Post-Purchase Offers Are an Undertapped Revenue Stream with Or Shahar of Falcon Labs
Or Shahar is the COO and co-founder of Falcon Labs, a San Francisco company that gives merchants post-purchase offers, gifts and perks from partner brands, curated with a machine learning engine. Talk Commerce talked with him on day two of Shoptalk Fall in Nashville.
In this conversation
The post-purchase part of the funnel is undertapped, both as a revenue stream and as part of the customer experience
The Falcon engine uses LLM and agentic tools to personalize offers to a shopper's intent
Merchants get transparency and control over which offers and advertisers reach their customers
The thank…
The skinny
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