Latest / Motivation Mindset Podcast / The Billionaire Mindset: Mark Cuban’s Secrets to Success and Wealth
Transcript
- 0:00Speaker 1: You know, I just care about winning, and I'll put
- 0:02Speaker 1: winning above ego anytime, whatever industry you pick. If you
- 0:07Speaker 1: outwork everybody, if you try to be a little smarter
- 0:10Speaker 1: than everybody, if you try to be a better salesperson
- 0:13Speaker 1: than everybody, if you try to be better prepared than everybody,
- 0:16Speaker 1: you've got your best chance. Because if you don't do
- 0:19Speaker 1: it and somebody else does, you know, I have the
- 0:22Speaker 1: same work, like someone's trying to take it all away
- 0:24Speaker 1: from you. And that's kind of the way I look
- 0:26Speaker 1: at it. The greatest source of your paranoia should be knowledge.
- 0:31Speaker 1: If someone else knows more than you do, and if
- 0:34Speaker 1: you're not learning, if you don't know how to learn,
- 0:36Speaker 1: if you don't have a thirst for learning and acquiring
- 0:38Speaker 1: information your sol what would you say is the number
- 0:44Speaker 1: one reason why people fail. Lack of brains, lack of effort,
- 0:48Speaker 1: They don't do the work, they don't learn. You know,
- 0:50Speaker 1: when you start a business and you start to talk
- 0:52Speaker 1: about somebody, you're never in a vacuum with no competition,
- 0:55Speaker 1: you know, unless you're just extremely lucky. And if there's
- 0:58Speaker 1: going to be competition, that means somebody else knows your
- 1:01Speaker 1: business as well as you do. When you get started,
- 1:03Speaker 1: and if you walk into a competitive environment and they
- 1:07Speaker 1: still know more about the business than you do and
- 1:09Speaker 1: more about your customers, you're gonna lose. But most people
- 1:12Speaker 1: don't consider that. They don't do the work, they don't
- 1:14Speaker 1: learn more about their industry, they don't know even about
- 1:17Speaker 1: their business, I mean. And so you've got to put
- 1:19Speaker 1: in the effort to know more about your industry than
- 1:21Speaker 1: anybody else. And that's the brain's part, and that's the
- 1:25Speaker 1: effort part as well, because look, if you're competing with me,
- 1:29Speaker 1: you better know what you're doing. Otherwise I'm gonna kick
- 1:32Speaker 1: your act, you know, and you're not gonna outwork. And so,
- 1:35Speaker 1: you know, the combination is usually what kills businesses early
- 1:38Speaker 1: on more than anything. Whatever business you have, there's somebody
- 1:43Speaker 1: trying to put you out of business. There's somebody trying
- 1:45Speaker 1: to take a bite out of your business, and it's
- 1:47Speaker 1: better for you to figure out how they're going to
- 1:49Speaker 1: do it rather than they do it. And so yeah,
- 1:52Speaker 1: that's being paranoid. And so you have to be paranoid.
- 1:54Speaker 1: You have to anticipate other people's next move and moves,
- 1:58Speaker 1: and you can't ever, you know, downplay the competition. You
- 2:02Speaker 1: know they're out there trying to take you down, and
- 2:04Speaker 1: they're not just going to sit still. And if you're good,
- 2:06Speaker 1: really really good, you're going to inspire them to work
- 2:09Speaker 1: even harder, faster, better. And so you have to be,
- 2:11Speaker 1: you know, very self aware of what you're good at
- 2:14Speaker 1: and what other people are good at, and I mean
- 2:16Speaker 1: is very helpful.
- 2:19Speaker 2: You've got a lot of people that say, forget about school.
- 2:23Speaker 2: You know, they're out out of school there, so.
- 2:24Speaker 1: You think they're id. Tell me why if you're going
- 2:27Speaker 1: to have and run a business, if you don't understand accounting,
- 2:30Speaker 1: you're already behind the eight ball. There's people that don't
- 2:33Speaker 1: understand the concept of you know, the difference between profits
- 2:37Speaker 1: and cash. Look, if you're so self motivated that you
- 2:41Speaker 1: can take an online course in accounting and teach yourself everything,
- 2:44Speaker 1: you're way ahead of the game anyways. But most people aren't.
- 2:47Speaker 1: And I'm not saying you have to go to Indiana.
- 2:49Speaker 1: I'm not saying going to an expensive school. I don't
- 2:51Speaker 1: care if you go to a community college and take
- 2:52Speaker 1: accounting and spend ninety nine bucks for the class accounting finance,
- 2:58Speaker 1: lesser extent marketing sales at the school offers that these
- 3:01Speaker 1: are all the that's the language of business. And so
- 3:04Speaker 1: while it's possible to teach yourself these things, and while
- 3:06Speaker 1: it's possible to hire them when you're starting your own company,
- 3:10Speaker 1: you don't want to have to spend money hiring an accountant, Right,
- 3:13Speaker 1: you're already probably going to have to hire a lawyer
- 3:15Speaker 1: to set up your your Well, let me take you back.
