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How a High School Counselor Built a 12K Monthly Side Hustle in College Essay Coaching
When high school counselor Maria Alvarez noticed that students in her district were paying thousands for private college essay coaches, she decided to offer a more affordable, personalized alternative. In this episode of The Side Hustle Career Podcast, Lucas and Luna break down how Maria turned a $200-per-student weekend workshop into a $12,000-per-month coaching business—while keeping her full-time job. They discuss the specific tactics Maria used to find clients without advertising, why she charges per package rather than per hour, and how she structures her evenings to avoid burnout. If…
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