Latest / The Child Care Bridge
Episode 163: How to Turn Local News Into Childcare Marketing Opportunities
In this episode of The Childcare Bridge, Michael explores a powerful but often overlooked opportunity for childcare centers to generate attention, visibility, and even new enrollment by paying attention to what is already happening around them.
He breaks down the concept of newsjacking, finding relevant stories, trends, conversations, and local events that are already gaining attention and finding a smart way to connect your childcare business to them.
Using examples from major brands like United Airlines and Oakley, Michael shows how a simple response at the right moment can turn an existing…
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