Why Good Books Fail: The Business Strategy Authors Miss - Ally Machate
In this episode of FailCraft,bestselling author, publishing consultant, and former Simon & Schustereditor Ally Machate joins Ezekiel to unpack why so many brilliant founderswrite books that fail to move the needle in their businesses. While workingdeep inside Big Five editorial rooms, Ally witnessed firsthand how corporatepublishing models routinely reject vital, life-saving manuscripts simplybecause authors lack massive celebrity platforms.
Ally pulls back the curtain onthe fundamental difference between an "objectively good book" and the"right book for your business." She explains why…
The skinny
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