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Connecting Thought Leadership to Sales and Lead Generation | Dani Buckley | 507
Thought leadership is a great source for lead generation.
So how do you create content that a sales team can easily access and assess?
And how can you measure the success of it?
To discuss these topics I've invited Dani Buckley the Vice President and General Manager of LeadG2 to join me. LeadG2 is a sales performance agency helping businesses sell smarter and faster. Dani is also the host of the podcast Sell Smarter, Sell Faster where she offers insights, strategies, and real-world examples to help her audience take sales enablement to the next level.
Our conversation begins by establishing a…
The skinny
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