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#229 Is The Sales Funnel Dead? Zero-Click Commerce is the Future of Buying
What if your website... doesn't matter anymore?
This is called “Zero Click Commerce”
In this episode of the High Voltage Business Builders Podcast, Neil breaks down the shift from keyword search to conversational buying. Customers are completing purchases inside ChatGPT, TikTok Shop, Instagram, and Google’s AI environments without ever touching your website.
If you are still optimizing only for traffic, funnels, and on-site conversions, you may be improving a system that customers are bypassing entirely.
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The skinny
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