Preventive and Integrative Approach to Dentistry- Dr. Chrystle Ku

The Nifty Thrifty Dentists · Oct 2, 2020 · 37m

NOTES

When she was educating patients she realized she didn’t have a good floss to recommend because it wasn’t as effective as she thought it should be

Cocofloss is made with several polyester and microfiber filaments, this is because of the stickiness of those materials, allowing for plaque to be caught easily within the fiber

The flavors are a small luxury that can help flossing be reframed as self-care rather than a chore to be done

The branding and packaging were inspired by a candy store, as well as something they would be proud to have on their counters

They started with a 21-day floss…