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Google Enhances Lens for Image Based Commerce, Yelp Goes Front of House SAAS for Restaurants, Amazon and Facebook stymied by new consumer attitudes toward privacy

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Google Lens was first introduced at Google I/O in 2017 and it has become a showcase for Google’s image recognition. Now when paired with MUM, Google’s new language processing, Lens is being enhanced with commerce capability to provide more than just a simple “this is that” answer to uploaded images. One more benchmark as search becomes ever more visual.

Yelp is making a strategic pivot from an ad seller to a SAAS company. This is a pivot that is critical for them but will they be trusted in a crowded SMB marketplace?

Consumers and the presse, while not wanting to give up the…

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