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Latest / Sorry, It’s Discontinued: Celebrating the World of Retail, the Retail Associates Who Keep It Going, and the Stores and Brands We Love

American Girl and How Retail Becomes Part of Our Family Story

What happened to American Girl since the days of those magical catalogs?

In this episode of Sorry, It’s Discontinued, Hilary looks back at the history of American Girl—from Pleasant Company and the original historical dolls to Mattel, the evolution of the stores, and what it’s like to work for American Girl today.

She also shares a personal memory of taking her daughters to the American Girl store with her mom and how a simple retail experience became part of her family story.

Because sometimes retail isn’t just about what we buy—it’s about how it made us feel and the memories we take with…

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