Speaker 1: but I know. I know because when my first book launched,
- 43:56Speaker 1: the fact that I had worked with some of these
- 43:58Speaker 1: women and then they came and supported me at my launch,
- 44:03Speaker 1: my book launch, and that one photo that we took
- 44:07Speaker 1: there was picked up by so many media outlets. I
- 44:10Speaker 1: think it was like fourteen media outlets, from like US
- 44:12Speaker 1: Weekly to people online, to all of these and I
- 44:16Speaker 1: remember thinking, like, this is my life, Like this is crazy,
- 44:21Speaker 1: Like I just I just had built the side hustle
- 44:24Speaker 1: and I just was trying to help people. And yes,
- 44:27Speaker 1: that's going to happen to me in LA. For people
- 44:29Speaker 1: who don't live in LA, that the chances of that
- 44:31Speaker 1: happening obviously goes down because of where these people live.
- 44:35Speaker 1: So there is there is something there that like, I
- 44:39Speaker 1: know that I got lucky, and I know that that
- 44:41Speaker 1: was a tipping point in my career, and I don't
- 44:43Speaker 1: know where i'd be without that, and I have to
- 44:47Speaker 1: honor and respect that. And since then, it's like I
- 44:50Speaker 1: have spent a lot of you know, the last five
- 44:54Speaker 1: or six years thinking about how I can repay them,
- 44:57Speaker 1: you know, and how I can support them back. That's
- 45:00Speaker 1: getting involved to baby with baby to baby right with
- 45:03Speaker 1: Kelly Boyer and Jessica supporting honest and their mission to
- 45:08Speaker 1: you know, helping clients like you know, Jennifer Garner loves
- 45:12Speaker 1: Once upon a Farm and getting that word out and
- 45:16Speaker 1: the charities that they work with or whatever it is.
- 45:18Speaker 1: It's like, how can I help and how I have
- 45:20Speaker 1: so much gratitude for them trusting me with their health
- 45:24Speaker 1: and I just there's not enough gratitude that I could
- 45:27Speaker 1: ever have for them. And since then, it's it's just
- 45:30Speaker 1: knowing that like the people that I'm referred to and
- 45:32Speaker 1: the clients that I work with, these a these are
- 45:34Speaker 1: women that work their butt off to get where they
- 45:37Speaker 1: are to build a major career, and they need help
- 45:39Speaker 1: and support, and I go out of my way to
- 45:42Speaker 1: make sure that they that they do feel that support
- 45:45Speaker 1: because they think talk about being lonely. I think that
- 45:48Speaker 1: type of a career is so alienating and so lonely
- 45:51Speaker 1: and they're torn down from people want this pedestal, but
- 45:56Speaker 1: they're torn down day in and day out, and from
- 45:59Speaker 1: the color nail polish that they chose to war to
- 46:01Speaker 1: are they may bee pregnant to you know, why would
- 46:04Speaker 1: they build their business this way? Or look at their
- 46:07Speaker 1: marriage or whatever it is. It's like, I can't I
- 46:10Speaker 1: can't imagine what that's like. And they just need like
- 46:12Speaker 1: solid support of people helping them through that.
- 46:15Speaker 3: I love that you use the word support because when
- 46:18Speaker 3: I saw that photo, what I thought to myself because
- 46:21Speaker 3: I was working at an entertainment outlet and for sure
- 46:24Speaker 3: covered that moment, And when I saw that photo, I
- 46:26Speaker 3: thought to myself, I know how many events and things
- 46:30Speaker 3: that they get invited to and what their schedules look like,
- 46:34Speaker 3: and they chose to show up for you, and that's
- 46:36Speaker 3: because they felt your support.
- 46:38Speaker 2: So yeah, I'll give you more credit if you're not
- 46:41Speaker 2: going to give yourself enough.
- 46:43Speaker 1: Yeah, No, they're wful. I feel I mean, I feel really,
- 46:48Speaker 1: really really blessed.
- 46:49Speaker 3: I have a few rapid fire questions for you before
- 46:52Speaker 3: we end. Okay, okay, what is a book that changed
- 46:56Speaker 3: your life that you think everybody should read besides your own?