- 3:18Speaker 1: If you've gone through all these classes, if I don't
- 3:20Speaker 1: have to hire a lawyer to incorporate, right, you probably
- 3:22Speaker 1: figure out yourself and so your cost of opening up
- 3:25Speaker 1: a business drops. But even more important than all that,
- 3:27Speaker 1: that's the blocking and tackling. That's the language of business.
- 3:30Speaker 1: You know. The thing I learned at Indiana that was
- 3:32Speaker 1: more important than anything else. I learned how to learn,
- 3:35Speaker 1: and learning became far more important to me because the
- 3:38Speaker 1: one certainty in business is that it's always going to
- 3:41Speaker 1: be changing. If you're not always learning to this minute,
- 3:45Speaker 1: if I'm not continuously learning, if I'm not just absorbing
- 3:49Speaker 1: as much as I can absorb, someone else is going
- 3:52Speaker 1: to kick my I knew I was wired to be
- 3:56Speaker 1: excited about business. There's certain guys that have the genetics
- 3:59Speaker 1: to about of the gym right, certain guys you know
- 4:02Speaker 1: that you know when they golf, they have the muscle
- 4:04Speaker 1: memory and the discipline. You know, Dirt the Bisky may
- 4:08Speaker 1: not be the most talented guy in the NBA, but
- 4:10Speaker 1: his discipline and his focus to do what's necessary to
- 4:13Speaker 1: be successful he's willing to do. And combine it with
- 4:16Speaker 1: being seven feet tall and being skilled, you know, it
- 4:19Speaker 1: makes him an amazing basketball player. So it's understanding what
- 4:23Speaker 1: your skill set is, finding the right place to use
- 4:26Speaker 1: those skills and then going for it. You know, will
- 4:29Speaker 1: that make you two hundred and fifty grand? It depends
- 4:30Speaker 1: if you pick the right industry.
- 4:34Speaker 2: You could, within a five to ten minute minute interview
- 4:36Speaker 2: say this dude's not going to make it as an entrepreneur.
- 4:39Speaker 1: Yeah, I mean I I can typically tell, right. I
- 4:41Speaker 1: can tell by their passion. I can tell by their focus.
- 4:46Speaker 1: I can tell by their preparation. You know, there's a
- 4:49Speaker 1: whole realm of things in any business. Here. You know,
- 4:51Speaker 1: here's here's the business you're in, and here's a thousand
- 4:54Speaker 1: things that influence whether or not you're going to be successful.
- 4:57Speaker 1: And really to me by you know, through my experience
- 5:00Speaker 1: in businesses, I can put myself in his position and say, Okay,
- 5:03Speaker 1: here are nine hundred of the thousand things he has
- 5:05Speaker 1: to be aware of, and then go through and ask
- 5:07Speaker 1: and by how many of those or her issues they've
- 5:11Speaker 1: been able to address already. That kind of gives me
- 5:13Speaker 1: a sense of how hard they're willing to work, you know,
- 5:16Speaker 1: And I can tell by the questions they ask me.
- 5:18Speaker 1: So all I have to do is say, okay, what
- 5:19Speaker 1: do you want to know? And you know when they
- 5:21Speaker 1: start saying what should I do? And I want them
- 5:24Speaker 1: to ask questions, but you know, people like to say,
- 5:27Speaker 1: you know, the only stupid questions are the one you
- 5:29Speaker 1: don't ones you don't ask, And that's not right, right,
- 5:31Speaker 1: because the questions you ask tell me tell whoever more
- 5:35Speaker 1: about you than anything else you do, because in particular,
- 5:37Speaker 1: it tells me about your preparation. If you ask me
- 5:40Speaker 1: questions about just basic things that you should have known
- 5:43Speaker 1: and you should have down to a science, that's going
- 5:46Speaker 1: to disqualify he almost more than anything.
- 5:50Speaker 2: How does one entrepreneur increase the speed and areas that
- 5:55Speaker 2: they can increase. There's certain things you can't speed up
- 5:58Speaker 2: growing your business, all right, Yeah, I mean it just depends.
- 6:01Speaker 2: You've got to know your own skill.
- 6:03Speaker 1: Set, right, and you've got to know how that fits
- 6:06Speaker 1: within your company's life cycle. You know, some companies are slow,
- 6:11Speaker 1: slow grinding, and you just have to understand that, and
- 6:14Speaker 1: you've just got to bide your time until it starts
- 6:16Speaker 1: to click and then grow with it quickly. You know,
- 6:19Speaker 1: if you're trying to release a product that needs to
- 6:21Speaker 1: be ubiquitous, you've got to go as fast as you can.
- 6:25Speaker 1: And then you know, there's a lot of people that
- 6:27Speaker 1: will say, you know, perfection is the enemy of profitability, right,
- 6:31Speaker 1: And that doesn't mean you have to wait to it's
- 6:33Speaker 1: a perfect product. It really just depends on what the
- 6:35Speaker 1: product is that you know, a barber shop, right, isn't
- 6:39Speaker 1: an app? Is it a service? Is it a product?
