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Latest / The Productivity Podcast with Fexingo: Output, Efficiency, and Long-Term Economic Growth

How Barcode Scanning Transformed Retail Productivity

In this episode, Lucas and Luna explore the unlikely origin and massive economic impact of the humble barcode. From a 1974 pack of Wrigley's gum to scanning 5 billion times a day globally, they unpack the numbers: how the Universal Product Code cut checkout times by 30 percent, reduced human error to nearly zero, and unlocked supply chain efficiencies that saved retailers billions. They also confront the paradox of why, despite such a transformative technology, measured productivity growth in retail remained stubbornly flat for decades. Along the way, they consider what the…

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