- 46:59Speaker 2: Because I body love a lot.
- 47:02Speaker 1: Oh so I read a lot of health books, so
- 47:08Speaker 1: that those are important. But I think what was really
- 47:11Speaker 1: important to me because it helped me personally, is the
- 47:15Speaker 1: body keeps the score. And that is just if anyone's
- 47:20Speaker 1: had trauma or is someone who's like I got this,
- 47:23Speaker 1: it's fine, I got this. Remember that the traumas and
- 47:26Speaker 1: the pain that you go through in your life is
- 47:28Speaker 1: stored in your body, and that book really highlights that
- 47:30Speaker 1: and teaches you how to work through those.
- 47:32Speaker 3: I think so many people look up to you, and
- 47:35Speaker 3: I was wondering who you look up to.
- 47:37Speaker 1: I would say a couple of my clients come to
- 47:40Speaker 1: mind first. That would be Jessica Alba and Jennifer Garner.
- 47:43Speaker 1: I think both of those women have balanced life struggles,
- 47:49Speaker 1: have balanced having a career and being moms, and they
- 47:53Speaker 1: do it with grace, and they both give back so
- 47:57Speaker 1: much like they're constantly looking for ways to help their
- 48:00Speaker 1: friends and the people that are you know, that are
- 48:03Speaker 1: in the most need, whether that's like children. I think
- 48:06Speaker 1: that's what really gets to me as a mom too,
- 48:08Speaker 1: is to see the work of both of them are
- 48:10Speaker 1: doing in making sure that the babies of the world
- 48:14Speaker 1: have the support that they need, like they are the
- 48:16Speaker 1: most vulnerable here.
- 48:19Speaker 3: Well, it's one of the best compliments you've ever received
- 48:21Speaker 3: about your business.
- 48:22Speaker 1: So I have the benefit now of investing in small
- 48:26Speaker 1: CpG companies and cool. Yeah. So I've invested in companies
- 48:31Speaker 1: like Magic Spoon and Serenity Baby Food. You know, I
- 48:35Speaker 1: am an advisor for a lot of these companies. And
- 48:38Speaker 1: there's a guy who runs a venture capital firm and
- 48:41Speaker 1: he said, you are a unicorn of a wellness influencer
- 48:45Speaker 1: because you're one of the only people that we've worked
- 48:48Speaker 1: with who've kept her integrity and not sold out with
- 48:51Speaker 1: brands and done a bunch of brand deals. And so
- 48:54Speaker 1: when you actually say that you like something, your audience
- 48:57Speaker 1: listens and your community really trusts you. And I think
- 49:01Speaker 1: that's something that I don't take for granted, like whether
- 49:04Speaker 1: it was my p protein or deciding. I remember getting
- 49:07Speaker 1: a deal to work with the Veno and I looked
- 49:08Speaker 1: at the product on EWG and there were some ender
- 49:11Speaker 1: constructing chemicals and it was like ten thousand dollars deal
- 49:14Speaker 1: and I remember thinking like, oh my god, this is
- 49:16Speaker 1: like a major deal for our family. Like I would
- 49:19Speaker 1: do a couple posts and it would be and I
- 49:22Speaker 1: just was like, I can't do it. And it was
- 49:24Speaker 1: connected to Pop Sugar and they were going to have
- 49:26Speaker 1: me on some of their little TV shows and it
- 49:29Speaker 1: was like this whole package of like lights and glitter,
- 49:32Speaker 1: and you know, I said no for like a really
- 49:35Speaker 1: long time when it could have been really easy money
- 49:37Speaker 1: and we wouldn't struggle. And I did that because of
- 49:41Speaker 1: like I didn't want to be an influence wellness influencer.
- 49:44Speaker 1: I want to be someone that's really helping someone from
- 49:46Speaker 1: a place of integrity and truth. And so having him
- 49:50Speaker 1: say that and having him work with like so many
- 49:53Speaker 1: people in this space from like functional mds that you
- 49:56Speaker 1: know have written eighteen New York Times bestsellers too, like
- 50:00Speaker 1: the Fittest Instagram celeb. That was a really big compliment
- 50:05Speaker 1: because it's been hard to say no to a lot
- 50:08Speaker 1: of things.
