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Episode 17 - Deep Dive Into Digital Marketing with Special Guest: Mike Whaling

Episode 17 of the Owner Occupied podcast with Peter Lohmann and Russell Lowery. In this episode we discuss:

(00:00) Intro

(02:30) Digital Overview

(05:30) Mike's Background

(09:19) Size of 30 Lines

(13:30) How do you approach Marketing a Property?

(16:34) Painting a Picture

(18:51) Power of Branding

(27:40) How do you put together a tactical puzzle for your Clients?

(34:05) Do I need to aggressive market if Zillow is working?

(40:49) Quality of Tenant

(47:47) What would Mike have done different looking back?

(55:43) Mike's book recommendations

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Mike Whaling through his work at 30 Lines…

The skinny

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