- 6:44Speaker 1: But you know, the key is looking for the low
- 6:48Speaker 1: hanging fruit. What customers are willing to write you a
- 6:52Speaker 1: check or commit to it, you know, so that they're
- 6:55Speaker 1: willing to integrate it into their daily lives or integrated
- 6:58Speaker 1: into their daily business. And so getting a commitment either
- 7:01Speaker 1: through time or revenue is typically what I look for.
- 7:05Speaker 1: And so if I can get a commitment, then I'm
- 7:08Speaker 1: going to be able to learn. I'm going to see
- 7:10Speaker 1: how they use it, do they sustain usage? And then
- 7:13Speaker 1: once I get the next one, you know, hopefully it
- 7:15Speaker 1: came a little bit faster than the first one. Then
- 7:17Speaker 1: I can ask for referrals, and then the next one,
- 7:19Speaker 1: then the next one, and I just try to ramp
- 7:21Speaker 1: it up. You know, when I bought the MAVs, we
- 7:24Speaker 1: had no season ticket holder base, and so literally it
- 7:27Speaker 1: was a matter of just putting a list of former
- 7:30Speaker 1: season ticket holders in a white pages back then, you know,
- 7:33Speaker 1: on my desk next to my phone and making phone calls.
- 7:36Speaker 1: You yeah, yeah, because if I'm not going to do it,
- 7:38Speaker 1: I can I expect someone else to do it, right,
- 7:40Speaker 1: So just get on the phone. Hey, this Mark you.
- 7:42Speaker 1: I'm the new owner of the Dallas Mavericks. You know,
- 7:44Speaker 1: I like to invite you back for again. It's not though,
- 7:46Speaker 1: this is my business, you know, and that's finding good right,
- 7:48Speaker 1: because everybody's got their own goals, right. But still, I
- 7:51Speaker 1: don't want anybody at the MAVs to be able to say, well,
- 7:54Speaker 1: he's not willing to do the work, right. There's you know,
- 7:56Speaker 1: if I walk around I'm picking up all the papers,
- 7:58Speaker 1: I'm not saying go get that picked up. I'm like, Okay,
- 8:00Speaker 1: that's trash. I'm picking it up. So, but in terms
- 8:04Speaker 1: of speed of growth, it's really you got to get
- 8:07Speaker 1: that first customer first, and then when you get that
- 8:09Speaker 1: first what did you learn? Reiterate, get that next customer,
- 8:13Speaker 1: and then hopefully as you learn more and more through
- 8:15Speaker 1: the process than the next one, the next one, the
- 8:17Speaker 1: next one becomes.
- 8:21Speaker 2: If you and I were buddies in high school, so
- 8:23Speaker 2: we were fourteen years old, fifteen years old, and we
- 8:24Speaker 2: know each other, would I bet on you being who
- 8:27Speaker 2: you are today?
- 8:28Speaker 1: Chance really tell me why. I mean, I had my
- 8:31Speaker 1: I had my good friends, and you know, we hung out,
- 8:34Speaker 1: and I was a hustler. There's there's no question. I
- 8:36Speaker 1: was a hustler even in high school. Oh yeah, and
- 8:38Speaker 1: into business in a big way. But I don't I
- 8:42Speaker 1: don't think people saw to me. It wasn't like people
- 8:43Speaker 1: looked at me, Oh, he's he's destined to succeed. I
- 8:46Speaker 1: was into sports, not I wasn't great at it. I
- 8:49Speaker 1: was just decent. Wasn't the technology guy. I mean, I
- 8:53Speaker 1: was into learning. I was. I was. I was a
- 8:54Speaker 1: business guy. I was I was the guy reading about
- 8:56Speaker 1: business all the time, reading business books all the time.
- 8:59Speaker 1: You know, I started my first business when I was twelve.
- 9:02Speaker 1: I was buying, selling baseball cards, buying and selling stamps,
- 9:06Speaker 1: anything I could do to make money. I was hustling
- 9:08Speaker 1: and trying to do so. I was into business, but
- 9:10Speaker 1: I not so much where it was. All my friends
- 9:13Speaker 1: were into it with me, so they wouldn't know, go up,
- 9:15Speaker 1: buy a bunch of baseball cards that I collected, and
- 9:17Speaker 1: I would charge three times as much. And I'd set
- 9:20Speaker 1: up on this park bench down in the park down
- 9:22Speaker 1: in Scott Township where I grew up, and I'd have
- 9:25Speaker 1: these little sales and it was great. I made money,
- 9:27Speaker 1: and I mean it was you know, and I learned
- 9:29Speaker 1: as much about business when I was nine, ten and
- 9:31Speaker 1: twelve as I learned any other time. I looked at
- 9:34Speaker 1: it just, hey, this is the home affinity. It wasn't like, okay,
- 9:37Speaker 1: these were going to be valuable at some point, so yeah,
- 9:41Speaker 1: but it was just, you know, it was just a
- 9:42Speaker 1: means