- 50:09Speaker 3: It's almost like he recognized the struggle that he didn't
- 50:12Speaker 3: know you had, which feels so validating.
- 50:15Speaker 1: Yeah, and it's like I get to now give my
- 50:19Speaker 1: money to these small businesses that are holding that same integrity.
- 50:23Speaker 1: We look at things like Serenity Baby Food that they're
- 50:26Speaker 1: like doing pouches without sugar and without fruit and they're
- 50:29Speaker 1: doing like beef pouches and wild salmon pouches with kale
- 50:33Speaker 1: and spinach, and like clean oils like avocado and olive oil,
- 50:37Speaker 1: and you look at like magic spoon, and they're like,
- 50:39Speaker 1: look like people love cereal, Like we are going to
- 50:42Speaker 1: try our darnist to like make a cereal that isn't
- 50:44Speaker 1: going to jack up your blood sugar and make you,
- 50:46Speaker 1: you know, create inflammation in your body. And I want
- 50:49Speaker 1: to like applaud those companies and I want to support them,
- 50:53Speaker 1: and I support them on social media for free because
- 50:56Speaker 1: I've given my money to them and I want to
- 50:57Speaker 1: see them succeed. And like that from you talk about
- 51:00Speaker 1: like karmic exchange feels so much better than someone saying like, hey,
- 51:04Speaker 1: you do you like our stuff, We'll send it to
- 51:06Speaker 1: you for free if you talk about it, will give
- 51:07Speaker 1: you money. And it's like, oh, I just like don't
- 51:11Speaker 1: like this that that whole piece of Instagram doesn't feel
- 51:15Speaker 1: right to me and my gut, and so this is
- 51:17Speaker 1: like a way better experience.
- 51:19Speaker 3: I feel the same way, and I've never known how
- 51:21Speaker 3: to articulate it.
- 51:22Speaker 1: It doesn't feel it feels sleazy and does feel sleazy,
- 51:25Speaker 1: and so for me, it's like i'd rather And that's
- 51:28Speaker 1: something like the brands that I have long term relationships with.
- 51:32Speaker 1: I really like our Primal Kitchens of the world. I
- 51:34Speaker 1: talked about Primal Kitchen for five years. Like Jessica Alba
- 51:38Speaker 1: showed their dressing when I had them send her dressing.
- 51:40Speaker 1: Jennifer Garner like made a smoothie with their protein powder.
- 51:43Speaker 1: Like they weren't paying me when any of that stuff happened, right,
- 51:47Speaker 1: you believed in them because I want to be able
- 51:51Speaker 1: to put ranch dressing on my salad and not have
- 51:54Speaker 1: bad oils and sugars in it. And they fix the
- 51:56Speaker 1: need for me. I wanted to have mail that didn't
- 51:59Speaker 1: have oil or seed oils that because I love a
- 52:02Speaker 1: chicken or a tuna salad like and I want that
- 52:05Speaker 1: to be okay. And like I don't want my clients
- 52:08Speaker 1: to have to have poached chicken and steamed broccoli to
- 52:11Speaker 1: be healthy, Like I want them to love what they
- 52:14Speaker 1: eat and be able to live a normal lifestyle and
- 52:17Speaker 1: have some of the foods that they grew up on
- 52:19Speaker 1: just a little elevated. And if someone's gonna do that
- 52:21Speaker 1: for me and my clients are gonna comply, And then
- 52:24Speaker 1: get consistent and then get results like they're doing me
- 52:28Speaker 1: a solid.
- 52:28Speaker 2: I love that.
- 52:30Speaker 3: Okay, you have a few free hours to yourself, no kids,
- 52:33Speaker 3: no Chris. What's your ideal way to spend some time alone?
