Latest / Found in AI: AI Search Visibility, SEO, & GEO
Gemma 4, Google's Core Update, and Why Your Search Console Is About to Look Weird
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Google released Gemma 4 this week, and while the tech press is treating it as a developer story, Cassie argues it's actually one of the most important content strategy stories of the year. Open-weight models mean companies can download a frozen snapshot of Google's AI and deploy it into internal chatbots, customer support tools, and vertical search products that run for years — each one carrying a frozen version of how the model understood your brand on training day…
The skinny
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