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How to Turn a Beauty Idea into a Global Brand with Beth Bender Ep 265

Beth Bender is the President and Creative Director of Beth Bender Beauty, and a true pioneer in the beauty industry. In 2003, she revolutionized eye makeup by creating the world’s first eyeliner and eye makeup stencils; tools designed to help anyone, no matter their skill level, achieve professional looks with ease. With over 20 patents for her designs, Beth has not only changed how people approach makeup but has also built a legacy of innovation and accessibility. Her products have been featured in top magazines and used by celebrities, and she continues to push boundaries through SkinLure…

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