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Is Guest Posting Still Worth It? | Ep. #157
In Episode #157, Eric and Neil discuss whether guest posting is irrelevant or still effective. Guest posting today works differently than it did before – its main ROI is not to build links, but to deliver value and drive those leads. Listen as Neil and Eric discuss how to best utilize guest posting for your marketing needs.
Time Stamped Show Notes:
00:28 – Today’s topic: Is Guest Posting Still Worth It?
00:44 – Guest posting is posting on other websites for link building purposes
01:30 – It’s still worth it
01:48 – Before, guest posters get author accounts
02:00 – Now, if you’re given an…
The skinny
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