Latest / How To Protect The Ocean
How 4ocean Turned Bracelets Into 50 Million Pounds of Ocean Trash Removed
4ocean has removed more than 50 million pounds of plastic and trash from the world's oceans, rivers, and coastlines. That milestone did not come from a government program or a traditional nonprofit. It came from a for-profit business built around a single idea: every bracelet sold funds the removal of a pound of ocean trash.
In this episode, Andrew breaks down how 4ocean went from one viral video in Bali to a global cleanup operation, why founders Alex Schulze and Andrew Cooper chose a business model over a nonprofit, and how the company built local jobs, recycling infrastructure, and B Corp…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.