Owned Marketing Channels Strategies in Ecommerce

The Ecommerce Revolution Podcast · Apr 28, 2022 · 54m

What would happen to your business if Facebook or Instagram went away? Many business owners rely on tech giants, which takes a lot of the power away from the business owner. What if there was a way for businesses to create their own platform where customers could subscribe, be able to interact with a niche community, and the business would get more visibility from ideal customers?

In this episode, Ramin Ramhormozi and Sina Mobasser discuss owned marketing channels and the importance of business owners having more control, especially with audience ownership. They discuss the future of…