Latest / The SmallBizChat with Melinda Emerson

Communicating with the Media During a Health Crisis with Grant Ainsley
In this episode, Melinda Emerson chats with Grant Ainsley about the role of media during the COVID-19 pandemic. They discuss criticism towards media, the struggles of small businesses, and their portrayal in media. The conversation also covers tips for handling media interviews during crises, dress code and etiquette, balancing self-promotion, and best practices for online video interviews. (0:00) Introduction and guest Grant Ainsley (0:31) Role of media during the coronavirus pandemic (2:18) Criticism towards media during crises (3:20) Struggles of small businesses and media portrayal (3:57)…
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