- 52:37Speaker 1: Oh my god, here we go. So I'm going to
- 52:40Speaker 1: an amazing probably like a hotel, like a montage or
- 52:43Speaker 1: something with like an amazing spa. I want to go
- 52:47Speaker 1: walk in or like a mirror ball. I like something
- 52:50Speaker 1: like that. I want to walk in and do a
- 52:51Speaker 1: yoga class. I walk directly into a spa, take a sana,
- 52:56Speaker 1: a steam, get a deep tissue massage, none of this
- 53:00Speaker 1: like butter my toast with oile, like get in there,
- 53:03Speaker 1: make it happen. And then I want to walk out
- 53:06Speaker 1: in one of those cozy roads, take a book, pour
- 53:08Speaker 1: myself a cup of tea, and read by myself for
- 53:11Speaker 1: an hour, like no phones, no like and in my
- 53:15Speaker 1: perfect world because I know a people person, my best
- 53:18Speaker 1: friends would be there with me.
- 53:19Speaker 2: Yeah, this is my idea of heaven.
- 53:24Speaker 1: Yeah.
- 53:25Speaker 2: I mean that beautiful picture you painted.
- 53:27Speaker 1: Let's do that, like everyone deserves that.
- 53:30Speaker 3: Okay, a money mistake that you've made that you want
- 53:33Speaker 3: other people to learn from.
- 53:35Speaker 1: I was scared to jump off the curb. I was
- 53:38Speaker 1: scared to leave my my full time job earlier than
- 53:41Speaker 1: the three year mark. I could have left my full
- 53:43Speaker 1: time job at the year and a half mark and
- 53:47Speaker 1: still have been successful. I just didn't totally trust my
- 53:49Speaker 1: gut to do that. But it was really nice to
- 53:52Speaker 1: have my corporate job funding this passion project funding helping
- 53:56Speaker 1: to support fund the website and to fund photographers to
- 53:58Speaker 1: take pictures of my food and my and to you know,
- 54:02Speaker 1: buy the outfit to do the party that I accidentally
- 54:04Speaker 1: met just go's makeup artist at like they're sometimes you
- 54:08Speaker 1: don't know what you need until you've already made the decision.
- 54:10Speaker 1: You can look back in Hindsight's twenty twenty. So I
- 54:12Speaker 1: don't think we need to beat ourselves up about the
- 54:14Speaker 1: money decisions. We just need to move on faster. Only No,
- 54:17Speaker 1: it doesn't feel right, Just get up and go.
- 54:19Speaker 2: I really like that.
- 54:21Speaker 3: Okay, I have a card deck fifty two questions?
- 54:26Speaker 1: Do you have a favorite number? Twenty seven soccer number? Also,
- 54:31Speaker 1: don't don't hack all my passwords with that?
- 54:36Speaker 2: Definitely not her chase bank.
- 54:37Speaker 3: Okay, which temptation do you try the hardest to resist?
- 54:42Speaker 1: Oh? Dessert? I come on, who I mean? Like, I
- 54:47Speaker 1: definitely dip into I definitely dip in to the chocolate,
- 54:53Speaker 1: but like I am a snicker doodle hooky banilla ice
- 54:57Speaker 1: cream sandwich girl, and like if Chris brings those around,
- 55:02Speaker 1: I'm in trouble.
- 55:03Speaker 3: Last question, whatever comes to your mind. What's the smartest
- 55:07Speaker 3: decision you've ever made? Believe in myself. Beautiful Kelly did
- 55:14Speaker 3: something really special for our pretty smart community. She shared
- 55:18Speaker 3: this code b well x Danielle b E W E
- 55:23Speaker 3: l l x d A n I E l E
- 55:26Speaker 3: for fifty three dollars off their flagship course, which includes
- 55:30Speaker 3: their latest course, the Fab four Under four that's the
- 55:34Speaker 3: one that everybody raves about online. So once again, be
- 55:37Speaker 3: well x Danielle for fifty three dollars off Kelly's course,
- 55:41Speaker 3: and of course be sure to check her out on Instagram.
- 55:43Speaker 3: She's a fun follow, all right, Today is a good day.
- 56:04Speaker 2: To have a good day.
- 56:05Speaker 1: I'll see you an excell mhm.