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Sam’s Club’s Myron Frazier on Value Private Brands and the Power of a Curated Assortment | Groceryshop 2026

Live from the Vusion podcast studio at Groceryshop 2026 in Las Vegas, Chris Walton sits down with Myron Frazier, Chief Merchandising Officer at Sam’s Club, to explore what value means for today’s increasingly deliberate consumer and how Sam’s Club builds its assortment around that idea.

Myron discusses the history behind Sam’s Club, the role of Member’s Mark, and why a curated assortment can be an advantage even when consumers have access to virtually unlimited choice. He also dives into the technology supporting the member experience, from scan-and-go and exit arches to one-hour delivery…

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