Latest / Beyond the Book with JoAnn Dickinson

How Can One Children’s Book Power an Entire Product Line?
Heidi Brooks, award-winning children’s book author and creative entrepreneur, shares many marketing tips on how she intentionally turns her books into brands.
We discuss Heidi’s new affirmation book, her Missy Moo children's book series, the coloring book, and how she expanded her characters into pajamas, hats, stickers, plushies, and more, plus why owning illustration copyrights is key to scaling with confidence.
https://mrs-bs-books.com/
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The skinny
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