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I’m There for You: What Jerry and Elaine Can Teach Us Before Year End
Your November books look amazing. Deals that stalled all summer are suddenly moving, clients are spending leftover budget, and you’re sitting there with pumpkin pie and an old fashioned thinking next year is going to be huge. Then January hits and the leads just stop.
In this episode I’m talking about why that happens (a lot of it is seasonality) and how to get ahead of it with a Q4 sales blitz. I cover where the name comes from, what kind of offer to put together, who to send it to, and the simple three-email sequence that made January and February some of our biggest months at Lawson House…
The skinny
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