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Latest / Aggressively Human

It's not the size, it's what you do with it: a human approach to audience and list growth

Big audiences mean big revenue.... right? Maybe. But maybe not.

What if the money isn’t actually in your list, but instead in the relationships with the people on your list?

What if for service providers, it’s about the right people on your list, versus more people on your list?

What if it’s not about contacts and conversion rates, but instead about connections and conversations?

In this episode, hear our Aggressively Human philosophy #1: Conversations over Contacts.

- When the money isn’t in the banana stand (or your list) and the power of smaller, engaged lists

- What happens when you start…

The skinny

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