Will Tata's Super App Click?
The Tata Group’s plan to buy BigBasket & 1 mg is considered a stepping stone to creating a one-stop digital service, a super app. ET’s Senior Editor Kala Vijayraghavan and Mumbai Deputy Resident Editor, Arijit Barman tell us why these acquisitions are important for the Tatas and the chances of their super app succeeding in the highly competitive consumer internet space.
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The skinny
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