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Don't Start with AI - Start with Why, with Jon Busby

Jon Busby, Director of Product and Technology at Pretzl, joins Felix to discuss why most AI transformations fail before they start. Leading both a four-brand merger and AI implementation simultaneously, Jon explains why boards focusing on "what AI should we use" miss the point entirely, how his team turned a six-week process into six hours, and why successful businesses using AI won't need fewer people - they'll need more skilled people.

The skinny

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